Social media and identity

Social media and identity

Social media can have both positive and negative impacts on a user's identity. Scholars within the fields of psychology and communication study the relationship between social media and identity in order to understand individual behavior, psychological impacts, and social patterns. Communication within political or social groups online can result in practice application, real-world implementation of a concept, of those found identities or the adoption of them as a whole. Young people, defined as emerging adults in or entering college, are especially found to have their identities shaped through social media. Sometimes it seems as though social media is taking over and changing us for the worse. Social media is always changing and can be hard to keep up with. Platforms come and go trends change everyday. What was cool yesterday is lame today. The biggest change from recent years that users are still adjusting to is the name change of Twitter now called X. Since Elon Musk purchased the platform he changed the name but nothing else about the app. Users now feel the need to explain when talking about X. Now it is often referred to as ‘X(Twitter)’ to clarify. == Social Media Usage and Demographics == We know what social media is and how it is used but who uses it? The Pew Research center conducted a 10 year study from 2005-2015 about the demographics of social media usage. While this article is 10 years old the statistics in it are from a very formative time in social media. This is when most people joined and were consistently using social media. Age: While it is no surprise that 90% of young adults use social media they are the main demographic of users. Older adults (65 and older) really hit a boom on social media. In 2005 only 2% of older adults used any form of social media. By 2015 35% of older adults used social media. We can infer that that percentage has grown even more since 2015. Gender: It is known that women tend to use social media more than men. In 2015 it was noted that 65% of women used social media. Men were not far behind, 62% of men were reported to use social media. There are no notable differences of users from various races and ethnicities. The research also shows that more suburban and urban residents use social media over those who live in rural areas. == Young adults == Young adults are especially influenced by social media, where they find social groups to belong to. Research shows that nearly half of teens believe social media platforms has a negative impact on people their age. Psychologists believe that at a time when young adults are coming into adolescence, they are more likely to be influenced by what they see on sites like Instagram or Twitter. Most young adults will widely share, with varying degrees of accuracy, honesty, and openness, information that in the past would have been private or reserved for select individuals. Key questions include whether they accurately portray their identities online and whether the use of social media might impact young adults' identity development. Media Imagery, in particular, is said to be a major influence on the minds of young men and women. Studies have shown that it is even more relevant when it comes to the issue of body image. Social media, in part, has been created to host a safe haven for those who do not claim a solid identity in the material world, but past identities are not easy to escape from since the Internet preserves much of the information that was shared. Social media is an essential part of the social lives of young adults. They rely on it to maintain relationships, create new relationships, and stay up to date with the world around them. Adolescents find social media to be extremely helpful when changing environments, like moving off to university for example. Social media provides students, especially first year students, the opportunity to create the identity they want the world to see. However, it has been seen that these students create online personas that may not reflect their true selves bringing up the issues of impression management. Social media provides young adults with the opportunity to present themselves as something other than their authentic self. Social media providers can help build relationships and community on their platforms. This is something that will create a more positive impact from social media. When young adults interact with each other using social media they are creating something called a social self-identity. Social self identity is what individuals create when they assimilate to being in a group. Social media has gained the reputation of being isolating. If these platforms encourage community then they can help grow users' social self-identity. == Media literacy == The definition of media literacy has evolved over time to encompass a range of experiences that can occur in social media or other digital spaces. The definition of media literacy is also broad and wide ranging in its context. Currently, media literacy is the idea that one is able to analyze, evaluate, and interact with media content in a meaningful way. Educators teach media literacy skills because of the vulnerable relationship that young adults can have with social media. Some examples of media literacy practices, particularly on Twitter, include using hashtags, live tweeting, and sharing information. One of the overall goals of media literacy within the context of social media is to keep young adults aware of potentially violent, graphic, or dangerous content that they may come across on the internet, and how to determine if the content is credible while engaging responsibly with it. In order to be considered media-literate, a person must be able to take in media from online and social platforms and have the correct competencies and context to be able to organize the information. In order to be considered media-literate, the digital information must be given to the user in a way that it can be put into the correct perspective and analyzed, deducted and synthesized.Teenagers and young adults can be vulnerable to specific content online outside of their age-range. Media literacy campaigns and education research shows that targeting those who fall into this age category would be the best way to understand and target their needs as young online users. There are multiple individual studies investigating social media identity relating to media literacy online, however there is a need for much more conclusive information that analyzes multiple studies at a time. Social media literacy is still considered an under-researched topic. Many scholars in media literacy research emphasize the impact of training young adults to consume media in a safe way is the major solution for furthering internet education in children and young adults. The more information the young adults are given on media literacy, the better prepared they are to enter the digital world confidently. One scientific model that has been proposed, known as The Social Media Literacy (SMILE) model is a framework that hypothesizes that at the core of this model it is helping young adults truly know the meaning and display the actions of media literacy online. SMILE is also meant to inspire more research on the subject of media literacy as it relates to social media effects and young adult learning abilities. The model was applied through the lens of a social media positivity bias among adolescents and puts forth five different assumptions about social media and media literacy; Social media literacy as a moderator (what is seen on social media) Social media literacy as a predictor (what is seen for specific individuals on social media) Media literacy within social media is a reciprocal process The development of social media literacy depends on a conditional process of variables affecting other variables Media literacy within social media is a differential learning process, and who teaches it is highly affective of the outcome This model also stresses that human beings learn media literacy (and social media literacy) naturally as they go through life. Research suggests that having young adults taught media literacy from an educator may make them less interested (and therefore less careful) of threats on social media. == Self Presentation == People create images of themselves to present to the public, a process called self presentation. Depending on the demographic, presenting oneself as authentic can result in identity clarity. Methods of self presentation can also be influenced by geography. The framework for this relationship between a user's location and their social media presentation is called the spatial self. Users depict their spatial self in order to include their physical space as a part of their self presentation to an audience. According to a 2018 research paper, patients of plastic surgeons have gone in and asked for specific snapchat "filter" features. This led to a theory of Snap

Nona-binning

Nona-binning is a pixel binning technique used in high-resolution image sensors, primarily in smartphone cameras. The method is based on merging groups of nine neighbouring pixels arranged in a 3×3 pattern. This configuration allows a sensor with very small individual pixels to increase its effective light sensitivity when operating in low-light conditions, while still maintaining high nominal resolution in bright environments. == Overview == Nona-binning is most commonly implemented in sensors with a resolution of 108 megapixels and higher. As pixel counts grew, the physical dimensions of individual pixels continued to shrink, reducing the amount of light captured by each. The 3×3 binning structure enables a sensor to operate in two modes. In well-lit scenes, each pixel is processed separately, providing the full resolution of the sensor. In darker settings, nine pixels with identical colour filters are combined into a single output unit, increasing signal strength and reducing noise. == Technical principles == Unlike the traditional Bayer colour filter array, which alternates colours on a per-pixel basis, nona-binning uses a grouped layout. The sensor forms blocks of nine pixels with matching colour filters — typically within a Quad Bayer–derived arrangement extended to 3×3 regions. When operating in the binning mode, the sensor aggregates the charge generated by all nine pixels in each block. This increases effective sensitivity but lowers the final image resolution. When lighting conditions allow, the sensor returns to processing pixel data individually. == Applications == Nona-binning is primarily used in: Smartphone photography, particularly in devices equipped with sensors exceeding 100 megapixels. Low-light imaging, where increased sensitivity improves exposure stability and reduces noise. Computational photography systems, such as multi-frame processing and HDR capture. == Related technologies == Nona-binning belongs to the broader group of pixel-binning approaches used in modern sensors. Other implementations include Tetracell, which merges four pixels in a 2×2 block, and hexa-binning, which combines six pixels, though it is less common. All of these methods aim to balance the high nominal resolution of mobile sensors with the need for improved low-light performance.

Oren Etzioni

Oren Etzioni (born 1964) is Professor Emeritus of Computer Science at the University of Washington, and founding CEO of the Allen Institute for Artificial Intelligence (AI2). Etzioni is a co-founder of Vercept, an AI startup, and founder and CEO of TrueMedia.org, a non-profit dedicated to fighting political deepfakes, which launched in April 2024. He is also the Founder and Technical Director of the AI2 Incubator and a venture partner at the Madrona Venture Group. == Early life and education == Etzioni is the son of Israeli-American intellectual Amitai Etzioni. He was the first student to major in computer science at Harvard University, where he earned a bachelor's degree in 1986. He earned a PhD from Carnegie Mellon University in January, 1991, supervised by Tom M. Mitchell. == University of Washington career == Etzioni joined the University of Washington faculty in 1991, immediately after receiving his PhD. He rose through the ranks to become the Washington Research Foundation Entrepreneurship Professor in Computer Science & Engineering. Etzioni's research has been focused on basic problems in the study of intelligence, machine reading, machine learning and web search. Past projects include Internet Softbots—the study of intelligent agents in the context of real-world software testbeds. In 2003, he started the KnowItAll project for acquiring massive amounts of information from the web. In 2005, he founded and became the director of the university's Turing Center. The center investigated problems in data mining, natural language processing, the Semantic Web and other web search topics. Etzioni coined the term machine reading and helped to create the first commercial comparison shopping agent. He has published over 200 technical papers, and his H-index exceeds 100. == Entrepreneurship == As a faculty member Etzioni was also an active entrepreneur, founding multiple companies and pioneering multiple technologies including MetaCrawler (bought by Infospace), Netbot (bought by Excite in 1997 for $35 million), and ClearForest (bought by Reuters). He founded Farecast, a travel metasearch and price prediction site, which was acquired by Microsoft in 2008 for $115 million. Before founding Farecast, he developed a program originally called Hamlet, that used algorithms to identify patterns in airfare data using data-mining techniques. He also co-founded Decide.com, a website to help consumers make buying decisions using previous price history and recommendations from other users. Decide.com was bought by eBay in September, 2013. Etzioni is also a venture partner at the Madrona Venture Group. He is founder and CEO of TrueMedia.org, a non-profit dedicated to fighting political deepfakes, which launched in April 2024. Etzioni is a co-founder of Vercept, an AI startup formed in 2025. == Founding CEO of AI2 == In September 2013 Etzioni was selected as the Founding CEO of the Allen Institute for Artificial Intelligence by philanthropist Paul G. Allen, and in January 2014 he took a leave of absence from the University of Washington to serve in that role. Etzioni's technical contributions continued at AI2; for example, in 2015, he helped to create the Semantic Scholar search engine. Under Etzioni’s leadership, AI2 grew from zero to over two hundred team members including notable researchers and engineers across several domains of AI. By 2021, its AI2 researchers had published near 700 papers in publications such as AAAI, ACL, CVPR, NeurIPS, and ICLR. Twenty-four of these papers had garnered special-recognition awards. AI2 also offered several key resources and tools to the AI community including the AllenNLP library, Semantic Scholar, and the conservation platforms EarthRanger and Skylight. Ed Lazowska, AI2 Board Member, has stated about Etzioni that he "took the collegial, collaborative culture that he absorbed in his 20+ years as a professor in UW's Allen School and mixed it with the singular focus that drives startups to create an elixir that AI2 folks have been drinking over the last eight years. The result is an exceptional organization of scientists, engineers, and entrepreneurs that's pursuing Paul Allen’s vision of ‘AI for the Common Good’ with extraordinary success.” == Popular press == In addition to his scientific publications, Etzioni has written commentary on AI for The New York Times, Wired, Nature, and other publications. After reading the idea in a book about AI by Brad Smith and Harry Shum, Etzioni has attempted to create an oath for AI practitioners. In 2018, he published what he called a "Hippocratic Oath for artificial intelligence practitioners" in TechCrunch. == Awards and recognition == In 1993, Etzioni received a National Young Investigator Award. In 2003, Etzioni was elected as AAAI Fellow. In 2005, Etzioni received an IJCAI Distinguished Paper Award for "A Probabilistic Model of Redundancy in Information Extraction". In 2007, he received the Robert S. Engelmore Memorial Award. In 2012 Etzioni was featured as GeekWire's "Geek of the Week". In 2013 Etzioni was voted "Geek of the Year" through GeekWire. In 2022, Etzioni received the 2012 ACL Test-of-Time Paper Award. In 2022, Etzioni, along with Ana-Maria Popescu and Henry Kautz, received the ACM Intelligent User Interfaces Most Impact Award for their 2003 paper, "Towards a Theory of Natural Language Interfaces to Databases". == Personal life == Etzioni has three children, and has said in interviews that family is his number one priority. He is married to Ivone Etzioni, and was previously married to Dr. Ruth Etzioni, a biostatistician at the Fred Hutchinson Cancer Center. Outside of his professional career, Etzioni has a wide range of personal interests. He has attended the Burning Man festival, which he described as a valuable way to step outside his comfort zone. His first computer was a TRS-80, and he has described his car’s GPS as his favorite gadget, joking that he has “no sense of direction.” == Selected publications == === Scholarly publications === Etzioni, Oren (July 1994). "A Softbot-based Interface to the Internet" (PDF). Communications of the ACM. Retrieved March 29, 2018. Etzioni, Oren (December 2008). "Open Information Extraction from the Web" (PDF). Communications of the ACM. Retrieved March 29, 2018. Zamir, Oren; Etzioni, Oren (1998). "Web document clustering". Proceedings of the 21st annual international ACM SIGIR conference on Research and development in information retrieval. ACM. pp. 46–54. doi:10.1145/290941.290956. ISBN 978-1-58113-015-7. S2CID 244069. Zamir, Oren; Etzioni, Oren (May 1999). "Grouper: a dynamic clustering interface to Web search results". Computer Networks. 31 (11–16): 1361–1374. CiteSeerX 10.1.1.31.8216. doi:10.1016/S1389-1286(99)00054-7. S2CID 206134308. Popescu, Ana-Maria; Etzioni, Oren (2005). "Extracting product features and opinions from reviews". Proceedings of the conference on Human Language Technology and Empirical Methods in Natural Language Processing - HLT '05. pp. 339–346. doi:10.3115/1220575.1220618. Etzioni, Oren; Cafarella, Michael; Downey, Doug; Popescu, Ana-Maria; Shaked, Tal; Sonderland, Stephen; Weld, Daniel; Yates, Alexander (June 2005). "Unsupervised named-entity extraction from the Web: An experimental study". Artificial Intelligence. 165 (1): 91–134. doi:10.1016/j.artint.2005.03.001. Downey, Doug; Etzioni, Oren; Sonderland, Stephen (July 2010). "Grouper: Analysis of a probabilistic model of redundancy in unsupervised information extraction". Artificial Intelligence. 174 (11): 726–748. CiteSeerX 10.1.1.174.2441. doi:10.1016/j.artint.2010.04.024. === Popular articles === Etzioni, Oren (August 4, 2011). "Web Search Needs a Shakeup" (PDF). Nature. Retrieved November 21, 2019. Etzioni, Oren (December 9, 2014). "AI Won't Exterminate Us – It Will Empower Us". Backchannel. Retrieved March 29, 2018. Etzioni, Oren (February 4, 2016). "To Keep AI Safe -- Use AI". Vox. Retrieved November 21, 2019. Etzioni, Oren (April 8, 2016). "Quora Session with Oren Etzioni". Quora. Retrieved March 29, 2018. Etzioni, Oren (June 15, 2016). "Deep Learning Isn't a Dangerous Magic Genie. It's Just Math". Wired. Retrieved March 29, 2018. Etzioni, Oren (September 20, 2016). "No, the Experts Don't Think Superintelligent AI is a Threat to Humanity". MIT Technology Review. Retrieved November 21, 2019. Etzioni, Oren (July 6, 2017). "Artificial intelligence: AI Zooms in on highly influential citations". Nature. Retrieved March 29, 2018. Etzioni, Oren (September 1, 2017). "How to Regulate Artificial Intelligence". The New York Times. Retrieved March 29, 2018. Etzioni, Oren (November 2, 2017). "Workers Displaced by Automation Should Try A New Job: Caregiver". Wired. Retrieved March 29, 2018. Etzioni, Oren (March 14, 2018). "A Hippocratic Oath for artificial intelligence practitioners". Tech Crunch. Retrieved March 29, 2018. Etzioni, Oren (March 7, 2018). "A 'Manhattan Project' for science research". The Hill. Retrieved November 21, 2019. Etzioni, Ore

How to Choose an AI Text-to-video Tool

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AI Marketing Tools: Free vs Paid (2026)

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Are You Dead?

Are You Dead? (Chinese: 死了么; pinyin: Sǐleme), also known by its English name Demumu, is a Chinese application designed for young people living alone. It requires setting up one emergency contact and sends automatic notifications if the user has not checked in via the app for consecutive days. The app was released on the App Store on 10 June 2025. In early January 2026, the application gained popularity due to its name and the issue of safety for people living alone, and ranked high on the list of paid applications in the Chinese region of the Apple App Store before being removed. The app's rise in popularity sparked discussions about taboos about death in China. == History == Are You Dead? was founded and operated independently by three people born in the 1990s, and developed in a way that involved remote collaboration in their spare time. According to the New Yellow River report, Guo, the product manager, said that the application was designed for young people and that the inspiration came from the discussion of netizens on social platforms about "an app that everyone must have and will definitely download" that he observed two or three years ago. The name was also "not their original creation". After realizing its potential demand and social significance, the team successfully registered the name and completed the product development in about a month. Regarding the development entity, the New Yellow River cited information from the Apple App Store that the application was developed by Yuejing (Zhengzhou) Technology Service Co., Ltd. According to Tianyancha information, the company was established in March 2025 with a registered capital of 100,000 yuan. === Rise in popularity === The app has been generating buzz on social media since 9 January 2026, due to its name and the topic of safety for people living alone. Around 10 January, it topped the Apple paid app chart. As of 10:00 a.m. on January 11, it ranked first in the App Store paid app chart. It also ranked highly in the utility app chart; it ranked first or second in the paid utility app charts in the United States, Singapore and Hong Kong, and first or fourth in Australia and Spain. The app was subsequently removed from the Apple App Store in China. In terms of functionality and usage, First Financial praised the product for its "simple interface and single function," but pointed out that the interface lacks a display of consecutive check-in days, and there is also the possibility that users may forget to check in, leading to the mistaken issuance of reminders. In addition, since the application mainly relies on email reminders and lacks SMS or telephone notifications, it does not conform to Chinese social habits; the untimely notifications also make the application more like a "death notification" tool, losing its early warning significance for emergency rescue. Hu Xijin, former editor-in-chief of the Global Times, commented on the application on Weibo that it is "really good and can help many lonely elderly people." The Beijing News Quick Review pointed out that the role of technical tools is limited and needs to be connected with real support such as community patrols and liaison mechanisms. Due to the price increase, there have also been questions about the motivation for the price increase. The app's rise in popularity sparked discussions about taboos about death in China. Regarding the popularity of the application, both Southern Metropolis Daily and The Beijing News commented that it reflects the public issue of the risks of living alone and reflects the general anxiety of the living alone group about dying alone. Shangguan News further pointed out that although such technology products provide a certain "low-cost sense of security", their "cold notifications" may not only cause false alarms, but also highlight the embarrassing reality that "there is no one to fill in the emergency contact". It also emphasized that algorithms or applications cannot bring true happiness and called on society to reconstruct a support network full of humanistic care while relying on technology. The name of the application has also sparked controversy. Most netizens believe that the name "Are You Dead?" is unlucky and makes it awkward to share the application. They suggest changing it to a milder name such as "Are You Alive?". Hu Xijin also said that the name change could "give the elderly who use it more psychological comfort" and "believe that the application will become more popular after the name change". Some people also believe that this straightforward name just points out the real dilemma faced by people living alone and has a special meaning. BBC News commented that the name "Are You Dead" is playing a word game with Ele.me (Chinese: 饿了么; pinyin: Èleme) and the pronunciation is also similar. Legal professionals believe that its name is highly similar to Ele.me and may cause confusion. They also raised the possibility of trademark infringement and unfair competition. However, the developers said that the application is developed for young people and death is not a sensitive topic. They will "consider launching a new application that is more suitable for middle-aged and elderly people". They have not yet received any name change requests from relevant departments. On the evening of 13 January 2026, the Are You Dead? team announced that it would change its name to the English brand name Demumu in the upcoming new version. On 11 January, the development team also issued a statement through its official Weibo account, stating that it would study the renaming suggestion and plan to enrich the SMS reminder function, consider adding the message function and explore the direction of age-friendly products; it also stated that it would launch an 8 yuan paid plan to cover the costs of SMS, servers, etc., and welcomed investors to discuss cooperation. In terms of financing and valuation, it plans to sell 10% of the company's shares for 1 million yuan and proposed a valuation of 10 million yuan. On the evening of January 15, the application was removed from the app store in mainland China. == Functions == The application does not require users to enter phone numbers or other information to register. After filling in their name and setting an emergency contact, users can click the sign-in button every day. If they fail to sign in for two consecutive days, the system will send an email reminder to the emergency contact the next day. In addition, users can also bind a smart bracelet to monitor physiological signs, pre-designate a hearse driver and funeral music, and trigger the "one-click body collection" function when no pulse is detected. The application was initially available for free download, but a one yuan paid download option was introduced at the end of 2025. In January 2026, the application team issued a statement saying that an 8 yuan paid option would be launched based on the costs of SMS, servers, etc.

Deepti Gurdasani

Deepti Gurdasani is a British-Indian clinical epidemiologist and statistical geneticist who is a senior lecturer in machine learning at the Queen Mary University of London. Her research considers the genetic diversity of African Populations. Throughout the COVID-19 pandemic, Gurdasani has provided the public with her analysis of the evolving situation mainly on the Twitter platform. == Early life and education == Gurdasani was an undergraduate and medical student at the Christian Medical College Vellore at Tamil Nadu Dr. M.G.R. Medical University. After earning her medical degree and qualifying in internal medicine, she moved to the United Kingdom, where she worked toward a research doctorate in genetic epidemiology at Wolfson College, Cambridge. Her doctoral research involved the design of strategies to understand complex diseases in diverse populations. == Research and career == In 2013, Gurdasani joined the Wellcome Sanger Institute as a postdoctoral fellow, where she worked on the genomic diversity of African populations and how this diversity impacts susceptibility to disease. She makes use of dense genotypes and whole genome sequences to better understand how population movements determined genetic structure. In particular, Gurdasani develops machine learning algorithms to large-scale clinical data sets. At the Sanger Gurdasani co-led the African Genome Variation Project and the Uganda Resource Project. Gurdasani moved to Queen Mary University of London in 2019, where she created deep learning approaches for clinical prediction and the identification of novel, genome-based drug targets. During the COVID-19 pandemic Gurdasani has provided public commentary on the pandemic, making use of both Twitter and print media to share information on the evolving situation. She has researched the incidence of long covid in the UK. In 2021 Gurdasani started to write for The Guardian. == Selected publications == Deepti Gurdasani; Tommy Carstensen; Fasil Tekola-Ayele; et al. (3 December 2014). "The African Genome Variation Project shapes medical genetics in Africa". Nature. 517 (7534): 327–332. doi:10.1038/NATURE13997. ISSN 1476-4687. PMC 4297536. PMID 25470054. Wikidata Q34979569. Nisreen A Alwan; Rochelle Ann Burgess; Simon Ashworth; et al. (15 October 2020). "Scientific consensus on the COVID-19 pandemic: we need to act now". The Lancet. doi:10.1016/S0140-6736(20)32153-X. ISSN 0140-6736. PMC 7557300. PMID 33069277. Wikidata Q100697134. Deepti Gurdasani; Inês Barroso; Eleftheria Zeggini; Manjinder S Sandhu (24 June 2019). "Genomics of disease risk in globally diverse populations". Nature Reviews Genetics. 20 (9): 520–535. doi:10.1038/S41576-019-0144-0. ISSN 1471-0056. PMID 31235872. Wikidata Q93000887. (erratum)