AI Assistant In Aem

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  • Empirical risk minimization

    Empirical risk minimization

    In statistical learning theory, the principle of empirical risk minimization defines a family of learning algorithms based on evaluating performance over a known and fixed dataset. The core idea is based on an application of the law of large numbers; more specifically, we cannot know exactly how well a predictive algorithm will work in practice (i.e. the "true risk") because we do not know the true distribution of the data, but we can instead estimate and optimize the performance of the algorithm on a known set of training data. The performance over the known set of training data is referred to as the "empirical risk". == Background == The following situation is a general setting of many supervised learning problems. There are two spaces of objects X {\displaystyle X} and Y {\displaystyle Y} and we would like to learn a function h : X → Y {\displaystyle \ h:X\to Y} (often called hypothesis) which outputs an object y ∈ Y {\displaystyle y\in Y} , given x ∈ X {\displaystyle x\in X} . To do so, there is a training set of n {\displaystyle n} examples ( x 1 , y 1 ) , … , ( x n , y n ) {\displaystyle \ (x_{1},y_{1}),\ldots ,(x_{n},y_{n})} where x i ∈ X {\displaystyle x_{i}\in X} is an input and y i ∈ Y {\displaystyle y_{i}\in Y} is the corresponding response that is desired from h ( x i ) {\displaystyle h(x_{i})} . To put it more formally, assuming that there is a joint probability distribution P ( x , y ) {\displaystyle P(x,y)} over X {\displaystyle X} and Y {\displaystyle Y} , and that the training set consists of n {\displaystyle n} instances ( x 1 , y 1 ) , … , ( x n , y n ) {\displaystyle \ (x_{1},y_{1}),\ldots ,(x_{n},y_{n})} drawn i.i.d. from P ( x , y ) {\displaystyle P(x,y)} . The assumption of a joint probability distribution allows for the modelling of uncertainty in predictions (e.g. from noise in data) because y {\displaystyle y} is not a deterministic function of x {\displaystyle x} , but rather a random variable with conditional distribution P ( y | x ) {\displaystyle P(y|x)} for a fixed x {\displaystyle x} . It is also assumed that there is a non-negative real-valued loss function L ( y ^ , y ) {\displaystyle L({\hat {y}},y)} which measures how different the prediction y ^ {\displaystyle {\hat {y}}} of a hypothesis is from the true outcome y {\displaystyle y} . For classification tasks, these loss functions can be scoring rules. The risk associated with hypothesis h ( x ) {\displaystyle h(x)} is then defined as the expectation of the loss function: R ( h ) = E [ L ( h ( x ) , y ) ] = ∫ L ( h ( x ) , y ) d P ( x , y ) . {\displaystyle R(h)=\mathbf {E} [L(h(x),y)]=\int L(h(x),y)\,dP(x,y).} A loss function commonly used in theory is the 0-1 loss function: L ( y ^ , y ) = { 1 if y ^ ≠ y 0 if y ^ = y {\displaystyle L({\hat {y}},y)={\begin{cases}1&{\mbox{ if }}\quad {\hat {y}}\neq y\\0&{\mbox{ if }}\quad {\hat {y}}=y\end{cases}}} . The ultimate goal of a learning algorithm is to find a hypothesis h ∗ {\displaystyle h^{}} among a fixed class of functions H {\displaystyle {\mathcal {H}}} for which the risk R ( h ) {\displaystyle R(h)} is minimal: h ∗ = a r g m i n h ∈ H R ( h ) . {\displaystyle h^{}={\underset {h\in {\mathcal {H}}}{\operatorname {arg\,min} }}\,{R(h)}.} For classification problems, the Bayes classifier is defined to be the classifier minimizing the risk defined with the 0–1 loss function. == Formal definition == In general, the risk R ( h ) {\displaystyle R(h)} cannot be computed because the distribution P ( x , y ) {\displaystyle P(x,y)} is unknown to the learning algorithm. However, given a sample of iid training data points, we can compute an estimate, called the empirical risk, by computing the average of the loss function over the training set; more formally, computing the expectation with respect to the empirical measure: R emp ( h ) = 1 n ∑ i = 1 n L ( h ( x i ) , y i ) . {\displaystyle \!R_{\text{emp}}(h)={\frac {1}{n}}\sum _{i=1}^{n}L(h(x_{i}),y_{i}).} The empirical risk minimization principle states that the learning algorithm should choose a hypothesis h ^ {\displaystyle {\hat {h}}} which minimizes the empirical risk over the hypothesis class H {\displaystyle {\mathcal {H}}} : h ^ = a r g m i n h ∈ H R emp ( h ) . {\displaystyle {\hat {h}}={\underset {h\in {\mathcal {H}}}{\operatorname {arg\,min} }}\,R_{\text{emp}}(h).} Thus, the learning algorithm defined by the empirical risk minimization principle consists in solving the above optimization problem. == Properties == Guarantees for the performance of empirical risk minimization depend strongly on the function class selected as well as the distributional assumptions made. In general, distribution-free methods are too coarse, and do not lead to practical bounds. However, they are still useful in deriving asymptotic properties of learning algorithms, such as consistency. In particular, distribution-free bounds on the performance of empirical risk minimization given a fixed function class can be derived using bounds on the VC complexity of the function class. For simplicity, considering the case of binary classification tasks, it is possible to bound the probability of the selected classifier, ϕ n {\displaystyle \phi _{n}} being much worse than the best possible classifier ϕ ∗ {\displaystyle \phi ^{}} . Consider the risk L {\displaystyle L} defined over the hypothesis class C {\displaystyle {\mathcal {C}}} with growth function S ( C , n ) {\displaystyle {\mathcal {S}}({\mathcal {C}},n)} given a dataset of size n {\displaystyle n} . Then, for every ϵ > 0 {\displaystyle \epsilon >0} : P ( L ( ϕ n ) − L ( ϕ ∗ ) > ϵ ) ≤ 8 S ( C , n ) exp ⁡ { − n ϵ 2 / 32 } {\displaystyle \mathbb {P} \left(L(\phi _{n})-L(\phi ^{})>\epsilon \right)\leq {\mathcal {8}}S({\mathcal {C}},n)\exp\{-n\epsilon ^{2}/32\}} Similar results hold for regression tasks. These results are often based on uniform laws of large numbers, which control the deviation of the empirical risk from the true risk, uniformly over the hypothesis class. === Impossibility results === It is also possible to show lower bounds on algorithm performance if no distributional assumptions are made. This is sometimes referred to as the No free lunch theorem. Even though a specific learning algorithm may provide the asymptotically optimal performance for any distribution, the finite sample performance is always poor for at least one data distribution. This means that no classifier can improve on the error for a given sample size for all distributions. Specifically, let ϵ > 0 {\displaystyle \epsilon >0} and consider a sample size n {\displaystyle n} and classification rule ϕ n {\displaystyle \phi _{n}} , there exists a distribution of ( X , Y ) {\displaystyle (X,Y)} with risk L ∗ = 0 {\displaystyle L^{}=0} (meaning that perfect prediction is possible) such that: E L n ≥ 1 / 2 − ϵ . {\displaystyle \mathbb {E} L_{n}\geq 1/2-\epsilon .} It is further possible to show that the convergence rate of a learning algorithm is poor for some distributions. Specifically, given a sequence of decreasing positive numbers a i {\displaystyle a_{i}} converging to zero, it is possible to find a distribution such that: E L n ≥ a i {\displaystyle \mathbb {E} L_{n}\geq a_{i}} for all n {\displaystyle n} . This result shows that universally good classification rules do not exist, in the sense that the rule must be low quality for at least one distribution. === Computational complexity === Empirical risk minimization for a classification problem with a 0-1 loss function is known to be an NP-hard problem even for a relatively simple class of functions such as linear classifiers. Nevertheless, it can be solved efficiently when the minimal empirical risk is zero, i.e., data is linearly separable. In practice, machine learning algorithms cope with this issue either by employing a convex approximation to the 0–1 loss function (like hinge loss for SVM), which is easier to optimize, or by imposing assumptions on the distribution P ( x , y ) {\displaystyle P(x,y)} (and thus stop being agnostic learning algorithms to which the above result applies). In the case of convexification, Zhang's lemma majors the excess risk of the original problem using the excess risk of the convexified problem. Minimizing the latter using convex optimization also allow to control the former. == Tilted empirical risk minimization == Tilted empirical risk minimization is a machine learning technique used to modify standard loss functions like squared error, by introducing a tilt parameter. This parameter dynamically adjusts the weight of data points during training, allowing the algorithm to focus on specific regions or characteristics of the data distribution. Tilted empirical risk minimization is particularly useful in scenarios with imbalanced data or when there is a need to emphasize errors in certain parts of the prediction space.

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  • NATGRID

    NATGRID

    The National Intelligence Grid or NATGRID is an integrated intelligence master database structure for counter-terrorism purposes which connects databases of various core security agencies under the Government of India. It collects and analyses comprehensive patterns procured from 21 different organizations that can be readily accessed by security agencies round the clock. As of September 2025 its CEO is Hirdesh Kumar. NATGRID came into existence after the 2008 Mumbai attacks. The Government of India in July 2016 appointed Ashok Patnaik as the Chief Executive Officer (CEO) of NATGRID. The appointment is being seen as the government's effort to revive the project. Patnaik's appointment was valid till 31 December 2018. As of 2019, NATGRID is headed by an Indian Police Service (IPS) officer Ashish Gupta. The Ministry of Home Affairs on 5 February 2020 announced in Parliament that Project NATGRID with all its required physical infrastructures been completed as of 31 March 2020 and the NATGRID solution went live as of 31 December 2020. == Reason for establishment == The landscape of Terrorism in India and the subsequent response by Law enforcement in India have necessitated a sophisticated data-integration framework, positioning NATGRID as a vital tool for national security agencies. This shift towards Mass surveillance in India is rooted in a broader policy evolution of state monitoring, which is technologically enabled by the India Stack—the foundational digital infrastructure providing the API-based backbone for government service delivery and identity verification. This ecosystem is further bolstered by advanced Signal intelligence capabilities and the implementation of SIM binding, a security protocol that anchors a user’s digital identity to a specific mobile device and verified SIM card to prevent identity fraud and unauthorized access. Collectively, these elements form a 360-degree surveillance and authentication grid designed to preemptively identify threats by synthesizing historical, financial, and real-time communication data across disparate platforms. === Terror attacks in India === The 2008 Mumbai attacks led to the exposure of several weaknesses in India's intelligence gathering and action networks. NATGRID is part of the radical overhaul of the security and intelligence apparatuses of India that was mooted by the then Home Minister P. Chidambaram in 2009. The National Investigation Agency (NIA) and the National Counter Terrorism Centre (NCTC) are two organisations established in the aftermath of the Mumbai attacks of 2008. Before the Mumbai attacks, a Pakistani origin American Lashkar-e-Taiba (LeT) operative David Coleman Headley had visited India several times and done a recce of the places that came under attack on 26/11. Despite having travelled to India several times and having returned to the US through Pakistan or West Asia, his trips failed to raise the suspicion of Indian agencies as they lacked a system that could reveal a pattern in his unusual travel itineraries and trips to the country. It was argued that if they had a system like the NATGRID in place, Headley would have been apprehended well before the attacks. === Need for the integrated intelligence system === During the inauguration of NATGRID campus in Bengaluru, the Minister of Home Affairs, Amit Shah stated that a new national database is in the process of being made which will bring a change in the current ways of functioning of agencies once it's ready also adding that the government has entrusted the task of developing and operating a state-of-the-art and innovative technology system. It is accessible to 11 central agencies in the first phase and in later phases will be made accessible to police of all States and Union Territories and only authorized personnel are allowed access to the platform on a case-to-case basis for investigations into suspected cases of terrorism. NATGRID has a total fund allocation of ₹3,400 crore (US$355 million). d == Legal framework == Relevant legal framework: Digital Personal Data Protection Act, 2023 – The legislative framework governing how digital data is handled. Information Technology Act - Interception Rules, 2002 – The specific regulations under the Information Technology Act that govern these agencies. National Security Act of 1980, evidence-based preventative detention of suspects Right to Information Act, 2005, for obtaining information from the government and used by activists and whistleblowers == Structure and functions == === Multi-agency integrated intelligence database === NATGRID is an intelligence sharing network that collates data from the standalone databases of the various agencies and ministries of the Indian government. It is a counter terrorism measure that collects and collates a host of information from government databases including tax and bank account details, credit/debit card transactions, visa and immigration records and itineraries of rail and air travel. It also has access to the Crime and Criminal Tracking Network and Systems, a database that links crime information, including First Information Reports, across 14,000 police stations in India. This combined data will be made available to 11 central agencies, which are: the Research and Analysis Wing (R&AW), Intelligence Bureau (IB), National Investigation Agency (NIA), Central Bureau of Investigation (CBI), Narcotics Control Bureau (NCB), Financial Intelligence Unit (India) (FIU), Enforcement Directorate (ED), Central Board of Direct Taxes (CBDT), Central Board of Indirect Taxes and Customs (CBIC), Directorate of Revenue Intelligence (DRI) and Directorate General of GST Intelligence. Also as stated by the MHA, NATGRID will have an in-built mechanism for continuous upgradation. In the later phases of NATGRID integration, the central government further plans to integrate 950 additional organizations into it. === Key components and users === ==== Some important backend data feeds to the NATGRID (middleware) ==== National Crime Records Bureau's Crime and Criminal Tracking Network and Systems (CCTNS) national-integrated law-and-order database for the state-level police forces: CCTNS is a mission-mode project under the National e-Governance Plan that interconnects over 15,000 police stations across India. It serves as the primary source for NATGRID to access digitized FIR (First Information Report) data and criminal history records from state-level law enforcement. NSA's National Technical Research Organisation (NTRO) national security-based database feed to NATGRID: NTRO serves as a primary technical data provider to NATGRID, offering specialized intercepts and satellite imagery. While NATGRID functions as a centralized data-integration middleware under the Ministry of Home Affairs, NTRO reports to the National Security Advisor within the Prime Minister's Office. DRDO's NETRA (Network Traffic Analysis) ELINT-based mass surveillance system for monitor internal internet traffic for keywords related to terrorism and criminal activity within Indian borders: Developed by the Centre for Artificial Intelligence and Robotics (CAIR), NETRA is an internet monitoring system capable of scanning traffic for specific trigger words. It provides digital behavioral triggers that NATGRID can cross-reference against structural data like financial or travel records. NETRA is a massive software network used to intercept and analyze internet traffic (emails, social media, blogs) for keywords like "bomb," "attack," or "kill." The intelligence gathered by NETRA regarding suspicious digital patterns or "keyword hits" can be fed into NATGRID. This allows an investigator to see if a person flagged by NETRA also has suspicious travel (from airline databases) or financial records (from bank databases) linked within NATGRID. Department of Telecommunications (DoT's Central Monitoring System (CMS) for lawfully intercepting national and international telecomm data: CMS is the centralized system for lawful interception of all telecommunications (phone calls, SMS, and data) in India, managed by the Department of Telecommunications (DoT). While CMS focuses on the content and metadata of real-time communication, NATGRID focuses on historical/structural data (tax, travel, identity). They represent two halves of a 360-degree surveillance profile: CMS listens to what a suspect says, while NATGRID tracks where they go and what they own. The CMS allows for the lawful interception of telecommunications metadata and content in real-time. In the broader surveillance architecture, CMS provides the "active" communication profile while NATGRID provides the "static" historical profile. Telecom Enforcement Resource and Monitoring (TERM) - Telecomm Regulatory & Verification Node for telecomm KYC: TERM cells verify subscriber identity (KYC) and maintain the integrity of telecom databases. NATGRID relies on these audited records to ensure the accuracy of telephone-to-identity mapping. TERM

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  • Vans challenge

    Vans challenge

    The Vans challenge is a viral internet challenge that began in March 2019 where people show their Vans shoes landing right-side up after tossing them in the air. The viral sensation reportedly started after a Twitter user shared a video of the occurrence, which was captioned: “Did you know it doesn’t matter how you throw your Vans they will land facing up.” Since then, multiple people on social media posted similar videos of them throwing their Vans in the air and landing right-side up, along with Crocs, UGG boots, and other popular shoes. This theory proved false, as these shoes have not always landed facing up after tossing them.

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  • Cryptographic Service Provider

    Cryptographic Service Provider

    A cryptographic service provider (CSP) is a package that "provides a concrete implementation of certain cryptographic services." A CSP offers operations and protocols to support a variety of use cases. The cryptographic application programming interface (API) provided by the CSP provides common solutions for different platforms, for example hardware and cloud services. == Microsoft Windows == In Microsoft Windows, a Cryptographic Service Provider is a software library that implements the Microsoft CryptoAPI (CAPI). CSPs implement encoding and decoding functions, which computer application programs may use, for example, to implement strong user authentication or for secure email. CSPs are independent modules that can be used by different applications. A user program calls CryptoAPI functions and these are redirected to CSPs functions. Since CSPs are responsible for implementing cryptographic algorithms and standards, applications do not need to be concerned about security details. Furthermore, each application can define which CSP it is going to use on its calls to CryptoAPI. In fact, all cryptographic activity is implemented in CSPs. CryptoAPI only works as a bridge between the application and the CSP. CSPs are implemented basically as a special type of DLL with special restrictions on loading and use. Every CSP must be digitally signed by Microsoft and the signature is verified when Windows loads the CSP. In addition, after being loaded, Windows periodically re-scans the CSP to detect tampering, either by malicious software such as computer viruses or by the user him/herself trying to circumvent restrictions (for example on cryptographic key length) that might be built into the CSP's code. To obtain a signature, non-Microsoft CSP developers must supply paperwork to Microsoft promising to obey various legal restrictions and giving valid contact information. As of circa 2000, Microsoft did not charge any fees to supply these signatures. For development and testing purposes, a CSP developer can configure Windows to recognize the developer's own signatures instead of Microsoft's, but this is a somewhat complex and obscure operation unsuitable for nontechnical end users. The CAPI/CSP architecture had its origins in the era of restrictive US government controls on the export of cryptography. Microsoft's default or "base" CSP then included with Windows was limited to 512-bit RSA public-key cryptography and 40-bit symmetric cryptography, the maximum key lengths permitted in exportable mass market software at the time. CSPs implementing stronger cryptography were available only to U.S. residents, unless the CSPs themselves had received U.S. government export approval. The system of requiring CSPs to be signed only on presentation of completed paperwork was intended to prevent the easy spread of unauthorized CSPs implemented by anonymous or foreign developers. As such, it was presented as a concession made by Microsoft to the government, in order to get export approval for the CAPI itself. After the Bernstein v. United States court decision establishing computer source code as protected free speech and the transfer of cryptographic regulatory authority from the U.S. State Department to the more pro-export Commerce Department, the restrictions on key lengths were dropped, and the CSPs shipped with Windows now include full-strength cryptography. The main use of third-party CSPs is to interface with external cryptography hardware such as hardware security modules (HSM) or smart cards. === Smart Card CSP === These cryptographic functions can be realized by a smart card, thus the Smart Card CSP is the Microsoft way of a PKCS#11. Microsoft Windows is identifying the correct Smart Card CSP, which have to be used, analyzing the answer to reset (ATR) of the smart card, which is registered in the Windows Registry. Installing a new CSP, all ATRs of the supported smart cards are enlisted in the registry. === Use of CSP in MS Office password protection === Cryptographic service providers can be used for encryption of Word, Excel, and PowerPoint documents starting from Microsoft Office XP. A standard encryption algorithm with a 40-bit key is used by default, but enabling a CSP enhances key length and thus makes decryption process more continuous. This only applies to passwords that are required to open document because this password type is the only one that encrypts a password-protected document.

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  • DUAL table

    DUAL table

    The DUAL table is a special one-row, one-column table present by default in Oracle and other database installations. In Oracle, the table has a single VARCHAR2(1) column called DUMMY that has a value of 'X'. It is suitable for use in selecting a pseudo column such as SYSDATE or USER. == Example use == Oracle's SQL syntax requires the FROM clause but some queries don't require any tables - DUAL can be used in these cases. == History == Charles Weiss explains why he created DUAL: I created the DUAL table as an underlying object in the Oracle Data Dictionary. It was never meant to be seen itself, but instead used inside a view that was expected to be queried. The idea was that you could do a JOIN to the DUAL table and create two rows in the result for every one row in your table. Then, by using GROUP BY, the resulting join could be summarized to show the amount of storage for the DATA extent and for the INDEX extent(s). The name, DUAL, seemed apt for the process of creating a pair of rows from just one. == Optimization == Beginning with 10g Release 1, Oracle no longer performs physical or logical I/O on the DUAL table, though the table still exists. DUAL is readily available for all authorized users in a SQL database. == In other database systems == Several other databases (including Microsoft SQL Server, MySQL, PostgreSQL, SQLite, and Teradata) enable one to omit the FROM clause entirely if no table is needed. This avoids the need for any dummy table. ClickHouse has a one-row system table system.one with a single column named "dummy" of type UInt8 and value 0. This table is implicitly used when no table is specified in the SELECT query. Firebird has a one-row system table RDB$DATABASE that is used in the same way as Oracle's DUAL, although it also has a meaning of its own. IBM Db2 has a view that resolves DUAL when using Oracle Compatibility. It also has a table called sysibm.sysdummy1 that has similar properties to the Oracle DUAL one. Informix: Informix version 11.50 and later has a table named sysmaster:"informix".sysdual with the same functionality but a more verbose name. You can use CREATE PUBLIC SYNONYM dual FOR sysmaster:"informix".sysdual to create a name dual in the current database with the same functionality. Microsoft Access: A table named DUAL may be created and the single-row constraint enforced via ADO (Table-less UNION query in MS Access) Microsoft SQL Server: SQL Server does not require a dummy table. Queries like 'select 1 + 1' can be run without a "from" clause/table name. MySQL allows DUAL to be specified as a table in queries that do not need data from any tables. It is suitable for use in selecting a result function such as SYSDATE() or USER(), although it is not essential. PostgreSQL: A DUAL-view can be added to ease porting from Oracle. Snowflake: DUAL is supported, but not explicitly documented. It appears in sample SQL for other operations in the documentation. SQLite: A VIEW named "dual" that works the same as the Oracle "dual" table can be created as follows: CREATE VIEW dual AS SELECT 'x' AS dummy; SAP HANA has a table called DUMMY that works the same as the Oracle "dual" table. Teradata database does not require a dummy table. Queries like 'select 1 + 1' can be run without a "from" clause/table name. Vertica has support for a DUAL table in their official documentation.

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  • Instagram egg

    Instagram egg

    The Instagram egg is a photo of an egg posted by the account @world_record_egg on the social media platform Instagram. It became a global phenomenon and an internet meme within days of its publication on 4 January 2019. It is the second most-liked Instagram post and was the most-liked Instagram post from 14 January 2019 until 20 December 2022, when it was overtaken by Lionel Messi's post showing him and his teammates celebrating after Argentina won the 2022 FIFA World Cup. The owner of the account was revealed to be Chris Godfrey, a British advertising creative, who later worked with his two friends Alissa Khan-Whelan and CJ Brown on a Hulu commercial featuring the egg, intended to raise mental health awareness. == Background == The photo was originally taken by Serghei Platanov, who then posted it to Shutterstock on 23 June 2015 with the title "eggs isolated on white background". == History == On 4 January 2019, the @world_record_egg account was created, and posted an image of a bird egg with the caption, "Let's set a world record together and get the most liked post on Instagram. Beating the current world record held by Kylie Jenner (18 million)! We got this." Jenner's previous record, the first photo of her daughter Stormi, had garnered a total of 18.4 million likes. The post quickly reached 18.4 million likes in just under 10 days, becoming the most-liked Instagram post at the time. It then continued to rise over 45 million likes in the next 48 hours, surpassing the "Despacito" music video and taking the world record for the most-liked online post (on any media platform) in history. After the account became verified on 14 January 2019, the post rose in popularity and likes, which snowballed into coverage in various media outlets. By 18 March 2019, the post had accumulated over 53.3 million likes, nearly three times the previous record of 18.4 million. It posted frequent updates for a few days in the form of Instagram Stories. Alongside the like tally, as of January 2023 the post has 3.8 million comments. Several individuals tried to claim that they were the account's creator, the claims being dismissed by "the egg" on Instagram direct messages. On 3 February 2019, the creator of the Instagram egg was revealed by Hulu and The New York Times to be Chris Godfrey, a British advertising creative. Alissa Khan-Whelan, his colleague, was also outed. On 18 January 2019, the account posted a second picture of an egg, almost identical to the first one apart from a small crack at the top left. As of 25 February 2019, the post accumulated 11.8 million likes. On 22 January 2019, the account posted a third picture of an egg, this time having two larger cracks. In less than 25 minutes, the post accumulated 1 million likes, and by 25 February 2019, it had accumulated 9.5 million likes. On 29 January 2019, a fourth picture of an egg was posted to the account which has another large crack on the right hand side, attracting 7.6 million likes by 25 February 2019. On 1 February 2019, a fifth picture of an egg was posted with stitching like that of a football, referencing the upcoming Super Bowl. That post had accumulated 6.5 million likes by 25 February 2019. The account promised that it would reveal what was inside the egg on 3 February, on the subscription video on demand service Hulu. The Hulu Instagram egg reveal was used to promote an animation about a mental health campaign. A caption from the clip read, "Recently I've started to crack, the pressure of social media is getting to me. If you're struggling too, talk to someone." The video was later posted on the @world_record_egg Instagram account, and this post received over 33 million views by May 2019. As of May 2020, it had received over 41 million views. On 16 July 2019, Chris Godfrey (the creator of the account) was listed as one of the top 25 most influential people on the internet. On 20 December 2022, the record for the most-liked Instagram post was surpassed by a post from Argentine footballer Lionel Messi, showing him and his teammates celebrating after winning the 2022 FIFA World Cup with their national team. The world record egg responded to being overtaken in likes by Messi with "Today [Lionel Messi] has taken the crown, for now. But I'm still left with one question… Who is the greatest of all time – Cristiano Ronaldo or Leo Messi?" The account sold to Dubai-based investor Mustafa El Fishawy in April 2024 for an undisclosed seven-figure sum. Reed Smith, who advised Godfrey, Brown, and Khan-Whelan in the transaction, stated they opted to sell it to "focus on new ventures." On 3 June, @world_record_egg posted an egg with the flag of Palestine in support of the country during the Gaza war; the post's caption described it as an "Egg for Peace" and hoped to "set a new world record together and get the most liked post on Instagram for a good cause." == Reception == In response to breaking the world record for the most-liked Instagram post, the account's owner wrote "This is madness. What a time to be alive." Hours later, Jenner posted a video on Instagram of her cracking open an egg and pouring its yolk onto the ground, with the caption: "Take that little egg." Pundits pontificated on the meaning of the egg picture's dominance over social media's "first family". As Vogue observed, tapping a heart pictogram is easy, and eggs are "lovable". More pointedly: [T]he attention economy is a scam based on requiring little to no labor from both producer and consumer despite commanding the most space, and therefore value, in our digital lives... but it very well could be: As a metaphor for the fragility of the influencer ecosystem, the egg has broken the Internet. The significance of the event and its massive republishing are a topic of discussion. A University of Westminster researcher of internet memes compared it to the movement to name a scientific research vessel in the United Kingdom as Boaty McBoatface. The Instagrammer's success is a rare victory for the unpaid viral campaign on social media. "There is a bit of an anti-celebrity revolt here – 'look what we can do with a simple egg'" The researcher suggests that the accomplishment of becoming such a widely heralded unpaid viral post may become increasingly rare, as social networks rely more on paid and business promotion. The post's spread has been characterized as a populist backlash against "consumerism" and is seen by some as a triumph of community over celebrity. However, propelled by their popular success, the creators promised to release 'egg-centric' memorabilia. Hundreds of games based on the Instagram egg have appeared on Apple's App Store. The creators of the Instagram egg also reached a deal to promote Hulu.

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  • Trusted Computing

    Trusted Computing

    Trusted Computing (TC) is a technology developed and promoted by the Trusted Computing Group. The term is taken from the field of trusted systems and has a specialized meaning that is distinct from the field of confidential computing. With Trusted Computing, the computer will consistently behave in expected ways, and those behaviors will be enforced by computer hardware and software. Enforcing this behavior is achieved by loading the hardware with a unique encryption key that is inaccessible to the rest of the system and the owner. TC is controversial as the hardware is not only secured for its owner, but also against its owner, leading opponents of the technology like free software activist Richard Stallman to deride it as "treacherous computing", and certain scholarly articles to use scare quotes when referring to the technology. Trusted Computing proponents such as International Data Corporation, the Enterprise Strategy Group and Endpoint Technologies Associates state that the technology will make computers safer, less prone to viruses and malware, and thus more reliable from an end-user perspective. They also state that Trusted Computing will allow computers and servers to offer improved computer security over that which is currently available. Opponents often state that this technology will be used primarily to enforce digital rights management policies (imposed restrictions to the owner) and not to increase computer security. Chip manufacturers Intel and AMD, hardware manufacturers such as HP and Dell, and operating system providers such as Microsoft include Trusted Computing in their products if enabled. The U.S. Army requires that every new PC it purchases comes with a Trusted Platform Module (TPM). As of July 3, 2007, so does virtually the entire United States Department of Defense. == Key concepts == Trusted Computing encompasses six key technology concepts, of which all are required for a fully Trusted system, that is, a system compliant to the TCG specifications: Endorsement key Secure input and output Memory curtaining / protected execution Sealed storage Remote attestation Trusted Third Party (TTP) === Endorsement key === The endorsement key is a 2048-bit RSA public and private key pair that is created randomly on the chip at manufacture time and cannot be changed. The private key never leaves the chip, while the public key is used for attestation and for encryption of sensitive data sent to the chip, as occurs during the TPM_TakeOwnership command. This key is used to allow the execution of secure transactions: every Trusted Platform Module (TPM) is required to be able to sign a random number (in order to allow the owner to show that he has a genuine trusted computer), using a particular protocol created by the Trusted Computing Group (the direct anonymous attestation protocol) in order to ensure its compliance of the TCG standard and to prove its identity; this makes it impossible for a software TPM emulator with an untrusted endorsement key (for example, a self-generated one) to start a secure transaction with a trusted entity. The TPM should be designed to make the extraction of this key by hardware analysis hard, but tamper resistance is not a strong requirement. === Memory curtaining === Memory curtaining extends common memory protection techniques to provide full isolation of sensitive areas of memory—for example, locations containing cryptographic keys. Even the operating system does not have full access to curtained memory. The exact implementation details are vendor specific. === Sealed storage === Sealed storage protects private information by binding it to platform configuration information including the software and hardware being used. This means the data can be released only to a particular combination of software and hardware. Sealed storage can be used for DRM enforcing. For example, users who keep a song on their computer that has not been licensed to be listened will not be able to play it. Currently, a user can locate the song, listen to it, and send it to someone else, play it in the software of their choice, or back it up (and in some cases, use circumvention software to decrypt it). Alternatively, the user may use software to modify the operating system's DRM routines to have it leak the song data once, say, a temporary license was acquired. Using sealed storage, the song is securely encrypted using a key bound to the trusted platform module so that only the unmodified and untampered music player on his or her computer can play it. In this DRM architecture, this might also prevent people from listening to the song after buying a new computer, or upgrading parts of their current one, except after explicit permission of the vendor of the song. === Remote attestation === Remote attestation allows changes to the user's computer to be detected by authorized parties. For example, software companies can identify unauthorized changes to software, including users modifying their software to circumvent commercial digital rights restrictions. It works by having the hardware generate a certificate stating what software is currently running. The computer can then present this certificate to a remote party to show that unaltered software is currently executing. Numerous remote attestation schemes have been proposed for various computer architectures, including Intel, RISC-V, and ARM. Remote attestation is usually combined with public-key encryption so that the information sent can only be read by the programs that requested the attestation, and not by an eavesdropper. To take the song example again, the user's music player software could send the song to other machines, but only if they could attest that they were running an authorized copy of the music player software. Combined with the other technologies, this provides a more restricted path for the music: encrypted I/O prevents the user from recording it as it is transmitted to the audio subsystem, memory locking prevents it from being dumped to regular disk files as it is being worked on, sealed storage curtails unauthorized access to it when saved to the hard drive, and remote attestation prevents unauthorized software from accessing the song even when it is used on other computers. To preserve the privacy of attestation responders, Direct Anonymous Attestation has been proposed as a solution, which uses a group signature scheme to prevent revealing the identity of individual signers. Proof of space (PoS) have been proposed to be used for malware detection, by determining whether the L1 cache of a processor is empty (e.g., has enough space to evaluate the PoSpace routine without cache misses) or contains a routine that resisted being evicted. === Trusted third party === == Known applications == The Microsoft products Windows Vista, Windows 7, Windows 8 and Windows RT make use of a Trusted Platform Module to facilitate BitLocker Drive Encryption. Other known applications with runtime encryption and the use of secure enclaves include the Signal messenger and the e-prescription service ("E-Rezept") by the German government. == Possible applications == === Digital rights management === Trusted Computing would allow companies to create a digital rights management (DRM) system which would be very hard to circumvent, though not impossible. An example is downloading a music file. Sealed storage could be used to prevent the user from opening the file with an unauthorized player or computer. Remote attestation could be used to authorize play only by music players that enforce the record company's rules. The music would be played from curtained memory, which would prevent the user from making an unrestricted copy of the file while it is playing, and secure I/O would prevent capturing what is being sent to the sound system. Circumventing such a system would require either manipulation of the computer's hardware, capturing the analogue (and thus degraded) signal using a recording device or a microphone, or breaking the security of the system. New business models for use of software (services) over Internet may be boosted by the technology. By strengthening the DRM system, one could base a business model on renting programs for a specific time periods or "pay as you go" models. For instance, one could download a music file which could only be played a certain number of times before it becomes unusable, or the music file could be used only within a certain time period. === Preventing cheating in online games === Trusted Computing could be used to combat cheating in online games. Some players modify their game copy in order to gain unfair advantages in the game; remote attestation, secure I/O and memory curtaining could be used to determine that all players connected to a server were running an unmodified copy of the software. === Verification of remote computation for grid computing === Trusted Computing could be used to guarantee participants in a grid computing sys

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  • NRENum.net

    NRENum.net

    The NRENum.net service is an end-user ENUM service run by TERENA and the participating national research and education networking organisations (NRENs), primarily for academia. NRENum.net is considered as a complementary service and a valid alternative to the Golden ENUM tree. The domain nrenum.net is being populated in order to provide the infrastructure in DNS for storage of E.164 numbers. The NRENum.net service includes the operation of the Tier-0 root Domain Name Server(s) and the delegation of county codes to NRENum.net Registries. NRENum.net is a registered community trademark of TERENA. == Service description == E.164 Telephone Number Mapping (ENUM) is a standard protocol that is the result of work of the Internet Engineering Task Force's Telephone Number Mapping working group. ENUM translates a telephone number into a domain name. This allows users to continue to use the existing phone number formats they are familiar with, while allowing the call to be routed using DNS. This makes ENUM a quick, stable and cheap link between telecommunications systems and the Internet. RFC 3761 discusses the use of the Domain Name System for storage of E.164 numbers. More specifically, how DNS can be used for identifying available services connected to one E.164 number. The RIPE NCC provides DNS operations for e164.arpa (known as Golden ENUM tree) in accordance with the instructions from the Internet Architecture Board. The NRENum.net service is an end-user ENUM service run by TERENA and the participating NRENs primarily for academia. NRENum.net is considered as a complementary service and a valid alternative to the Golden ENUM tree. The domain nrenum.net is being populated in order to provide the infrastructure in DNS for storage of E.164 numbers. The NRENum.net service includes the operation of the Tier-0 root Domain Name Servers and the delegation of county codes to NRENum.net Registries. NRENum.net is a registered community trademark of TERENA. NRENum.net facilitates services such as Voice over IP and videoconferencing. NRENum.net tree refers to the tree structure where: Tier-0 root Domain Name Servers (technically one master and several secondary servers ensuring resilience) are run by the hosting organisations and coordinated by the NRENum.net Operations Team. Tier-1 Domain Name Servers are run by the NRENum.net (national or regional) Registries responsible for the country code(s) delegated. Tier-2 and lower DNS sub-delegations may be implemented, regulated by the national service policies. An NRENum.net Registry is an entity that is authorised by the NRENum.net Operations Team to operate the national or regional Tier-1 Domain Name Server and be responsible for the county code(s) delegated. In many countries there is a National Research and Education Networking organisation (NREN) that acts as the Registry of the country. An NRENum.net Registrar is responsible for the number/block registration in the Tier-1 DNS and a Number Validation Entity is responsible for the validation of the E.164 telephone numbers to be registered. The NREN may at the same time have the role of the NRENum.net Registry, Registrar and Validation Entity for the country code(s) delegated. A Registrant (end user) is an E.164 telephone number holder. Holders of E.164 numbers who want to be listed in the service must contact the appropriate NRENum.net Registrar. Number (block) delegation is the technical process of assigning country codes to national registries, or number blocks under country codes to end users. Number (block) registration is the technical process of configuring DNS and populating it with the appropriate ENUM records (i.e., adding NAPTR records to DNS) via registrars. The ITU-T strictly regulates the number structure of valid E.164 telephone numbers and assigns number blocks to national authorities (telecom regulators) or recently to global entities directly. The national authorities can further delegate the number ranges to local operators within the country or region. A virtual number has either a non-valid E.164 number structure (e.g., longer than 15 digits) or has a valid structure but is not assigned to any national authorities or operators. The number Validation Entity is responsible for checking the numbers to be registered to NRENum.net. == History == The idea for the NRENum.net service was conceived in 2006. NRENum.net became operational in August 2006, and was run by Bernie Höneisen, a staff member of SWITCH, and Kewin Stöckigt, a staff member of AARNet, as a private service, with technical support from SWITCH and the participants in the TERENA Task Force on Enhanced Communication Services (TF-ECS). When that task force completed its activities in 2008, TERENA agreed to take over the coordination of the NRENum.net service. By that time, nine NRENs had joined NRENum.net. The service continued to grow during the next years, and in March 2012 NRENum.net went global when RNP from Brazil joined the service as its 14th partificpant and the first outside Europe. In 2011, the participants decided to migrate the operation of the service's master Domain Name Server to NIIF and the operation of the two secondary DNSs to CARNET and SWITCH. In 2013, Internet2, AARNet and NORDUnet set up additional secondary Domain Name Servers for their regions, thereby completing the global distribution of DNS slaves and bringing the resilience of the NRENum.net infrastructure to a high level. == Governance == TERENA has established a lightweight global governance structure. The Global NRENum.net Governance Committee (GNGC) is the highest-level strategic body responsible for overall NRENum.net service definition, sustainability and long-term strategy. This includes formulating and recommending service governance principles and policies. Its members are nominated by the NRENum.net Registries in the various world regions, and are appointed by TERENA. The GNGC is composed of two members representing Europe, two representing the Asia-Pacific region, and two representing the Americas. The NRENum.net Operations Team is responsible for the day-to-day operations of the Tier-0 root DNSs and the handling of country code delegation requests. It may escalate technical or policy issues to the GNGC for discussion. TERENA is responsible for ensuring the correct and secure operations of the NRENum.net service performed by the NRENum.net Operations Team and governance by the GNGC. TERENA also supports the development of technical improvements to the NRENum.net service and promotes the deployment of NRENum.net worldwide. == Geographical deployment == Thirty-two county codes are delegated in the NRENum.net service. Below these are listed per world region. === Europe === === Asia-Pacific === === North America === +1 United States (Internet2) === Latin America === === Caribbean === === Africa === +262 Réunion, Mayotte (RENATER)

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  • Metadatabase

    Metadatabase

    Metadatabase is a database model for (1) metadata management, (2) global query of independent databases, and (3) distributed data processing. The word metadatabase is an addition to the dictionary. Originally, metadata was only a common term referring simply to "data about data", such as tags, keywords, and markup headers. However, in this technology, the concept of metadata is extended to also include such data and knowledge representation as information models (e.g., relations, entities-relationships, and objects), application logic (e.g., production rules), and analytic models (e.g., simulation, optimization, and mathematical algorithms). In the case of analytic models, it is also referred to as a Modelbase. These classes of metadata are integrated with some modeling ontology to give rise to a stable set of meta-relations (tables of metadata). Individual models are interpreted as metadata and entered into these tables. As such, models are inserted, retrieved, updated, and deleted in the same manner as ordinary data do in an ordinary (relational) database. Users will also formulate global queries and requests for processing of local databases through the Metadatabase, using the globally integrated metadata. The Metadatabase structure can be implemented in any open technology for relational databases. == Significance == The Metadatabase technology is developed at Rensselaer Polytechnic Institute at Troy, New York, by a group of faculty and students (see the references at the end of the article), starting in late 1980s. Its main contribution includes the extension of the concept of metadata and metadata management, and the original approach of designing a database for metadata applications. These conceptual results continue to motivate new research and new applications. At the level of particular design, its openness and scalability is tied to that of the particular ontology proposed: It requires reverse-representation of the application models in order to save them into the meta-relations. In theory, the ontology is neutral, and it has been proven in some industrial applications. However, it needs more development to establish it for the field as an open technology. The requirement of reverse-representation is common to any global information integration technology. A way to facilitate it in the Metadatabase approach is to distribute a core portion of it at each local site, to allow for peer-to-peer translation on the fly.

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  • ISO 15765-2

    ISO 15765-2

    ISO 15765-2, or ISO-TP (Transport Layer), is an international standard for sending data packets over a CAN bus. The protocol allows for the transport of messages that exceed the eight byte maximum payload of CAN frames. ISO-TP segments longer messages into multiple frames, adding metadata (CAN-TP Header) that allows the interpretation of individual frames and reassembly into a complete message packet by the recipient. It can carry up to 232-1 (4294967295) bytes of payload per message packet starting from the 2016 version. Prior versions were limited to a maximum payload size of 4095 bytes. In the OSI model, ISO-TP covers the layer 3 (network layer) and 4 (transport layer). The most common application for ISO-TP is the transfer of diagnostic messages with OBD-II equipped vehicles using KWP2000 and UDS, but is used broadly in other application-specific CAN implementations where one might need to send messages longer than what the CAN protocol physical layer allows (eight bytes for CAN, 64 bytes for CAN FD, and 2048 bytes for CAN-XL). ISO-TP can be operated with its own addressing as so-called Extended Addressing or without address using only the CAN ID (so-called Normal Addressing). Extended addressing uses the first data byte of each frame as an additional element of the address, reducing the application payload by one byte. For clarity the protocol description below is based on Normal Addressing with eight byte CAN frames. In total, six types of addressing are allowed by the ISO 15765-2 Protocol. ISO-TP prepends one or more metadata bytes to the payload data in the eight byte CAN frame, reducing the payload to seven or fewer bytes per frame. The metadata is called the Protocol Control Information, or PCI. The PCI is one, two or three bytes. The initial field is four bits indicating the frame type, and implicitly describing the PCI length. ISO 15765-2 is a part of ISO 15765 (headlined Road vehicles — Diagnostic communication over Controller Area Network (DoCAN)), which has the following parts: ISO 15765-1 Part 1: General information and use case definition ISO 15765-2 Part 2: Transport protocol and network layer services ISO 15765-3 Part 3: Implementation of unified diagnostic services (UDS on CAN) – replaced by ISO 14229-3 Road vehicles — Unified diagnostic services ISO 15765-4 Part 4: Requirements for emissions-related systems == List of protocol control information (PCI) field types == The ISO-TP defines four frame types: A message of seven bytes or less is sent in a single frame, with the initial byte containing the type (0) and payload length (1-7 bytes). With the 0 in the type field, this can also pass as a simpler protocol with a length-data format and is often misinterpreted as such. A message longer than 7 bytes requires segmenting the message packet over multiple frames. A segmented transfer starts with a First Frame. The PCI is two bytes in this case, with the first 4 bit field the type (type 1) and the following 12 bits the message length (excluding the type and length bytes). The recipient confirms the transfer with a flow control frame. The flow control frame has three PCI bytes specifying the interval between subsequent frames and how many consecutive frames may be sent (Block Size). For CAN FD, the ISO 15765-2 protocol has been extended for Single and First frame, to allow larger size values, but still backwards compatible with traditional ISO 15765. See CAN FD. The initial byte contains the type (type = 3) in the first four bits, and a flag in the next four bits indicating if the transfer is allowed (0 = Continue To Send, 1 = Wait, 2 = Overflow/abort). The next byte is the block size, the count of frames that may be sent before waiting for the next flow control frame. A value of zero allows the remaining frames to be sent without flow control or delay. The third byte is the minimum Separation Time (STmin), the minimum delay time between frames. STmin values up to 127 (0x7F) specify the minimum number of milliseconds to delay between frames, while values in the range 241 (0xF1) to 249 (0xF9) specify delays increasing from 100 to 900 microseconds. Note that the Separation Time is defined as the minimum time between the end of one frame to the beginning of the next. Robust implementations should be prepared to accept frames from a sender that misinterprets this as the frame repetition rate i.e. from start-of-frame to start-of-frame. Even careful implementations may fail to account for the minor effect of bit-stuffing in the physical layer. The sender transmits the rest of the message using Consecutive Frames. Each Consecutive Frame has a one byte PCI, with a four bit type (type = 2) followed by a 4-bit sequence number. The sequence number starts at 1 and increments with each frame sent (1, 2,..., F, 0, 1,...), with which lost or discarded frames can be detected. Each consecutive frame starts at 0, initially for the first set of data in the first frame will be considered as 0th data. So the first set of CF(Consecutive frames) start from 0x1. There afterwards when it reaches 0x2F, will be started from 0x20 (e.g. 0x21, 0x22, 0x23...0x2F, 0x20, 0x21...). The 12-bit length field (as indicated in the First Frame) allows up to 4095 bytes of user data in a segmented message, but in practice the typical application-specific limit is considerably lower because of receive buffer or hardware limitations. == Timing parameters == Timing parameters, such as P1 and P2 timers, have to be mentioned. == Standards == ISO 15765-2:2016 Road vehicles -- Diagnostic communication over Controller Area Network (DoCAN) -- Part 2: Transport protocol and network layer services

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  • ACTS Gigabit Satellite Network

    ACTS Gigabit Satellite Network

    The ACTS Gigabit Satellite Network was a pioneering, high-speed communications satellite network in the years 1993-2004, created as a prototype system to explore high-speed networking of digital endpoints. The system was jointly sponsored by NASA and ARPA, implemented by BBN Technologies and Motorola, and was inducted into the Space Technology Hall of Fame in April 1997. The Advanced Communications Technology Satellite (ACTS) network was designed to provide fiber-compatible SONET service to remote nodes and networks through a wideband satellite system, and provided long-haul, point-to-point and point-to-multipoint full-duplex SONET services, at rates up to 622 Mbit/s, over NASA's Advanced Communication Technology Satellite (ACTS). The Advanced Communications Technology Satellite itself, built and operated by Lockheed Martin, was launched on STS-51 on September 12, 1993, by the Space Shuttle Discovery, and occupied a geostationary orbit at 100° west longitude. It was the first communication satellite to operate in the 20–30 GHz frequency band (Ka band), with 30 GHz uplink and 20 GHz downlink signals. The satellite incorporated advanced on-board switching and multiple dynamically-hopping spot-beam antennas for selected areas of the United States including Hawaii. Up to 3 uplink and 3 downlink antenna beams could be active simultaneously. The ACTS network ground terminals were transportable Gigabit Earth Stations (GES) with fiber-optic SONET interfaces (OC-3 and OC-12), which also supported the Asynchronous Transfer Mode (ATM) protocol suite. The network control and management functions are distributed in the various Gigabit Earth Stations, with the operator's interface being centralized in a Network Management Terminal (NMT), which could be collocated at a GES, or anywhere in the Internet. The system was operational and used for experiments for 127 months, instead of the originally planned 24–48 months. In all, 53 terminals were built and used by more than 100 experimenters to test ACTS abilities. In Nov. 1997 a record data rate of 520 Mbit/s TCP/IP throughput was achieved using ATM between several ground stations via ACTS. On May 31, 2000 the ACTS experiments program officially came to a close, but the system continued to support experiments until it was deactivated on April 28, 2004.

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  • Content engineering

    Content engineering

    Content engineering is a term applied to an engineering specialty dealing with the complexities around the use of content in computer-facilitated environments. Content authoring and production, content management, content modeling, content conversion, and content use and repurposing are all areas involving this practice. It is not a specialty with wide industry recognition and is often performed on an ad hoc basis by members of software development or content production or marketing staff, but is beginning to be recognized as a necessary function in any complex content-centric project involving both content production as well as software system development mainly involving content management systems (CMS) or digital experience platforms (DXP). Content engineering tends to bridge the gap between groups involved in the production of content (publishing and editorial staff, marketing, sales, human resources) and more technologically oriented departments such as software development, or IT that put this content to use in web or other software-based environments, and requires an understanding of the issues and processes of both sides. Typically, content engineering involves extensive use of embedded XML technologies, XML being the most widespread language for representing structured content. Content management systems are a key technology often used in the practice of content engineering. == Definition == Content engineering is the practice of organizing the shape and structure of content by deploying content and metadata models, in authoring and publishing processes in a manner that meets the requirements of an organization's Content Strategy, and its implementation through the use of technology such as CMS, XML, schema markup, artificial intelligence, APIs and others. == Purpose and goal == In very general terms, content engineering practices aim to maximize the ROI of content through content reuse and improving efficiency of content marketing, content operations, content strategy. Content engineering can help address content challenges that fairly typical organizations face: Siloed content supply chains Duplicate content in a myriad of formats Inefficient content authoring workflows Chunky, unstructured content Outdated technology Technology in place does not match needs Inability to reuse content across channels (multi-channel content) Metadata and schema are not used Lack of standards for metadata Lack of findability of content for internal and external use Poor SEO performance Inability to implement personalization == Key skills == Content engineering draws on a combination of technical, strategic, and editorial competencies. Practitioners typically require proficiency across several domains: === Content modeling and information architecture === Content engineers design structured content models that define how content is created, stored, and distributed. This includes building taxonomies, ontologies, and metadata schemas that enable content reuse across channels and platforms. === Structured content and markup languages === Proficiency in XML, JSON, HTML, and schema.org markup is fundamental. Content engineers use these languages to structure content for machine readability, search engine optimization, and interoperability between systems. === Content management systems and platforms === Content engineers require working knowledge of content management systems (CMS), digital experience platforms (DXP), and headless CMS architectures. This includes configuring content types, workflows, and publishing pipelines within these systems. === Workflow design and automation === Designing and implementing content workflows - from authoring through review, approval, and distribution - is a core function. Increasingly, this involves configuring AI-assisted and agentic workflows that automate research, drafting, repurposing, and distribution tasks at scale. === Content strategy and editorial understanding === Unlike purely technical roles, content engineering requires a working understanding of content strategy, brand management, editorial standards, and audience analysis. Content engineers must translate strategic objectives into technical content structures and system configurations. === API integration and data interoperability === Content engineers work with APIs to connect content systems, analytics platforms, distribution channels, and third-party services. Understanding how content flows between systems is essential for enabling multi-channel publishing and content personalization. === Analytics and performance measurement === Measuring content effectiveness through web analytics, SEO performance data, and engagement metrics informs how content engineers refine structures, metadata, and distribution workflows. == The role of a content engineer == Content engineers bridge the divide between content strategists and producers and the developers and content managers who publish and distribute content. But rather than simply wedging themselves between these players, content engineers help define and facilitate the content structure during the entire content strategy, production and distribution cycle from beginning to end. As the role has evolved, content engineers are increasingly expected to build and manage AI-powered content systems, moving beyond traditional CMS configuration into agentic workflows that automate content research, production, and distribution. By integrating skills in business and technology, content engineers do not see content as static or finished. Rather, they look at the value of the content and how it can best be adapted and personalized to serve customers and emerging content platforms, technologies, and opportunities. === Create customer experience === Content marketing suffers from two fundamental limitations that constrain the true power and potential that a great content marketing plan can bring to a business' bottom line: Content relevance: how to make content more relevant and personalized to their audiences. The marketer and content strategist direct the customer experience itself, and the content engineer makes it happen with content structure, schema, metadata, microdata, taxonomy, and CMS topology. Content agility: Marketers who are burdened with one-size-fits-all content remain stuck managing their content rather than their customers' experience. Content engineers give marketers the "super powers" to move content-powered experiences across interfaces and personalization variants. === Break down barriers === Empower content strategists: Content engineers work with content strategists by helping them connect content not as a fixed message, but as a modular construct which can be channeled and manipulated. Enable content producers: A content engineer will work with a content producer by helping to find new sources of content and ways the content can be combined and presented. Guide and free developers: The content engineer helps translate marketing strategy into clear technical needs and functions developers can build into content management systems Enhance content management: Develop content structures that make it easier for content writers and content managers to author to a single, very usable, interface for even complex content types that might contain dozens of elements. Engineer content for success: Content engineers help all members of a marketing team work more smoothly, with the support and structures needed to get the most out of the content they produce. === Salary benchmarks === Content engineering roles command significantly higher salaries than traditional content marketing positions. In the United States, IC-level content engineers earn between $120,000 and $165,000 annually, while senior roles reach $160,000 to $220,000. Head of content engineering positions range from $200,000 to $280,000, and VP-level roles can exceed $375,000. The emergence of dedicated content engineer job postings from companies such as Exit Five reflects the growing recognition of the role as a distinct function within marketing organizations.

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  • Clubdjpro

    Clubdjpro

    ClubDJPro (often referred to as ClubDJ) is a DJ console and video mixing tool developed by Cube Software Solutions Inc. software. It was released in June 2005. == User interface == ClubDJPro has a GUI that was designed to allow aesthetic revisions via Skins. The skin engine that ClubDJPro uses allows for the ability to expand the software to take up the entire screen. As of 4.4.3.3 there are 3 user changeable skins included in the program which are changeable in the preferences tab. They are called 'AquaLung', 'Eleanor', and 'Grabber'. == Editions == ClubDJPro is available in two different editions, with separate features depending upon their target consumer group. DJ Edition - Can play audio files only. VJ Edition - Contains all of the features of the DJ Edition, in addition to support for video, karaoke, and visualizations. == Supported MIDI Controllers == Supported since version 2.0: Hercules Console Hercules Console MK2 Hercules Control MP3 PCDJ DAC-2 Controller == History == The initial "final release" of ClubDJPro was released on June 24, 2005. On June 26, 2009, the 4th iteration of the ClubDJPro software was released. The development of the software and website appears to have halted. As of March 2018 the website continues to show a new version "Coming Spring 2016".

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  • Social business model

    Social business model

    The social business model is use of social media tools and social networking behavioral standards by businesses for communication with customers, suppliers, and others. Combining social networking etiquette (being helpful, transparent and authentic) with business engagement on LinkedIn (for one-to-one interaction), Twitter (for immediacy) and Facebook (for content sharing) more fully involves employees in the organization and increases customer intimacy and trust. == Overview == Traditional business models, particularly in large organizations, have had as one common characteristic careful limitation of direct contact between those within the organization and those outside of it. Only certain specific individuals (most frequently in roles such as sales, customer service and field consulting) were designated as "customer-facing" personnel. Organizations further limited outside access to internal employees through filtering mechanisms such as publishing only a main switchboard number (whether routed through a live receptionist or an interactive voice response system) and generic "sales@" or "info@" email addresses. The Cluetrain Manifesto (written by Rick Levine, Christopher Locke, Doc Searls, and David Weinberger and published in 1999) was among the first books to predict the demise of this old order and the emergence of more open business models, though most of the business world was slow to adopt the book's recommended cultural changes. Thirteen years later, authors Dion Hinchcliffe and Peter Kim added structural underpinnings to the cultural shifts outlined in The Cluetrain Manifesto in their book, Social Business by Design. The book details many of the ways social media tools and practices are being adopted within organizations, to support both internal employee collaboration and external customer engagement (which the authors describe as the "bigger problem"). == Elements == In implementing the social business model, organizations apply social networking protocols and tools in a range of areas, potentially including: Marketing Customer Support Recruiting Crowdsourcing Internal employee collaboration Sales Product Development Supply Chain Operations Investor Relations == Characteristics of organizations adopting the social business model == Organizations that fully adopt the social business model will exhibit four key characteristics: Connected – employees will be able to seamlessly engage one-on-one in real-time with other employees and individuals outside the organization (customers, prospects, partners, media, etc.) using a variety of communications methods including text chat, voice, file sharing, email, and video chat. Social – employees will follow social networking etiquette (being authentic, helpful and transparent) in external interactions. The focus will be on answering questions and providing information rather than overt sales or promotion. Presence – these conversations may originate on the company's website or elsewhere online (e.g., publication websites, industry portals, or social networking sites such as LinkedIn or Facebook). Intelligent – organizations will use in-depth analytics to monitor connections, social interactions and presence; measure corresponding business results; and continually adjust and improve practices for increased effectiveness. == Technical and functional requirements == While much of the change inherent in adopting the social business model is cultural, it also requires process changes enabled by social business technology. Functional requirements for a social business technology platform include: Analytics (including the cost of engagement as well as various measures of return on investment such as leads, sales, referrals, recommendations, and retained customers). Integration with other social media and business tools such as CRM systems, partner relationship management (PRM) software, product development, website analytics, and employee-recruiting applications. Rules-based workflow (e.g. routing a comment to the appropriate individual for a response, based on content). Geolocation (so customers or prospects can be automatically routed to local sales or customer service representatives). Content sharing. Collaboration tools. Transparency (i.e., people should know who they are engaging with) Unified communications (the ability to engage via voice, text, video, email, and share a wide variety of file types) Storage (the ability to store interactions for legal, training, compliance or compensation purposes, and purge stored data when no longer needed based on company policy or regulatory requirements). Immediacy (real-time monitoring and response).

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  • SFINKS

    SFINKS

    Sfinks (Polish for "Sphynx") was also the initial name of the Janusz A. Zajdel Award In cryptography, SFINKS is a stream cypher algorithm developed by An Braeken, Joseph Lano, Nele Mentens, Bart Preneel, and Ingrid Verbauwhede. It includes a message authentication code. It has been submitted to the eSTREAM Project of the eCRYPT network. In 2005, Nicolas T. Courtois noted that, while the cipher is elegant and secure against some simple algebraic attacks, it is vulnerable to more elaborate known attacks.

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