Media contacts database

Media contacts database

In public relations (PR) and marketing, a media contacts database is a resource which catalogs the names, contact information, and other details about people who work in various media professions. These include journalists, reporters, editors, publishers, contributors, freelance journalists, opinion writers, social media personalities/ influencers, TV show anchors, radio show hosts, DJs, and others. A media contacts database usually contains the following information: Full name of the media contact, The publication or channel they work for Designations (past and present) Topics they cover, or their beat Contact information found in public domains Online presence like blogs and other social networking sites Education Information == Overview == A media contacts database is a public relations tool that is maintained and used by PR professionals to pitch stories on a particular topic, product, or company to a specific group of journalists. These journalists would then write or speak about the particular topic in a relevant issue or episode of their shows. A media contacts database allows a PR professional to gain easy access to hundreds of journalists within a short span of time. Media contacts database are created and sold by many media research companies that offer such PR software for professionals.

Sentence embedding

In natural language processing, a sentence embedding is a representation of a sentence as a vector of numbers which encodes meaningful semantic information. State of the art embeddings are based on the learned hidden layer representation of dedicated sentence transformer models. BERT pioneered an approach involving the use of a dedicated [CLS] token prepended to the beginning of each sentence inputted into the model; the final hidden state vector of this token encodes information about the sentence and can be fine-tuned for use in sentence classification tasks. In practice however, BERT's sentence embedding with the [CLS] token achieves poor performance, often worse than simply averaging non-contextual word embeddings. SBERT later achieved superior sentence embedding performance by fine tuning BERT's [CLS] token embeddings through the usage of a siamese neural network architecture on the SNLI dataset. Other approaches are loosely based on the idea of distributional semantics applied to sentences. Skip-Thought trains an encoder-decoder structure for the task of neighboring sentences predictions; this has been shown to achieve worse performance than approaches such as InferSent or SBERT. An alternative direction is to aggregate word embeddings, such as those returned by Word2vec, into sentence embeddings. The most straightforward approach is to simply compute the average of word vectors, known as continuous bag-of-words (CBOW). However, more elaborate solutions based on word vector quantization have also been proposed. One such approach is the vector of locally aggregated word embeddings (VLAWE), which demonstrated performance improvements in downstream text classification tasks. == Applications == In recent years, sentence embedding has seen a growing level of interest due to its applications in natural language queryable knowledge bases through the usage of vector indexing for semantic search. LangChain for instance utilizes sentence transformers for purposes of indexing documents. In particular, an indexing is generated by generating embeddings for chunks of documents and storing (document chunk, embedding) tuples. Then given a query in natural language, the embedding for the query can be generated. A top k similarity search algorithm is then used between the query embedding and the document chunk embeddings to retrieve the most relevant document chunks as context information for question answering tasks. This approach is also known formally as retrieval-augmented generation. Though not as predominant as BERTScore, sentence embeddings are commonly used for sentence similarity evaluation which sees common use for the task of optimizing a Large language model's generation parameters is often performed via comparing candidate sentences against reference sentences. By using the cosine-similarity of the sentence embeddings of candidate and reference sentences as the evaluation function, a grid-search algorithm can be utilized to automate hyperparameter optimization. == Evaluation == A way of testing sentence encodings is to apply them on Sentences Involving Compositional Knowledge (SICK) corpus for both entailment (SICK-E) and relatedness (SICK-R). In the best results are obtained using a BiLSTM network trained on the Stanford Natural Language Inference (SNLI) Corpus. The Pearson correlation coefficient for SICK-R is 0.885 and the result for SICK-E is 86.3. A slight improvement over previous scores is presented in: SICK-R: 0.888 and SICK-E: 87.8 using a concatenation of bidirectional Gated recurrent unit.

Evolutionary acquisition of neural topologies

Evolutionary acquisition of neural topologies (EANT/EANT2) is an evolutionary reinforcement learning method that evolves both the topology and weights of artificial neural networks. It is closely related to the works of Angeline et al. and Stanley and Miikkulainen. Like the work of Angeline et al., the method uses a type of parametric mutation that comes from evolution strategies and evolutionary programming (now using the most advanced form of the evolution strategies CMA-ES in EANT2), in which adaptive step sizes are used for optimizing the weights of the neural networks. Similar to the work of Stanley (NEAT), the method starts with minimal structures which gain complexity along the evolution path. == Contribution of EANT to neuroevolution == Despite sharing these two properties, the method has the following important features which distinguish it from previous works in neuroevolution. It introduces a genetic encoding called common genetic encoding (CGE) that handles both direct and indirect encoding of neural networks within the same theoretical framework. The encoding has important properties that makes it suitable for evolving neural networks: It is complete in that it is able to represent all types of valid phenotype networks. It is closed, i.e. every valid genotype represents a valid phenotype. (Similarly, the encoding is closed under genetic operators such as structural mutation and crossover.) These properties have been formally proven. For evolving the structure and weights of neural networks, an evolutionary process is used, where the exploration of structures is executed at a larger timescale (structural exploration), and the exploitation of existing structures is done at a smaller timescale (structural exploitation). In the structural exploration phase, new neural structures are developed by gradually adding new structures to an initially minimal network that is used as a starting point. In the structural exploitation phase, the weights of the currently available structures are optimized using an evolution strategy. == Performance == EANT has been tested on some benchmark problems such as the double-pole balancing problem, and the RoboCup keepaway benchmark. In all the tests, EANT was found to perform very well. Moreover, a newer version of EANT, called EANT2, was tested on a visual servoing task and found to outperform NEAT and the traditional iterative Gauss–Newton method. Further experiments include results on a classification problem.

Diagnosis (artificial intelligence)

As a subfield in artificial intelligence, diagnosis is concerned with the development of algorithms and techniques that are able to determine whether the behaviour of a system is correct. If the system is not functioning correctly, the algorithm should be able to determine, as accurately as possible, which part of the system is failing, and which kind of fault it is facing. The computation is based on observations, which provide information on the current behaviour. The expression diagnosis also refers to the answer of the question of whether the system is malfunctioning or not, and to the process of computing the answer. This word comes from the medical context where a diagnosis is the process of identifying a disease by its symptoms. == Example == An example of diagnosis is the process of a garage mechanic with an automobile. The mechanic will first try to detect any abnormal behavior based on the observations on the car and his knowledge of this type of vehicle. If he finds out that the behavior is abnormal, the mechanic will try to refine his diagnosis by using new observations and possibly testing the system, until he discovers the faulty component; the mechanic plays an important role in the vehicle diagnosis. == Expert diagnosis == The expert diagnosis (or diagnosis by expert system) is based on experience with the system. Using this experience, a mapping is built that efficiently associates the observations to the corresponding diagnoses. The experience can be provided: By a human operator. In this case, the human knowledge must be translated into a computer language. By examples of the system behaviour. In this case, the examples must be classified as correct or faulty (and, in the latter case, by the type of fault). Machine learning methods are then used to generalize from the examples. The main drawbacks of these methods are: The difficulty acquiring the expertise. The expertise is typically only available after a long period of use of the system (or similar systems). Thus, these methods are unsuitable for safety- or mission-critical systems (such as a nuclear power plant, or a robot operating in space). Moreover, the acquired expert knowledge can never be guaranteed to be complete. In case a previously unseen behaviour occurs, leading to an unexpected observation, it is impossible to give a diagnosis. The complexity of the learning. The off-line process of building an expert system can require a large amount of time and computer memory. The size of the final expert system. As the expert system aims to map any observation to a diagnosis, it will in some cases require a huge amount of storage space. The lack of robustness. If even a small modification is made on the system, the process of constructing the expert system must be repeated. A slightly different approach is to build an expert system from a model of the system rather than directly from an expertise. An example is the computation of a diagnoser for the diagnosis of discrete event systems. This approach can be seen as model-based, but it benefits from some advantages and suffers some drawbacks of the expert system approach. == Model-based diagnosis == Model-based diagnosis is an example of abductive reasoning using a model of the system. In general, it works as follows: We have a model that describes the behaviour of the system (or artefact). The model is an abstraction of the behaviour of the system and can be incomplete. In particular, the faulty behaviour is generally little-known, and the faulty model may thus not be represented. Given observations of the system, the diagnosis system simulates the system using the model, and compares the observations actually made to the observations predicted by the simulation. The modelling can be simplified by the following rules (where A b {\displaystyle Ab\,} is the Abnormal predicate): ¬ A b ( S ) ⇒ I n t 1 ∧ O b s 1 {\displaystyle \neg Ab(S)\Rightarrow Int1\wedge Obs1} A b ( S ) ⇒ I n t 2 ∧ O b s 2 {\displaystyle Ab(S)\Rightarrow Int2\wedge Obs2} (fault model) The semantics of these formulae is the following: if the behaviour of the system is not abnormal (i.e. if it is normal), then the internal (unobservable) behaviour will be I n t 1 {\displaystyle Int1\,} and the observable behaviour O b s 1 {\displaystyle Obs1\,} . Otherwise, the internal behaviour will be I n t 2 {\displaystyle Int2\,} and the observable behaviour O b s 2 {\displaystyle Obs2\,} . Given the observations O b s {\displaystyle Obs\,} , the problem is to determine whether the system behaviour is normal or not ( ¬ A b ( S ) {\displaystyle \neg Ab(S)\,} or A b ( S ) {\displaystyle Ab(S)\,} ). This is an example of abductive reasoning. == Diagnosability == A system is said to be diagnosable if whatever the behavior of the system, we will be able to determine without ambiguity a unique diagnosis. The problem of diagnosability is very important when designing a system because on one hand one may want to reduce the number of sensors to reduce the cost, and on the other hand one may want to increase the number of sensors to increase the probability of detecting a faulty behavior. Several algorithms for dealing with these problems exist. One class of algorithms answers the question whether a system is diagnosable; another class looks for sets of sensors that make the system diagnosable, and optionally comply to criteria such as cost optimization. The diagnosability of a system is generally computed from the model of the system. In applications using model-based diagnosis, such a model is already present and doesn't need to be built from scratch.

Fuzzy differential inclusion

Fuzzy differential inclusion is the extension of differential inclusion to fuzzy sets introduced by Lotfi A. Zadeh. x ′ ( t ) ∈ [ f ( t , x ( t ) ) ] α {\displaystyle x'(t)\in [f(t,x(t))]^{\alpha }} with x ( 0 ) ∈ [ x 0 ] α {\displaystyle x(0)\in [x_{0}]^{\alpha }} Suppose f ( t , x ( t ) ) {\displaystyle f(t,x(t))} is a fuzzy valued continuous function on Euclidean space. Then it is the collection of all normal, upper semi-continuous, convex, compactly supported fuzzy subsets of R n {\displaystyle \mathbb {R} ^{n}} . == Second order differential == The second order differential is x ″ ( t ) ∈ [ k x ] α {\displaystyle x''(t)\in [kx]^{\alpha }} where k ∈ [ K ] α {\displaystyle k\in [K]^{\alpha }} , K {\displaystyle K} is trapezoidal fuzzy number ( − 1 , − 1 / 2 , 0 , 1 / 2 ) {\displaystyle (-1,-1/2,0,1/2)} , and x 0 {\displaystyle x_{0}} is a trianglular fuzzy number (-1,0,1). == Applications == Fuzzy differential inclusion (FDI) has applications in Cybernetics Artificial intelligence, Neural network, Medical imaging Robotics Atmospheric dispersion modeling Weather forecasting Cyclone Pattern recognition Population biology

Sketchpad

Sketchpad (a.k.a. Robot Draftsman) is a computer program written by Ivan Sutherland in 1963 in the course of his PhD thesis, for which he received the Turing Award in 1988, and the Kyoto Prize in 2012. It pioneered human–computer interaction (HCI), and is considered the ancestor of modern computer-aided design (CAD) programs and as a major breakthrough in the development of computer graphics in general. For example, Sketchpad inspired the graphical user interface (GUI) and object-oriented programming. Using the program, Sutherland showed that computer graphics could be used for both artistic and technical purposes and for demonstrating a novel method of human–computer interaction. == History == See History of the graphical user interface for a more detailed discussion of GUI development. == Software == Sketchpad was the earliest program ever to use a complete graphical user interface. The clever way the program organizes its geometric data pioneered the use of master (objects) and occurrences (instances) in computing and pointed forward to object-oriented programming. The main idea was to have master drawings which can be instantiated into many duplicates. When a master drawing is changed, then all instances change also. This was the first known form of an entity component system: for example instead of encapsulating points inside of a line object, the points are stored in a ring buffer as described in pages 48 to 52 of the paper, and the line only points to them. This allowed moving one point to alter all the shapes that use it in a single operation. The structures in Sketchpad were also able to store pointers to functions, to achieve a different behavior depending on the kind of object. In figure 3.8 of the paper, the "instances generic block" stores several "subroutine entries" which are pointers to functions: "display", "howbig" etc. This was an early form of virtual functions. Geometric constraints was another major invention in Sketchpad, letting a user easily constrain geometric properties in the drawing: for instance, the length of a line or the angle between two lines could be fixed. As a trade magazine said, clearly Sutherland "broke new ground in 3D computer modeling and visual simulation, the basis for computer graphics and CAD/CAM". Very few programs can be called precedents for his achievements. Patrick J. Hanratty is sometimes called the "father of CAD/CAM" and wrote PRONTO, a numerical control language at General Electric in 1957, and wrote CAD software while working for General Motors beginning in 1961. Sutherland wrote in his thesis that Bolt, Beranek and Newman had a "similar program" and T-Square was developed by Peter Samson and one or more fellow MIT students in 1962, both for the PDP-1. The Computer History Museum holds program listings for Sketchpad. == Hardware == Sketchpad ran on the MIT Lincoln Laboratory TX-2 (1958) computer at the Massachusetts Institute of Technology (MIT), which had 64k of 36-bit words. The user drew on the computer monitor screen with the recently invented light pen, which relayed information on its position by computing at what time the light from the scanning cathode-ray tube screen is detected. To configure the initial position of the light pen, the word INK was displayed on the screen, which, upon tapping, initialised the program with a white cross to continue keeping track of the pen's movement relative to its prior position. Of the 36 bits available to store each display spot in the display file, 20 gave the coordinates of that spot for the display system and the remaining 16 gave the address of the n-component element responsible for adding that spot to display. The TX-2 was an experimental machine and the hardware changed often (on Wednesdays, according to Sutherland). By 1975, the light pen and the cathode-ray tube with which it had been used had been removed. == Publications == The Sketchpad program was part and parcel of Sutherland's Ph.D. thesis at MIT and peripherally related to the Computer-Aided Design project at that time. Sketchpad: A Man-Machine Graphical Communication System.

Google AI Studio

Google AI Studio is a web-based integrated development environment developed by Google for prototyping applications using generative AI models. Released in December 2023 alongside the Gemini API, the platform provides access to Google's Gemini family of models and related tools for image, video, and audio generation. The service targets both developers and non-technical users for testing prompts and generating code for the Gemini API. == History == Google launched AI Studio on December 13, 2023, as the successor to Google MakerSuite. MakerSuite, introduced at Google I/O in May 2023, had provided similar functionality for Google's PaLM language models. The AI Studio was launched alongside the public release of the Gemini API. == Features == AI Studio's interface consists of a central prompt area and a settings panel for model selection and parameter adjustment. The platform supports chat prompts for multi-turn conversations and includes system instructions for defining model behavior, tone, or specific rules. Users can employ zero-shot and few-shot prompting techniques to guide the model's output format. The platform processes various media types including video, audio, and documents, and can generate images through Imagen models, videos through Veo models, and audio through text-to-speech functionality. Additional tools include real-time streaming for screen sharing and live analysis, code execution in a sandboxed Python environment, grounding with Google Search for current information, URL context for analyzing specific web pages, and a thinking mode for complex reasoning tasks. == Available models == The platform provides access to several Google AI models including the Gemini language models, Imagen for image generation, Veo for video generation, LearnLM for educational applications, and Gemma, Google's open-source model family. == Privacy and data usage == Google AI Studio's data handling differs between free and paid users. For free tier users, Google uses submitted prompts, uploaded files, and generated responses to improve its products and services, with human reviewers potentially reading and annotating the data after disconnection from user accounts. Google advises against submitting sensitive information on the free tier. Users who enable Google Cloud Billing are considered paid service users, and their data is not used for product improvement. Data is processed according to Google's Data Processing Addendum and retained temporarily for abuse monitoring. == Availability == The platform is available at no cost, with API usage subject to a free tier with daily and per-minute rate limits. Access is restricted to users aged 18 and older in specific countries and territories. The service was initially unavailable in the United Kingdom and European Economic Area due to regulatory concerns, which drew user complaints. == Reception == Reviews have noted the platform's accessibility and integration with Gemini models, with features such as real-time screen sharing and large context windows cited as notable capabilities. However, reviewers have raised concerns about the privacy implications for free tier users, whose data is used for model training. Some users have reported inconsistent performance with features like screen streaming and issues with folder uploads for large datasets. The initial geographic restrictions were a point of criticism among developers in affected regions.