Artificial intelligence and elections
As artificial intelligence (AI) has become more mainstream, there is growing concern about how this will influence elections. Potential targets of AI include election processes, election offices, election officials and election vendors. There are also global efforts to improve elections using AI. == Tactics == Generative AI capabilities allow creation of misleading content. Examples of this include text-to-video, deepfake videos, text-to-image, AI-altered images, text-to-speech, voice cloning, and text-to-text. In the context of an election, a deepfake video of a candidate may propagate information that the candidate does not endorse. Chatbots could spread misinformation related to election locations, times or voting methods. In contrast to malicious actors in the past, these techniques require little technical skill and can spread rapidly. LLM-generated messages have the capacity to persuade humans on political issues. Researchers have begun to investigate how people rate messages that LLMs generate for how persuasive they are. When it came to policy issues, the LLM-generated messages received a 2.91 compared to a 2.80 when it came to smartness between the AI and humans. The LLM-generated messages were often more technical and analytical than human-generated messages. Generative AI has been used to micro-target people during tight political elections. The generation of targeted large language models has triggered concern that they will be used to leverage readily scale microtargeting. Rephrasing inputs have been used to generate fraudulent emails and phishing websites. Rephrasing inputs in a microtargeting does not violate the terms of OpenAI usage. There are no safeguards to prevent the use of rephrasing and creation of fraudulent emails. Political campaign managers have access to this allowing for them to create targeted content. == Usage by country == === Argentina === ==== 2023 elections ==== During the 2023 Argentine primary elections, Javier Milei's team distributed AI generated images including a fabricated image of his rival Sergio Massa and drew 3 million views. The team also created an unofficial Instagram account entitled "AI for the Homeland." Sergio Massa's team also distributed AI generated images and videos. === Bangladesh === ==== 2024 elections ==== In the run up to the 2024 Bangladeshi general election, deepfake videos of female opposition politicians appeared. Rumin Farhana was pictured in a bikini while Nipun Ray was shown in a swimming pool. === Canada === ==== 2025 elections ==== In the run up to the 2025 Canadian federal election, the use of AI tools is likely to figure prominently. India, Pakistan and Iran are all expected to make efforts to subvert the national vote using disinformation campaigns to deceive voters and sway diaspora communities. In a report by the Canadian Centre for Cyber Security called "Cyber Threats to Canada's Democratic Process: 2025 Update", it states that malicious actors including China and Russia: "are most likely to use generative AI as a means of creating and spreading disinformation, designed to sow division among Canadians and push narratives conducive to the interests of foreign states". === France === ==== 2024 elections ==== In the 2024 French legislative election, deepfake videos appeared claiming: i) That they showed the family of Marine le Pen. In the videos, young women, supposedly Le Pen's nieces, are seen skiing, dancing and at the beach "while making fun of France’s racial minorities": However, the family members don't exist. On social media there were over 2 million views. ii) In a video seen on social media, a deepfake video of a France24 broadcast appeared to report that the Ukrainian leadership had "tried to lure French president Emmanuel Macron to Ukraine to assassinate him and then blame his death on Russia". === Ghana === ==== 2024 elections ==== During the months before the December 2024 Ghanaian general election, a network of at least 171 fake accounts has been used to spam social media. Posts have been used by a group identified as "@TheTPatriots" to promote the New Patriotic Party, although it is not known whether the two are connected. All the networks' posts were "highly likely" to have been generated by ChatGPT and appear to be the "first secretly partisan network using AI to influence elections in Ghana". The opposition National Democratic Congress was also criticized with its leader John Mahama being called a drunkard. === India === ==== 2024 elections ==== In the 2024 Indian general election, politicians used deepfakes in their campaign materials. These deepfakes included politicians who had died prior to the election. Mathuvel Karunanidhi's party posted with his likeness even though he had died 2018. A video The All-India Anna Dravidian Progressive Federation party posted showed an audio clip of Jayaram Jayalalithaa even though she had died in 2016. The Deepfakes Analysis Unit (DAU) is an open source platform created in March 2024 for the public to share misleading content and assess if it had been AI-generated. AI was also used to translate political speeches in real time. This translating ability was widely used to reach more voters. === Indonesia === ==== 2024 elections ==== In the 2024 Indonesian presidential election, Prabowo Subianto made extensive use of AI-generated art in his campaign, which ranged from images of himself as an adorable child to various child portrayals in his advertisements. The Indonesian Children's Protection Commission condemned these ads, labeling them as a form of misuse. Other candidates, Anies Baswedan and Ganjar Pranowo, also incorporated AI art into their campaigns. Throughout the election period, all presidential candidates faced attacks from deepfakes, both in video and audio formats. === Ireland === ==== 2024 elections ==== In the last weeks of the 2024 Irish general election a spoof election poster appeared in Dublin featuring "an AI-generated candidate with three arms". The candidate is called Aidan Irwin, but no-one stood in the election with that name. A slogan on the poster says "put matters into artificial intelligence’s hands". The convincing election poster shows a man that "has six fingers on one hand, three arms, and a distorted thumb". === New Zealand === ==== 2023 elections ==== In May 2023, ahead of the 2023 New Zealand general election in October 2023, the New Zealand National Party published a "series of AI-generated political advertisements" on its Instagram account. After confirming that the images were faked, a party spokesperson said that it was "an innovative way to drive our social media". === Pakistan === ==== 2024 elections ==== AI has been used by the imprisoned ex-Prime Minister Imran Khan and his media team in the 2024 Pakistani general election: i) An AI generated audio of his voice was added to a video clip and was broadcast at a virtual rally. ii) An op-ed in The Economist written by Khan was later claimed by himself to have been written by AI which was later denied by his team. The article was liked and shared on social media by thousands of users. === South Africa === ==== 2024 elections ==== In the 2024 South African general election, there were several uses of AI content: i) A deepfaked video of Joe Biden emerged on social media showing him saying that "The U.S. would place sanctions on SA and declare it an enemy state if the African National Congress (ANC) won". ii) In a deepfake video, Donald Trump was shown endorsing the uMkhonto weSizwe party. It was posted to social media and was viewed more than 158,000 times. iii) Less than 3 months before the elections, a deepfake video showed U.S. rapper Eminem endorsing the Economic Freedom Fighters party while criticizing the ANC. The deepfake was viewed on social media more than 173,000 times. === South Korea === ==== 2022 elections ==== In the 2022 South Korean presidential election, a committee for one presidential candidate Yoon Suk Yeol released an AI avatar 'Al Yoon Seok-yeol' that would campaign in places the candidate could not go. The other presidential candidate Lee Jae-myung introduced a chatbot that provided information about the candidate's pledges. ==== 2024 elections ==== Deepfakes were used to spread misinformation before the 2024 South Korean legislative election with one source reporting 129 deepfake violations of election laws within a two week period. Seoul hosted the 2024 Summit for Democracy, a virtual gathering of world leaders initiated by US President Joe Biden in 2021. The focus of the summit was on digital threats to democracy including artificial intelligence and deepfakes. === Taiwan === ==== 2024 elections ==== AI-generated content was used during the 2024 Taiwanese presidential election. Among the media were: i) A deepfake video of General Secretary of the Chinese Communist Party Xi Jinping which showed him supporting the presidential elections. Created on social media, the video was "widely circulated
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