AI Generator With No Limits

AI Generator With No Limits — independent reviews, comparisons, pricing and step-by-step guides on Aizhi.

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  Micro stuttering

  Micro stuttering is a visual artifact in real-time computer graphics in which the time intervals between consecutively displayed frames are uneven, even though the average frame rate reported by benchmarking software appears adequate. Tools such as 3DMark typically compute frame rates over intervals of one second or more, which can conceal momentary drops in the instantaneous frame rate that the viewer perceives as hitching or jerking of on-screen motion. At low frame rates the effect is visible as a stutter in moving images, degrading the experience in interactive applications such as video games. In severe cases a lower but more consistent frame rate can appear smoother than a higher but more erratic one. The term gained prominence in the late 2000s in discussions of multi-GPU rendering (see History), but micro stuttering also affects single-GPU systems. Common causes on modern hardware include real-time shader compilation, asset streaming from storage, VRAM exhaustion, and driver bugs. == Causes == === Shader compilation === A common cause of micro stuttering on modern PCs is real-time shader compilation. Shaders are small programs that instruct the GPU on how to render visual effects such as lighting, shadows, and reflections. On consoles, developers can pre-compile all shaders for the known, fixed hardware. On PCs, the variety of GPU architectures means shaders must often be compiled at run time, either when the game launches or during gameplay itself. When the rendering engine encounters a shader that has not yet been compiled, the CPU must finish the compilation before the GPU can draw the affected object. This causes a spike in frame time that the player perceives as a hitch. The problem has been particularly associated with games built on Unreal Engine 4 running under DirectX 12, because DX12 shifts more shader management responsibility to the application. Several techniques exist to reduce shader compilation stutter. Pipeline State Object (PSO) pre-caching records the shader permutations used at runtime so that they can be compiled in advance on subsequent launches. Asynchronous shader compilation moves the work to background CPU threads to avoid blocking the main rendering thread. Platform-level services such as Steam's shader pre-caching distribute previously compiled shaders to users with matching GPU hardware. The Steam Deck, which contains a single fixed GPU, benefits from pre-compiled shader caches because all units share the same hardware configuration. === Other causes === Micro stuttering on single-GPU systems can have several additional causes. CPU bottlenecks or scheduling interruptions from background tasks can prevent the processor from preparing frames at regular intervals. Asset streaming during gameplay (loading textures, geometry, or audio from storage) can produce hitches sometimes called traversal stutter; the use of solid-state drives and technologies such as DirectStorage has reduced but not eliminated this. VRAM exhaustion forces data to be swapped between video memory and system memory over the PCI Express bus, which is slower. Graphics driver bugs can also introduce stutter; Nvidia released hotfix driver 551.46 in February 2024 to correct intermittent micro stuttering when V-Sync was enabled. == Measurement == Micro stuttering drew attention to the limitations of average frame rate as a performance metric. In 2013, Scott Wasson at The Tech Report published a series of articles advocating frame time analysis, in which the delivery time of every individual frame is recorded and plotted rather than collapsed into a single frames-per-second figure. This approach was adopted by other hardware review publications in the following years. GPU reviews now routinely report 1% low and 0.1% low frame rates alongside the average. The 1% low is the average frame rate of the slowest 1% of frames in a sample; it serves as an indicator of worst-case smoothness. A large gap between the average and the 1% low suggests poor frame pacing. Tools for capturing per-frame timing data include FRAPS, PresentMon, OCAT, CapFrameX, and MSI Afterburner with RivaTuner Statistics Server. == Mitigation == === Frame pacing === Frame pacing is a software technique that regulates the timing of frame delivery to produce even intervals between displayed frames. Game engines, GPU drivers, and platform libraries all implement frame pacing strategies to varying degrees. On mobile platforms, Google provides the Android Frame Pacing library (Swappy) as part of the Android Game Development Kit. In December 2025, the Khronos Group published the VK_EXT_present_timing Vulkan extension, giving developers explicit control over presentation timing in a cross-platform graphics API for the first time. === Variable refresh rate === Variable refresh rate (VRR) display technologies allow a monitor's refresh rate to change to match the GPU's frame output. Implementations include Nvidia G-Sync (2013), AMD FreeSync (2015), and the VESA Adaptive-Sync standard built into DisplayPort 1.2a and later. VRR eliminates the screen tearing that results from a mismatch between frame rate and refresh rate, and avoids the frame-holding behaviour of V-Sync that can itself cause stutter. It is effective at smoothing moderate frame rate fluctuations but cannot compensate for large sudden spikes in frame time such as those caused by shader compilation or heavy asset streaming. VRR support has become standard in gaming monitors, televisions (via HDMI 2.1), and the Xbox Series X/S and PlayStation 5 consoles. === Frame generation === Beginning with DLSS 3 on the GeForce RTX 40 series in 2022, Nvidia introduced AI-based frame generation, which uses dedicated optical flow hardware and a neural network to create new frames between traditionally rendered ones. AMD followed with FSR 3 in 2023, using an algorithmic approach, and the AI-based FSR 4 for the Radeon RX 9000 series in 2025. DLSS 4, released in January 2025 for the GeForce RTX 50 series, can generate up to three frames per rendered frame using a technique called Multi Frame Generation. Frame generation increases the displayed frame rate but introduces its own frame pacing concerns. If the underlying rendered frames are unevenly timed, the interpolated frames can make the unevenness more apparent rather than less. DLSS 4 addresses this with hardware-level flip metering on the GPU's display engine, which controls the timing of frame presentation more precisely than the CPU-based pacing used in DLSS 3. Both vendors pair frame generation with latency-reduction features (Nvidia Reflex and AMD Anti-Lag+) to offset the additional input latency that results from inserting synthetic frames into the pipeline. === Frame rate limiters === Capping the frame rate below the display's maximum refresh rate, using tools such as RivaTuner Statistics Server, in-game limiters, or driver-level settings, is a common way to improve frame pacing. Preventing the GPU from running ahead of the display reduces variability in frame delivery times and can produce a smoother result than an uncapped but more irregular frame rate. == History == === Multi-GPU configurations === Micro stuttering was first widely documented in the late 2000s as a side effect of multi-GPU configurations using Alternate Frame Rendering (AFR), in which consecutive frames are assigned to alternating GPUs. Because each GPU may take a different amount of time to complete its assigned frame — due to varying scene complexity, driver scheduling, or inter-GPU communication overhead — the resulting frame delivery is irregular even when the average frame rate is high. Both Nvidia SLI and AMD CrossFireX were affected, with dual-GPU setups exhibiting the worst frame pacing irregularities. In 2012 benchmarks using Battlefield 3, dual Radeon HD 7970 cards in CrossFire showed 85% variation in frame delivery times compared with 7% for a single card, while dual GeForce GTX 680 cards in SLI showed only 7% variation compared with 5% for a single card. Multi-GPU micro stuttering became a significant factor in the eventual decline and discontinuation of consumer multi-GPU gaming. Nvidia restricted SLI to a handful of enthusiast-class cards from the GeForce 10 series onward, then replaced it with NVLink on the GeForce RTX 20 series, which saw limited gaming adoption. AMD ceased active CrossFire development around 2017. By the mid-2020s, neither vendor's current consumer GPUs support multi-GPU rendering for games. Other factors that contributed to the decline include DirectX 12 placing multi-GPU support in the hands of game developers rather than driver authors, the incompatibility of temporal anti-aliasing and other temporal rendering techniques with AFR, and the increasing size, power draw, and cost of individual GPUs. The third-party utility RadeonPro could reduce CrossFire micro stuttering through dynamic V-Sync and frame pacing adjustments, and AMD later introduced a driver-level frame paci

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  CryptoParty

  CryptoParty (Crypto-Party) is a grassroots global endeavour to introduce the basics of practical cryptography such as the Tor anonymity network, I2P, Freenet, key signing parties, disk encryption and virtual private networks to the general public. The project primarily consists of a series of free public workshops. == History == As a successor to the Cypherpunks of the 1990s, CryptoParty was conceived in late August 2012 by the Australian journalist Asher Wolf in a Twitter post following the passing of the Cybercrime Legislation Amendment Bill 2011 and the proposal of a two-year data retention law in that country, the Cybercrime Legislation Amendment Bill 2011. The DIY, self-organizing movement immediately went viral, with a dozen autonomous CryptoParties being organized within hours in cities throughout Australia, the US, the UK, and Germany. Many more parties were soon organized or held in Chile, The Netherlands, Hawaii, Asia, etc. Tor usage in Australia itself spiked, and CryptoParty London with 130 attendees—some of whom were veterans of the Occupy London movement—had to be moved from London Hackspace to the Google campus in east London's Tech City. As of mid-October 2012 some 30 CryptoParties have been held globally, some on a continuing basis, and CryptoParties were held on the same day in Reykjavik, Brussels, and Manila. The first draft of the 442-page CryptoParty Handbook (the hard copy of which is available at cost) was pulled together in three days using the book sprint approach, and was released 2012-10-04 under a CC BY-SA license. === Edward Snowden involvement === In May 2014, Wired reported that Edward Snowden, while employed by Dell as an NSA contractor, organized a local CryptoParty at a small hackerspace in Honolulu, Hawaii on December 11, six months before becoming well known for leaking tens of thousands of secret U.S. government documents. During the CryptoParty, Snowden taught 20 Hawaii residents how to encrypt their hard drives and use the Internet anonymously. The event was filmed by Snowden's then-girlfriend, but the video has never been released online. In a follow-up post to the CryptoParty wiki, Snowden pronounced the event a "huge success." == Media response == In 2013, CryptoParty received messages of support from the Electronic Frontier Foundation and (purportedly) AnonyOps, as well as the NSA whistleblower Thomas Drake, WikiLeaks central editor Heather Marsh, and Wired reporter Quinn Norton. Eric Hughes, the author of A Cypherpunk's Manifesto nearly two decades before, delivered the keynote address, Putting the Personal Back in Personal Computers, at the Amsterdam CryptoParty on 2012-09-27. Marcin de Kaminski, founding member of Piratbyrån which in turn founded The Pirate Bay, regarded CryptoParty as the most important civic project in cryptography in 2012, and Cory Doctorow has characterized a CryptoParty as being "like a Tupperware party for learning crypto." Der Spiegel in December 2014 mentioned "crypto parties" in the wake of the Edward Snowden leaks in an article about the NSA.

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  Star Awards for Social Media Award

  The Star Awards for Social Media Award was an award presented annually from 2014 to 2016 at the Star Awards, where Mediacorp of Singapore recognises entertainers under their employment with awards for artistic and technical merit for outstanding performances of the year. == History == The category was introduced in 2014, at the 20th Star Awards ceremony; Jeanette Aw received the award and it is given in honour of a Mediacorp artiste with the most social media engagement. The results are based on the calculations from three international social media analysis systems; artistes must be active on at least one of the following platforms in order to qualify: Facebook, Twitter and Instagram. Since its inception, the award has been given to two artistes. Carrie Wong is the most recent and final winner in this category. Since the ceremony held in 2016, Aw remains as the only artiste to win in this category twice, surpassing Wong who has one win. The award was discontinued from 2017 onwards as the popularity element of the award is already represented in the Top 10 Most Popular Male Artistes and Top 10 Most Popular Female Artistes awards. == Recipients ==

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  HTTP Strict Transport Security

  HTTP Strict Transport Security (HSTS) is a policy mechanism that helps to protect websites against man-in-the-middle attacks such as protocol downgrade attacks and cookie hijacking. It allows web servers to declare that web browsers (or other complying user agents) should automatically interact with it using only HTTPS connections, which provide Transport Layer Security (TLS/SSL), unlike the insecure HTTP used alone. HSTS is an IETF standards track protocol and is specified in RFC 6797. The HSTS Policy is communicated by the server to the user agent via an HTTP response header field named Strict-Transport-Security. HSTS Policy specifies a period of time during which the user agent should only access the server in a secure fashion. Websites using HSTS often do not accept clear text HTTP, either by rejecting connections over HTTP or systematically redirecting users to HTTPS (though this is not required by the specification). The consequence of this is that a user-agent not capable of doing TLS will not be able to connect to the site. The protection normally only applies after a user has visited the site at least once, relying on the principle of "trust on first use". The way this protection works is that when a user entering or selecting an HTTP (not HTTPS) URL to the site, the client, such as a Web browser, will automatically upgrade to HTTPS without making an HTTP request, thereby preventing any HTTP man-in-the-middle attack from occurring. To counteract this problem, an HSTS preload list maintained by Google Chrome and used by other major web browsers is maintained. If a domain is on this list, the browser skips the initial request and encrypts all communication immediately. Additional domains can be registered at no cost. == Specification history == The HSTS specification was published as RFC 6797 on 19 November 2012 after being approved on 2 October 2012 by the IESG for publication as a Proposed Standard RFC. The authors originally submitted it as an Internet Draft on 17 June 2010. With the conversion to an Internet Draft, the specification name was altered from "Strict Transport Security" (STS) to "HTTP Strict Transport Security", because the specification applies only to HTTP. The HTTP response header field defined in the HSTS specification however remains named "Strict-Transport-Security". The last so-called "community version" of the then-named "STS" specification was published on 18 December 2009, with revisions based on community feedback. The original draft specification by Jeff Hodges from PayPal, Collin Jackson, and Adam Barth was published on 18 September 2009. The HSTS specification is based on original work by Jackson and Barth as described in their paper "ForceHTTPS: Protecting High-Security Web Sites from Network Attacks". Additionally, HSTS is the realization of one facet of an overall vision for improving web security, put forward by Jeff Hodges and Andy Steingruebl in their 2010 paper The Need for Coherent Web Security Policy Framework(s). == HSTS mechanism overview == A server implements an HSTS policy by supplying a header over an HTTPS connection (HSTS headers over HTTP are ignored). For example, a server could send a header such that future requests to the domain for the next year (max-age is specified in seconds; 31,536,000 is equal to one non-leap year) use only HTTPS: Strict-Transport-Security: max-age=31536000. When a web application issues HSTS Policy to user agents, conformant user agents behave as follows: Automatically turn any insecure links referencing the web application into secure links (e.g. http://example.com/some/page/ will be modified to https://example.com/some/page/ before accessing the server). If the security of the connection cannot be ensured (e.g. the server's TLS certificate is not trusted), the user agent must terminate the connection and should not allow the user to access the web application. This helps protect web application users against some passive (eavesdropping) and active network attacks. A man-in-the-middle attacker has a greatly reduced ability to intercept requests and responses between a user and a web application server while the user's browser has HSTS Policy in effect for that web application. == Applicability == The most important security vulnerability that HSTS can fix is SSL-stripping man-in-the-middle attacks, first publicly introduced by Moxie Marlinspike in his 2009 BlackHat Federal talk "New Tricks For Defeating SSL In Practice". The SSL (and TLS) stripping attack works by transparently converting a secure HTTPS connection into a plain HTTP connection. The user can see that the connection is insecure, but crucially there is no way of knowing whether the connection should be secure. At the time of Marlinspike's talk, many websites did not use TLS/SSL, therefore there was no way of knowing (without prior knowledge) whether the use of plain HTTP was due to an attack, or simply because the website had not implemented TLS/SSL. Additionally, no warnings are presented to the user during the downgrade process, making the attack fairly subtle to all but the most vigilant. Marlinspike's sslstrip tool, presented at Black Hat DC 2009, fully automates the attack. HSTS addresses this problem by informing the browser that connections to the site should always use TLS/SSL. The HSTS header can be stripped by the attacker if this is the user's first visit. Google Chrome, Mozilla Firefox, Internet Explorer, and Microsoft Edge attempt to limit this problem by including a "pre-loaded" list of HSTS sites. Unfortunately this solution cannot scale to include all websites on the internet. See limitations, below. HSTS can also help to prevent having one's cookie-based website login credentials stolen by widely available tools such as Firesheep. Because HSTS is time limited, it is sensitive to attacks involving shifting the victim's computer time e.g. using false NTP packets. == Limitations == The initial request remains unprotected from active attacks if it uses an insecure protocol such as plain HTTP or if the URI for the initial request was obtained over an insecure channel. The same applies to the first request after the activity period specified in the advertised HSTS Policy max-age (sites should set a period of several days or months depending on user activity and behavior). === Solutions with preload list === Google Chrome, Mozilla Firefox, and Internet Explorer/Microsoft Edge address this limitation by implementing a "HSTS preloaded list", which is a list that contains known sites supporting HSTS. This list is distributed with the browser so that it uses HTTPS for the initial request to the listed sites as well. As previously mentioned, these pre-loaded lists cannot scale to cover the entire Web. A potential solution might be achieved by using DNS records to declare HSTS Policy, and accessing them securely via DNSSEC, optionally with certificate fingerprints to ensure validity (which requires running a validating resolver to avoid last mile issues). Junade Ali has noted that HSTS is ineffective against the use of false domains; by using DNS-based attacks, it is possible for a man-in-the-middle interceptor to serve traffic from an artificial domain which is not on the HSTS Preload list, this can be made possible by DNS Spoofing Attacks, or simply a domain name that misleadingly resembles the real domain name such as www.example.org instead of www.example.com. Even with an HSTS preloaded list, HSTS cannot prevent advanced attacks against TLS itself, such as the BEAST or CRIME attacks introduced by Juliano Rizzo and Thai Duong. Attacks against TLS itself are orthogonal to HSTS policy enforcement. Neither can it protect against attacks on the server - if someone compromises it, it will happily serve any content over TLS. === Privacy issues === HSTS can be used to near-indelibly tag visiting browsers with recoverable identifying data (supercookies) which can persist in and out of browser "incognito" privacy modes. By creating a web page that makes multiple HTTP requests to selected domains, for example, if twenty browser requests to twenty different domains are used, theoretically over one million visitors can be distinguished (220) due to the resulting requests arriving via HTTP vs. HTTPS; the latter being the previously recorded binary "bits" established earlier via HSTS headers. == Browser support == Chromium and Google Chrome since version 4.0.211.0 Firefox since version 4; with Firefox 17, Mozilla integrates a list of websites supporting HSTS. Opera since version 12 Safari since OS X Mavericks (version 10.9, late 2013) Internet Explorer 11 on Windows 8.1 and Windows 7 with KB3058515 installed (Released as a Windows Update in June 2015) Microsoft Edge and Internet Explorer 11 on Windows 10 BlackBerry 10 Browser and WebView since BlackBerry OS 10.3.3. == Deployment best practices == Depending on the actual deployment there are certain threats (e.g. cookie injection attacks) t

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  Motor theory of speech perception

  The motor theory of speech perception is the hypothesis that people perceive spoken words by identifying the vocal tract gestures with which they are pronounced rather than by identifying the sound patterns that speech generates. It originally claimed that speech perception is done through a specialized module that is innate and human-specific. Though the idea of a module has been qualified in more recent versions of the theory, the idea remains that the role of the speech motor system is not only to produce speech articulations but also to detect them. The hypothesis has gained more interest outside the field of speech perception than inside. This has increased particularly since the discovery of mirror neurons that link the production and perception of motor movements, including those made by the vocal tract. The theory was initially proposed in the Haskins Laboratories in the 1950s by Alvin Liberman and Franklin S. Cooper, and developed further by Donald Shankweiler, Michael Studdert-Kennedy, Ignatius Mattingly, Carol Fowler and Douglas Whalen. == Origins and development == The hypothesis has its origins in research using pattern playback to create reading machines for the blind that would substitute sounds for orthographic letters. This led to a close examination of how spoken sounds correspond to the acoustic spectrogram of them as a sequence of auditory sounds. This found that successive consonants and vowels overlap in time with one another (a phenomenon known as coarticulation). This suggested that speech is not heard like an acoustic "alphabet" or "cipher," but as a "code" of overlapping speech gestures. === Associationist approach === Initially, the theory was associationist: infants mimic the speech they hear and that this leads to behavioristic associations between articulation and its sensory consequences. Later, this overt mimicry would be short-circuited and become speech perception. This aspect of the theory was dropped, however, with the discovery that prelinguistic infants could already detect most of the phonetic contrasts used to separate different speech sounds. === Cognitivist approach === The behavioristic approach was replaced by a cognitivist one in which there was a speech module. The module detected speech in terms of hidden distal objects rather than at the proximal or immediate level of their input. The evidence for this was the research finding that speech processing was special such as duplex perception. === Changing distal objects === Initially, speech perception was assumed to link to speech objects that were both the invariant movements of speech articulators the invariant motor commands sent to muscles to move the vocal tract articulators This was later revised to include the phonetic gestures rather than motor commands, and then the gestures intended by the speaker at a prevocal, linguistic level, rather than actual movements. === Modern revision === The "speech is special" claim has been dropped, as it was found that speech perception could occur for nonspeech sounds (for example, slamming doors for duplex perception). === Mirror neurons === The discovery of mirror neurons has led to renewed interest in the motor theory of speech perception, and the theory still has its advocates, although there are also critics. == Support == === Nonauditory gesture information === If speech is identified in terms of how it is physically made, then nonauditory information should be incorporated into speech percepts even if it is still subjectively heard as "sounds". This is, in fact, the case. The McGurk effect shows that seeing the production of a spoken syllable that differs from an auditory cue synchronized with it affects the perception of the auditory one. In other words, if someone hears "ba" but sees a video of someone pronouncing "ga", what they hear is different—some people believe they hear "da". People find it easier to hear speech in noise if they can see the speaker. People can hear syllables better when their production can be felt haptically. === Categorical perception === Using a speech synthesizer, speech sounds can be varied in place of articulation along a continuum from /bɑ/ to /dɑ/ to /ɡɑ/, or in voice onset time on a continuum from /dɑ/ to /tɑ/ (for example). When listeners are asked to discriminate between two different sounds, they perceive sounds as belonging to discrete categories, even though the sounds vary continuously. In other words, 10 sounds (with the sound on one extreme being /dɑ/ and the sound on the other extreme being /tɑ/, and the ones in the middle varying on a scale) may all be acoustically different from one another, but the listener will hear all of them as either /dɑ/ or /tɑ/. Likewise, the English consonant /d/ may vary in its acoustic details across different phonetic contexts (the /d/ in /du/ does not technically sound the same as the one in /di/, for example), but all /d/'s as perceived by a listener fall within one category (voiced alveolar plosive) and that is because "linguistic representations are abstract, canonical, phonetic segments or the gestures that underlie these segments." This suggests that humans identify speech using categorical perception, and thus that a specialized module, such as that proposed by the motor theory of speech perception, may be on the right track. === Speech imitation === If people can hear the gestures in speech, then the imitation of speech should be very fast, as in when words are repeated that are heard in headphones as in speech shadowing. People can repeat heard syllables more quickly than they would be able to produce them normally. === Speech production === Hearing speech activates vocal tract muscles, and the motor cortex and premotor cortex. The integration of auditory and visual input in speech perception also involves such areas. Disrupting the premotor cortex disrupts the perception of speech units such as plosives. The activation of the motor areas occurs in terms of the phonemic features which link with the vocal track articulators that create speech gestures. The perception of a speech sound is aided by pre-emptively stimulating the motor representation of the articulators responsible for its pronunciation . Auditory and motor cortical coupling is restricted to a specific range of neuronal firing frequency. === Perception-action meshing === Evidence exists that perception and production are generally coupled in the motor system. This is supported by the existence of mirror neurons that are activated both by seeing (or hearing) an action and when that action is carried out. Another source of evidence is that for common coding theory between the representations used for perception and action. == Criticisms == The motor theory of speech perception is not widely held in the field of speech perception, though it is more popular in other fields, such as theoretical linguistics. As three of its advocates have noted, "it has few proponents within the field of speech perception, and many authors cite it primarily to offer critical commentary".p. 361 Several critiques of it exist. === Multiple sources === Speech perception is affected by nonproduction sources of information, such as context. Individual words are hard to understand in isolation but easy when heard in sentence context. It therefore seems that speech perception uses multiple sources that are integrated together in an optimal way. === Production === The motor theory of speech perception would predict that speech motor abilities in infants predict their speech perception abilities, but in actuality it is the other way around. It would also predict that defects in speech production would impair speech perception, but they do not. However, this only affects the first and already superseded behaviorist version of the theory, where infants were supposed to learn all production-perception patterns by imitation early in childhood. This is no longer the mainstream view of motor-speech theorists. === Speech module === Several sources of evidence for a specialized speech module have failed to be supported. Duplex perception can be observed with door slams. The McGurk effect can also be achieved with nonlinguistic stimuli, such as showing someone a video of a basketball bouncing but playing the sound of a ping-pong ball bouncing. As for categorical perception, listeners can be sensitive to acoustic differences within single phonetic categories. As a result, this part of the theory has been dropped by some researchers. === Sublexical tasks === The evidence provided for the motor theory of speech perception is limited to tasks such as syllable discrimination that use speech units not full spoken words or spoken sentences. As a result, "speech perception is sometimes interpreted as referring to the perception of speech at the sublexical level. However, the ultimate goal of these studies is presumably to understand the neural processes supporting the ability to process spee

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  Social media marketing

  Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for practitioners and researchers. Social media platforms such as Facebook, LinkedIn, Instagram, and Twitter, among others, have built-in data analytics tools that companies can use to track the progress, success, and engagement of social media marketing campaigns. Companies address a range of stakeholders through social media marketing, including current and potential customers, current and potential employees, journalists, bloggers, and the general public. On a strategic level, social media marketing includes the management of a marketing campaign, governance, setting the scope (e.g. more active or passive use) and the establishment of a firm's desired social media "culture" and "tone". Firms that use social media marketing can allow customers and Internet users to post user-generated content (e.g., online comments, product reviews, etc.), also known as "earned media", rather than use marketer-prepared advertising copy. == Purposes and tactics == Social media may be employed in marketing as a communications tool that makes companies accessible to those who are interested in their product and visible to those who are not familiar with their products. It is used by companies to create buzz, learn from customers, and target them. Of the top 10 factors that correlate with a strong Google organic search, seven are social media-dependent. This means that if brands with little to no social media presence tend to show up less on Google searches. While platforms such as Twitter, Facebook and—in the past—Google+ have a larger number of monthly users, the visual media-sharing-based mobile platforms garner a higher interaction rate in comparison, and have registered the fastest growth, and have changed the ways in which consumers engage with brand content. Instagram has an interaction rate of 1.46% with an average of 130 million users monthly as opposed to Twitter, which has a .03% interaction rate with an average of 210 million monthly users. Unlike traditional media that are often cost-prohibitive to many companies, a social media strategy does not require significant financial investment. To this end, companies make use of platforms such as Facebook, Twitter, YouTube, TikTok and Instagram to reach audiences much wider than through traditional print, television, or radio advertisements alone at a fraction of the cost, as most social networking sites can be used at little or no cost (however, some websites charge companies for premium services). This has changed the ways that companies approach and interact with customers, as a substantial percentage of consumer interactions are now being carried out over online platforms with much higher visibility. Customers can post reviews of products and services, rate customer service, and ask questions or voice concerns directly to companies through social media platforms. According to Measuring Success, over 80% of consumers use the web to research products and services. Thus social media marketing is also used by businesses in order to build relationships of trust with consumers. To this aim, companies may hire personnel to specifically handle these social media interactions, who usually report under the title of online community managers. Handling these interactions in a satisfactory manner can result in an increase of consumer trust. To both this aim and to fix the public's perception of a company, three steps are taken in order to address consumer concerns: Identifying the extent of the social chatter Engaging the influencers to help Developing a proportional response == Strategies == === Passive approach === Social media can be a useful source of market information and a way to hear customers' perspectives. Blogs, content communities, and forums are platforms where individuals share their reviews and recommendations of brands, products, and services. Businesses are able to tap into and analyze customer voices and feedback generated in social media for marketing purposes. In this sense, social media is a relatively inexpensive source of market intelligence which can be used by marketers and managers to track and respond to consumer-identified problems and detect market opportunities. === Active approach === Social media can be used as a public relations tool, a direct marketing tool, and a communication channel to target very specific audiences, with social media influencers and social media personalities as effective customer engagement tools. This tactic is widely known as influencer marketing, which gives brands the opportunity to reach their target audience via a group of selected influencers advertising their product or service. Brands were projected to spend up to $15 billion on influencer marketing by 2022, per Business Insider Intelligence estimates, based on Mediakix data. The use of customer influencers, such as popular bloggers, can be an efficient and cost-effective method to launch new products or services. == Engagement == Engagement with the social web means that customers and stakeholders are active participants rather than passive spectators. An example of these are consumer advocacy groups and groups that criticize companies (e.g., lobby groups or advocacy organizations). The use of Social media in a business or political context allows people to express and share opinions about a company's products, services or business practices, or a government's actions. On social media, each participant becomes part of the marketing department (or a challenge to the marketing effort) as other customers read their comments or reviews. The effectiveness of social media marketing campaigns is dependent on the promotion of online engagement. With the advent of social media marketing, it has become increasingly important to gain customer interest in products and services, which can eventually be translated into buying behavior, or voting and donating behavior in a political context. New online marketing concepts of engagement and loyalty have emerged which aim to build customer participation and brand reputation. Engagement in social media for the purpose of a social media strategy is divided into two parts. The first is proactive, regular posting of new online content, which can be seen through digital photos, digital videos, text, and conversations. It is also represented through sharing of content and information from others via weblinks. The second part is reactive conversations, with social media users responding to those who reach out to others' social media profiles through comments or messages. == Campaigns == === Local businesses === Small businesses use social networking sites as a promotional technique. Businesses can follow individuals' social media usage in their local area and advertise specials and deals, which can be exclusive and in the form of "get a free drink with a copy of this tweet". This type of message encourages other locals to follow the business on their official websites in order to obtain the promotional deal. The business's brand visibility is enhanced in the process. Social networking sites are also used by small businesses to develop their own market research on new products and services. By encouraging their customers to give feedback on new product ideas, businesses can gain insights on whether or not a product may be accepted by their target market enough to merit full production. In addition, customers will feel the company has engaged them in the process of co-creation—the process in which the business uses customer feedback to create or modify a product or service to fill a need of the target market. Such feedback can be presented in various forms, such as surveys, contests, and polls. Social networking sites such as LinkedIn, also provide opportunities for small businesses to find candidates to fill staff positions. Review sites such as Yelp help small businesses build their reputation beyond brand visibility. Positive customer peer reviews help influence new prospects to purchase goods and services more than company advertising. == Benefits == Social Media Marketing allows companies to promote themselves to large, diverse audiences that could not be reached through traditional marketing such as phone and email-based advertising. Marketing on most social media platforms also comes at little to no cost, making it accessible to virtually any size business. Social Media Marketing accommodates personalized and direct marketing that targets specific demographics and markets. Companies can engage with customers directly, allowing them to obtain feedback and resolve issues almost immediately. Another advantage of social media marketing is that it's an ideal environment for a company to conduct market research. It can be used

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  Application delivery network

  An application delivery network (ADN) is a suite of technologies that, when deployed together, provide availability, security, visibility, and acceleration for Internet applications such as websites. ADN components provide supporting functionality that enables website content to be delivered to visitors and other users of that website, in a fast, secure, and reliable way. Gartner defines application delivery networking as the combination of WAN optimization controllers (WOCs) and application delivery controllers (ADCs). At the data center end of an ADN is the ADC, an advanced traffic management device that is often also referred to as a web switch, content switch, or multilayer switch, the purpose of which is to distribute traffic among a number of servers or geographically dislocated sites based on application specific criteria. In the branch office portion of an ADN is the WAN optimization controller, which works to reduce the number of bits that flow over the network using caching and compression, and shapes TCP traffic using prioritization and other optimization techniques. Some WOC components are installed on PCs or mobile clients, and there is typically a portion of the WOC installed in the data center. Application delivery networks are also offered by some CDN vendors. The ADC, one component of an ADN, evolved from layer 4-7 switches in the late 1990s when it became apparent that traditional load balancing techniques were not robust enough to handle the increasingly complex mix of application traffic being delivered over a wider variety of network connectivity options. == Application delivery techniques == The Internet was designed according to the end-to-end principle. This principle keeps the core network relatively simple and moves the intelligence as much as possible to the network end-points: the hosts and clients. An Application Delivery Network (ADN) enhances the delivery of applications across the Internet by employing a number of optimization techniques. Many of these techniques are based on established best-practices employed to efficiently route traffic at the network layer including redundancy and load balancing In theory, an Application Delivery Network (ADN) is closely related to a content delivery network. The difference between the two delivery networks lies in the intelligence of the ADN to understand and optimize applications, usually referred to as application fluency. Application Fluent Network (AFN) is based on the concept of Application Fluency to refer to WAN optimization techniques applied at Layer Four to Layer Seven of the OSI model for networks. Application Fluency implies that the network is fluent or intelligent in understanding and being able to optimize delivery of each application. Application Fluent Network is an addition of SDN capabilities. The acronym 'AFN' is used by Alcatel-Lucent Enterprise to refer to an Application Fluent Network. Application delivery uses one or more layer 4–7 switches, also known as a web switch, content switch, or multilayer switch to intelligently distribute traffic to a pool, also known as a cluster or farm, of servers. The application delivery controller (ADC) is assigned a single virtual IP address (VIP) that represents the pool of servers. Traffic arriving at the ADC is then directed to one of the servers in the pool (cluster, farm) based on a number of factors including application specific data values, application transport protocol, availability of servers, current performance metrics, and client-specific parameters. An ADN provides the advantages of load distribution, increase in capacity of servers, improved scalability, security, and increased reliability through application specific health checks. Increasingly the ADN comprises a redundant pair of ADC on which is integrated a number of different feature sets designed to provide security, availability, reliability, and acceleration functions. In some cases these devices are still separate entities, deployed together as a network of devices through which application traffic is delivered, each providing specific functionality that enhances the delivery of the application. == ADN optimization techniques == === TCP multiplexing === TCP Multiplexing is loosely based on established connection pooling techniques utilized by application server platforms to optimize the execution of database queries from within applications. An ADC establishes a number of connections to the servers in its pool and keeps the connections open. When a request is received by the ADC from the client, the request is evaluated and then directed to a server over an existing connection. This has the effect of reducing the overhead imposed by establishing and tearing down the TCP connection with the server, improving the responsiveness of the application. Some ADN implementations take this technique one step further and also multiplex HTTP and application requests. This has the benefit of executing requests in parallel, which enhances the performance of the application. === TCP optimization === There are a number of Request for Comments (RFCs) which describe mechanisms for improving the performance of TCP. Many ADN implement these RFCs in order to provide enhanced delivery of applications through more efficient use of TCP. The RFCs most commonly implemented are: Delayed Acknowledgements Nagle Algorithm Selective Acknowledgements Explicit Congestion Notification ECN Limited and Fast Retransmits Adaptive Initial Congestion Windows === Data compression and caching === ADNs also provide optimization of application data through caching and compression techniques. There are two types of compression used by ADNs today: industry standard HTTP compression and proprietary data reduction algorithms. It is important to note that the cost in CPU cycles to compress data when traversing a LAN can result in a negative performance impact and therefore best practices are to only utilize compression when delivering applications via a WAN or particularly congested high-speed data link. HTTP compression is asymmetric and transparent to the client. Support for HTTP compression is built into web servers and web browsers. All commercial ADN products currently support HTTP compression. A second compression technique is achieved through data reduction algorithms. Because these algorithms are proprietary and modify the application traffic, they are symmetric and require a device to reassemble the application traffic before the client can receive it. A separate class of devices known as WAN Optimization Controllers (WOC) provide this functionality, but the technology has been slowly added to the ADN portfolio over the past few years as this class of device continues to become more application aware, providing additional features for specific applications such as CIFS and SMB. == ADN reliability and availability techniques == === Advanced health checking === Advanced health checking is the ability of an ADN to determine not only the state of the server on which an application is hosted, but the status of the application it is delivering. Advanced health checking techniques allow the ADC to intelligently determine whether or not the content being returned by the server is correct and should be delivered to the client. This feature enables other reliability features in the ADN, such as resending a request to a different server if the content returned by the original server is found to be erroneous. === Load balancing algorithms === The load balancing algorithms found in today's ADN are far more advanced than the simplistic round-robin and least connections algorithms used in the early 1990s. These algorithms were originally loosely based on operating systems' scheduling algorithms, but have since evolved to factor in conditions peculiar to networking and application environments. It is more accurate to describe today's "load balancing" algorithms as application routing algorithms, as most ADN employ application awareness to determine whether an application is available to respond to a request. This includes the ability of the ADN to determine not only whether the application is available, but whether or not the application can respond to the request within specified parameters, often referred to as a service level agreement. Typical industry standard load balancing algorithms available today include: Round Robin Least Connections Fastest Response Time Weighted Round Robin Weighted Least Connections Custom values assigned to individual servers in a pool based on SNMP or other communication mechanism === Fault tolerance === The ADN provides fault tolerance at the server level, within pools or farms. This is accomplished by designating specific servers as a 'backup' that is activated automatically by the ADN in the event that the primary server(s) in the pool fail. The ADN also ensures application availability and reliability through its ability to seamlessly "failover"

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  Undeniable signature

  An undeniable signature is a digital signature scheme which allows the signer to be selective to whom they allow to verify signatures. The scheme adds explicit signature repudiation, preventing a signer later refusing to verify a signature by omission; a situation that would devalue the signature in the eyes of the verifier. It was invented by David Chaum and Hans van Antwerpen in 1989. == Overview == In this scheme, a signer possessing a private key can publish a signature of a message. However, the signature reveals nothing to a recipient/verifier of the message and signature without taking part in either of two interactive protocols: Confirmation protocol, which confirms that a candidate is a valid signature of the message issued by the signer, identified by the public key. Disavowal protocol, which confirms that a candidate is not a valid signature of the message issued by the signer. The motivation for the scheme is to allow the signer to choose to whom signatures are verified. However, that the signer might claim the signature is invalid at any later point, by refusing to take part in verification, would devalue signatures to verifiers. The disavowal protocol distinguishes these cases removing the signer's plausible deniability. It is important that the confirmation and disavowal exchanges are not transferable. They achieve this by having the property of zero-knowledge; both parties can create transcripts of both confirmation and disavowal that are indistinguishable, to a third-party, of correct exchanges. The designated verifier signature scheme improves upon deniable signatures by allowing, for each signature, the interactive portion of the scheme to be offloaded onto another party, a designated verifier, reducing the burden on the signer. == Zero-knowledge protocol == The following protocol was suggested by David Chaum. A group, G, is chosen in which the discrete logarithm problem is intractable, and all operation in the scheme take place in this group. Commonly, this will be the finite cyclic group of order p contained in Z/nZ, with p being a large prime number; this group is equipped with the group operation of integer multiplication modulo n. An arbitrary primitive element (or generator), g, of G is chosen; computed powers of g then combine obeying fixed axioms. Alice generates a key pair, randomly chooses a private key, x, and then derives and publishes the public key, y = gx. === Message signing === Alice signs the message, m, by computing and publishing the signature, z = mx. === Confirmation (i.e., avowal) protocol === Bob wishes to verify the signature, z, of m by Alice under the key, y. Bob picks two random numbers: a and b, and uses them to blind the message, sending to Alice: c = magb. Alice picks a random number, q, uses it to blind, c, and then signing this using her private key, x, sending to Bob: s1 = cgq ands2 = s1x. Note that s1x = (cgq)x = (magb)xgqx = (mx)a(gx)b+q = zayb+q. Bob reveals a and b. Alice verifies that a and b are the correct blind values, then, if so, reveals q. Revealing these blinds makes the exchange zero knowledge. Bob verifies s1 = cgq, proving q has not been chosen dishonestly, and s2 = zayb+q, proving z is valid signature issued by Alice's key. Note that zayb+q = (mx)a(gx)b+q. Alice can cheat at step 2 by attempting to randomly guess s2. === Disavowal protocol === Alice wishes to convince Bob that z is not a valid signature of m under the key, gx; i.e., z ≠ mx. Alice and Bob have agreed an integer, k, which sets the computational burden on Alice and the likelihood that she should succeed by chance. Bob picks random values, s ∈ {0, 1, ..., k} and a, and sends: v1 = msga and v2 = zsya, where exponentiating by a is used to blind the sent values. Note that v2 = zsya = (mx)s(gx)a = v1x. Alice, using her private key, computes v1x and then the quotient, v1xv2−1 = (msga)x(zsgxa)−1 = msxz−s = (mxz−1)s. Thus, v1xv2−1 = 1, unless z ≠ mx. Alice then tests v1xv2−1 for equality against the values: (mxz−1)i for i ∈ {0, 1, …, k}; which are calculated by repeated multiplication of mxz−1 (rather than exponentiating for each i). If the test succeeds, Alice conjectures the relevant i to be s; otherwise, she conjectures random value. Where z = mx, (mxz−1)i = v1xv2−1 = 1 for all i, s is unrecoverable. Alice commits to i: she picks a random r and sends hash(r, i) to Bob. Bob reveals a. Alice confirms that a is the correct blind (i.e., v1 and v2 can be generated using it), then, if so, reveals r. Revealing these blinds makes the exchange zero knowledge. Bob checks hash(r, i) = hash(r, s), proving Alice knows s, hence z ≠ mx. If Alice attempts to cheat at step 3 by guessing s at random, the probability of succeeding is 1/(k + 1). So, if k = 1023 and the protocol is conducted ten times, her chances are 1 to 2100.

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  IMazing

  iMazing is mobile device management software that allows users to transfer files and data between iOS devices (iPhone, iPad and iPod Touch) and macOS or Windows computers, in addition to many other features beyond the scope of what Apple's own tools enable. == History == Developed by DigiDNA, iMazing was initially released in 2008 as DiskAid, enabling users to transfer data and files from the iPhone or iPod Touch to Mac or Windows computers. DiskAid was renamed iMazing in 2014. Version 2.0 was released on September 13, 2016. In August 2021, version 2.14 of iMazing added a spyware detection feature. The feature is based on Amnesty International’s Mobile Verification Toolkit to detect Pegasus Spyware following the publication of Pegasus Project. == Description == With iMazing, an iPhone or iPad can be used similarly to an external hard drive. It performs tasks that iTunes doesn’t offer, including incremental backups of iOS devices, browsing and exporting text and voicemail messages, managing apps, encryption, and migrating data from an old phone to a new one. The menu bar app iMazing Mini enables automatic, wireless and encrypted backups of iPhones. The iMazing HEIC Converter is a free desktop app for Mac and PC that lets users convert photos from HEIC format to JPG or PNG.

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  Social media and identity

  Social media can have both positive and negative impacts on a user's identity. Scholars within the fields of psychology and communication study the relationship between social media and identity in order to understand individual behavior, psychological impacts, and social patterns. Communication within political or social groups online can result in practice application, real-world implementation of a concept, of those found identities or the adoption of them as a whole. Young people, defined as emerging adults in or entering college, are especially found to have their identities shaped through social media. Sometimes it seems as though social media is taking over and changing us for the worse. Social media is always changing and can be hard to keep up with. Platforms come and go trends change everyday. What was cool yesterday is lame today. The biggest change from recent years that users are still adjusting to is the name change of Twitter now called X. Since Elon Musk purchased the platform he changed the name but nothing else about the app. Users now feel the need to explain when talking about X. Now it is often referred to as ‘X(Twitter)’ to clarify. == Social Media Usage and Demographics == We know what social media is and how it is used but who uses it? The Pew Research center conducted a 10 year study from 2005-2015 about the demographics of social media usage. While this article is 10 years old the statistics in it are from a very formative time in social media. This is when most people joined and were consistently using social media. Age: While it is no surprise that 90% of young adults use social media they are the main demographic of users. Older adults (65 and older) really hit a boom on social media. In 2005 only 2% of older adults used any form of social media. By 2015 35% of older adults used social media. We can infer that that percentage has grown even more since 2015. Gender: It is known that women tend to use social media more than men. In 2015 it was noted that 65% of women used social media. Men were not far behind, 62% of men were reported to use social media. There are no notable differences of users from various races and ethnicities. The research also shows that more suburban and urban residents use social media over those who live in rural areas. == Young adults == Young adults are especially influenced by social media, where they find social groups to belong to. Research shows that nearly half of teens believe social media platforms has a negative impact on people their age. Psychologists believe that at a time when young adults are coming into adolescence, they are more likely to be influenced by what they see on sites like Instagram or Twitter. Most young adults will widely share, with varying degrees of accuracy, honesty, and openness, information that in the past would have been private or reserved for select individuals. Key questions include whether they accurately portray their identities online and whether the use of social media might impact young adults' identity development. Media Imagery, in particular, is said to be a major influence on the minds of young men and women. Studies have shown that it is even more relevant when it comes to the issue of body image. Social media, in part, has been created to host a safe haven for those who do not claim a solid identity in the material world, but past identities are not easy to escape from since the Internet preserves much of the information that was shared. Social media is an essential part of the social lives of young adults. They rely on it to maintain relationships, create new relationships, and stay up to date with the world around them. Adolescents find social media to be extremely helpful when changing environments, like moving off to university for example. Social media provides students, especially first year students, the opportunity to create the identity they want the world to see. However, it has been seen that these students create online personas that may not reflect their true selves bringing up the issues of impression management. Social media provides young adults with the opportunity to present themselves as something other than their authentic self. Social media providers can help build relationships and community on their platforms. This is something that will create a more positive impact from social media. When young adults interact with each other using social media they are creating something called a social self-identity. Social self identity is what individuals create when they assimilate to being in a group. Social media has gained the reputation of being isolating. If these platforms encourage community then they can help grow users' social self-identity. == Media literacy == The definition of media literacy has evolved over time to encompass a range of experiences that can occur in social media or other digital spaces. The definition of media literacy is also broad and wide ranging in its context. Currently, media literacy is the idea that one is able to analyze, evaluate, and interact with media content in a meaningful way. Educators teach media literacy skills because of the vulnerable relationship that young adults can have with social media. Some examples of media literacy practices, particularly on Twitter, include using hashtags, live tweeting, and sharing information. One of the overall goals of media literacy within the context of social media is to keep young adults aware of potentially violent, graphic, or dangerous content that they may come across on the internet, and how to determine if the content is credible while engaging responsibly with it. In order to be considered media-literate, a person must be able to take in media from online and social platforms and have the correct competencies and context to be able to organize the information. In order to be considered media-literate, the digital information must be given to the user in a way that it can be put into the correct perspective and analyzed, deducted and synthesized.Teenagers and young adults can be vulnerable to specific content online outside of their age-range. Media literacy campaigns and education research shows that targeting those who fall into this age category would be the best way to understand and target their needs as young online users. There are multiple individual studies investigating social media identity relating to media literacy online, however there is a need for much more conclusive information that analyzes multiple studies at a time. Social media literacy is still considered an under-researched topic. Many scholars in media literacy research emphasize the impact of training young adults to consume media in a safe way is the major solution for furthering internet education in children and young adults. The more information the young adults are given on media literacy, the better prepared they are to enter the digital world confidently. One scientific model that has been proposed, known as The Social Media Literacy (SMILE) model is a framework that hypothesizes that at the core of this model it is helping young adults truly know the meaning and display the actions of media literacy online. SMILE is also meant to inspire more research on the subject of media literacy as it relates to social media effects and young adult learning abilities. The model was applied through the lens of a social media positivity bias among adolescents and puts forth five different assumptions about social media and media literacy; Social media literacy as a moderator (what is seen on social media) Social media literacy as a predictor (what is seen for specific individuals on social media) Media literacy within social media is a reciprocal process The development of social media literacy depends on a conditional process of variables affecting other variables Media literacy within social media is a differential learning process, and who teaches it is highly affective of the outcome This model also stresses that human beings learn media literacy (and social media literacy) naturally as they go through life. Research suggests that having young adults taught media literacy from an educator may make them less interested (and therefore less careful) of threats on social media. == Self Presentation == People create images of themselves to present to the public, a process called self presentation. Depending on the demographic, presenting oneself as authentic can result in identity clarity. Methods of self presentation can also be influenced by geography. The framework for this relationship between a user's location and their social media presentation is called the spatial self. Users depict their spatial self in order to include their physical space as a part of their self presentation to an audience. According to a 2018 research paper, patients of plastic surgeons have gone in and asked for specific snapchat "filter" features. This led to a theory of Snap

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  Social influence bias

  The social influence bias is an asymmetric herding effect on online social media platforms which makes users overcompensate for negative ratings but amplify positive ones. Driven by the desire to be accepted within a specific group, it surrounds the idea that people alter certain behaviors to be like those of the people within a group. Therefore, it is a subgroup term for various types of cognitive biases. Some social influence bias types include the bandwagon effect, authority bias, groupthinking effect, social comparison bias, social media bias and more. Understanding these biases helps us understand the term overall. However, the composition of the term "social influence bias" requires critical examination to understand the way that it affects individuals' and groups' lives. The term "influence" has 2 different types of stigma. For one, it surrounds the idea that people show their true inner selves when "under the influence". On the other end, it also proposes the idea that people are not their own selves when "under the influence". These tend to be constructions made by people, which also tend to fit the situation based on their own perspectives. So, even in social terms, it requires both sides to be examined to understand whether we truly are affected by context, or we remain to be and behave in terms of our own selves. The term "influence" doesn't necessarily say that there lies greater strength in our inner self's desires and decisions, nor does it say that external factors have the greater power. In a similar manner, both social and non-social judgments are to be associated with anxiety, but the same can't necessarily be said in the case of social conformity. So, the gray areas within this topic beg the question, "What does social influence bias say about us, and does it affect us all in the same way?" == Social media bias == Media bias is reflected in search systems in social media. Kulshrestha and her team found through research in 2018 that the top-ranked results returned by these search engines can influence users' perceptions when they conduct searches for events or people, which is particularly reflected in political bias and polarizing topics. Fueled by confirmation bias, online echo chambers allow users to be steeped within their own ideology. Because social media is tailored to your interests and your selected friends, it is an easy outlet for political echo chambers. Social media bias is also reflected in hostile media effect. Social media has a place in disseminating news in modern society, where viewers are exposed to other people's comments while reading news articles. In their 2020 study, Gearhart and her team showed that viewers' perceptions of bias increased and perceptions of credibility decreased after seeing comments with which they held different opinions. == In research context == In observational data, how social influence affects collected judgment is challenging to fully understand. Positive social influence can accumulate and result in a rating bubble, while negative social influence is neutralized by crowd correction. This phenomenon was first described in a paper written by Lev Muchnik, Sinan Aral and Sean J. Taylor in 2014, then the question was revisited by Cicognani et al., whose experiment reinforced Munchnik's and his co-authors' results. == Relevance == Online customer reviews are trusted sources of information in various contexts such as online marketplaces, dining, accommodation, movies, or digital products. However, these online ratings are not immune to herd behavior, which means that subsequent reviews are not independent from each other. As on many such sites, preceding opinions are visible to a new reviewer, he or she can be heavily influenced by the antecedent evaluations in his or her decision about the certain product, service or online content. This form of herding behavior inspired Muchnik, Aral and Taylor to conduct their experiment on influence in social contexts. == Experimental design == Muchnik, Aral, and Taylor designed a large-scale randomized experiment to measure social influence on user reviews. The experiment was conducted on social news aggregation website like Reddit. The study lasted for 5 months, the authors randomly assigned 101 281 comments to one of the following treatment groups: up-treated (4049), down-treated (1942), or control (the proportions reflect the observed ratio of up-and down-votes. Comments which fell to the first group were given an up-vote upon the creation of the comment, the second group got a down-vote upon creation, the comments in the control group remained untouched. A vote is equivalent to a single rating (+1 or -1). As other users are unable to trace a user’s votes, they were unaware of the experiment. Due to randomization, comments in the control and the treatment group were not different in terms of expected rating. The treated comments were viewed more than 10 million times and rated 308 515 times by successive users. == Results == The up-vote treatment increased the probability of up-voting by the first viewer by 32% over the control group, while the probability of down-voting did not change compared to the control group, which means that users did not correct the random positive rating. The upward bias remained inplace for the observed 5-month period. The accumulating herding effect increased the comment’s mean rating by 25% compared to the control group comments. Positively manipulated comments did receive higher ratings at all parts of the distribution, which means that they were also more likely to collect extremely high scores. The negative manipulation created an asymmetric herd effect: although the probability of subsequent down-votes was increased by the negative treatment, the probability of up-voting also grew for these comments. The community performed a correction which neutralized the negative treatment and resulted non-different final mean ratings from the control group. The authors also compared the final mean scores of comments across the most active topic categories on the website. The observed positive herding effect was present in the "politics," "culture and society," and "business" subreddits, but was not applicable for "economics," "IT," "fun," and "general news".- == Implications == The skewed nature of online ratings makes review outcomes different to what it would be without the social influence bias. In a 2009 experiment by Hu, Zhang and Pavlou showed that the distribution of reviews of a certain product made by unconnected individuals is approximately normal, however, the rating of the same product on Amazon followed a J-Shaped distribution with twice as much five-star ratings than others. Cicognani, Figini and Magnani came to similar conclusions after their experiment conducted on a tourism services website: positive preceding ratings influenced raters' behavior more than mediocre ones. Positive crowd correction makes community-based opinions upward-biased.

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  CANaerospace

  CANaerospace is a higher layer protocol based on Controller Area Network (CAN) which has been developed by Stock Flight Systems in 1998 for aeronautical applications. == Background == CANaerospace supports airborne systems employing the Line-replaceable unit (LRU) concept to share data across CAN and ensures interoperability between CAN LRUs by defining CAN physical layer characteristics, network layers, communication mechanisms, data types and aeronautical axis systems. CANaerospace is an open source project, was initiated to standardize the interface between CAN LRUs on the system level. CANaerospace is continuously being developed further and has also been published by NASA as the Advanced General Aviation Transport Experiments Databus Standard in 2001. It found widespread use in aeronautical research worldwide. A major research aircraft that employs several CANaerospace networks for real-time computer interconnection is the Stratospheric Observatory for Infrared Astronomy (SOFIA), a Boeing 747SP with a 2.5m astronomic telescope. CANaerospace is also frequently used in flight simulation and connects entire aircraft cockpits (i.e. in Eurofighter Typhoon simulators) to the simulation host computers. In Italy CANaerospace is used as UAV data bus technology. Furthermore, CANaerospace serves as communication network in several general aviation avionics systems. The CANaerospace interface definition closes the gap between the ISO/OSI layer 1 and 2 CAN protocol (which is implemented in the CAN controller itself) and the specific requirements of distributed systems in aircraft. It may be used as a primary or ancillary avionics network and was designed to meet the following requirements: Democratic network: CANaerospace does not require any master/slave relationships between LRUs or a "bus controller", thereby avoiding a potential single source of failure. Every node in the network has the same rights for participation in the bus traffic. Self-identifying message format: Each CANaerospace message contains information about the type of the data and the transmitting node. This allows the data to be unambiguously recognized at each receiving node. Continuous Message Numbering: Each CANaerospace message contains a continuously incremented number which allows coherent processing of messages in the receiving stations. Message Status Code: Each CANaerospace message contains information about the integrity of the data is conveying. This allows receiving stations to evaluate the quality of the received data and to react accordingly. Emergency Event Signaling: CANaerospace defines a mechanism that allows each node to transmit information about exception or error situations. This information can be used by other stations to determine the network health. Node Service Interface: As an enhancement to CAN, CANaerospace provides a means for individual stations on the network to communicate with each other using connection-oriented and connectionless services. Predefined CAN Identifier Assignment: CANaerospace offers a predefined identifier assignment list for normal operation data. In addition to the predefined list, user-defined identifier assignment lists may be used. Ease of Implementation: The amount of code to implement CANaerospace is very little by design in order to minimize the effort for testing and certification of flight safety critical systems. Openness to Extensions: All CANaerospace definitions are extendable to provide flexibility for future enhancements and to allow adaptions to the requirements of specific applications. Free Availability: No cost whatsoever apply for the use of CANaerospace. The specification can be downloaded from the Internet == Physical interface == To ensure interoperability and reliable communication, CANaerospace specifies the electrical characteristics, bus transceiver requirements and data rates with the corresponding tolerances based on ISO 11898. The bit timing calculation (baud rate accuracy, sample point definition) and robustness to electromagnetic interference are given special emphasis. Also addressed are CAN connector, wiring considerations and design guidelines to maximize electromagnetic compatibility. == Communication layers == The Bosch CAN specification itself allows messages being transmitted both periodically and aperiodically but does not cover issues like data representation, node addressing or connection-oriented protocols. CAN is entirely based on Anyone-to-Many (ATM) communication which means that CAN messages are always received by all stations in the network. The advantage of the CAN concept is inherent data consistency between all stations, the drawback is that it does not allow node addressing which is the basis for Peer-to-Peer (PTP) communication. Using CAN networks in aeronautical applications, however, demands a standard targeted to the specific requirements of airborne systems which implies that communication between individual stations in the network must be possible to enable the required degree of system monitoring. Consequently, CANaerospace defines additional ISO/OSI layer 3, 4 and 6 functions to support node addressing and unified ATM/PTP communication mechanisms. PTP communication allows to set up client/server interactions between individual stations in the network either temporarily or permanently. More than one of these interactions may be in effect at any given time and each node may be client for one operation and server for another at the same time. This CANaerospace mechanism is called "Node Service Concept" and allows i.e. to distribute system functions over several stations in the network or to control dynamic system reconfiguration in case of failure. The Node Service concept supports both connection-oriented and connectionless interactions like with TCP/IP and UDP/IP for Ethernet. Enabling both ATM and PTP communication for CAN requires the introduction of independent network layers to isolate the different types of communication. This is realized for CANaerospace by forming CAN identifier groups as shown in Figure 1. The resulting structure creates Logical Communication Channels (LCCs) and assigns a specific communication type (ATM, PTP) to each of the LCCs. User-defined LCCs provide the necessary freedom for designers and allow the implementation of CANaerospace according to the needs of specific applications. Figure 1: Logical Communication Channels for CANaerospace As a side effect, the CAN identifier groups in Figure 1 affect the priority of the message transmission in case of bus arbitration. The communication channels are therefore arranged according to their relative importance: Emergency Event Data Channel (EED): This communication channel is used for messages which require immediate action (i.e. system degradation or reconfiguration) and have to be transmitted with very high priority. Emergency Event Data uses ATM communication exclusively. High/Low Priority Node Service Data Channel (NSH/NSL): These communication channels are used for client/server interactions using PTP communication. The corresponding services may be of the connection-oriented as well as the connectionless type. NSH/NSL may also be used to support test and maintenance functions. Normal Operation Data Channel (NOD): This communication channel is used for the transmission of the data which is generated during normal system operation and described in the CANaerospace identifier assignment list. These messages may be transmitted periodically or aperiodically as well as synchronously or asynchronously. All messages which cannot be assigned to other communication channels shall use this channel. High/Low Priority User-Defined Data Channel (UDH/UDL): This channel is dedicated to communication which cannot, due to their specific characteristics, be assigned other channels without violating the CANaerospace specification. As long as the defined identifier range is used, the message content and the communication type (ATM, PTP) for these channels may be specified by the system designer. To ensure interoperability it is highly recommended that the use of these channels is minimized. Debug Service Data Channel (DSD): This channel is dedicated to messages which are used temporarily for development and test purposes only and are not transmitted during normal operation. As long as the defined identifier range is used, the message content and the communication type (ATM, PTP) for these channels may be specified by the system designer. == Data representation == The majority of the real-time control systems used in aeronautics employ "big endian" processor architectures. This data representation was therefore specified for CANaerospace as well. With big endian data representation, the most significant bit of any datum is arranged leftmost and transmitted first on CANaerospace as shown in Figure 2. Figure 2: "Big Endian" Data Representation for CANaerospace CANaerospace uses a self-identifying message

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  Mathematical morphology

  Mathematical morphology (MM) is a theory and technique for analyzing and processing geometrical structures. It's based on set theory, lattice theory, topology, and random functions. MM is most commonly applied to digital images, but it can be employed as well on graphs, surface meshes, solids, and many other spatial structures. Topological and geometrical continuous-space concepts such as size, shape, convexity, connectivity, and geodesic distance, were introduced by MM on both continuous and discrete spaces. MM is also the foundation of morphological image processing, which consists of a set of operators that transform images according to the above characterizations. The basic morphological operators are erosion, dilation, opening and closing. MM was originally developed for binary images, and was later extended to grayscale functions and images. The subsequent generalization to complete lattices is widely accepted today as MM's theoretical foundation. == History == Mathematical Morphology was developed in 1964 by the collaborative work of Georges Matheron and Jean Serra, at the École des Mines de Paris, France. Matheron supervised the PhD thesis of Serra, devoted to the quantification of mineral characteristics from thin cross sections, and this work resulted in a novel practical approach, as well as theoretical advancements in integral geometry and topology. In 1968, the Centre de Morphologie Mathématique was founded by the École des Mines de Paris in Fontainebleau, France, led by Matheron and Serra. During the rest of the 1960s and most of the 1970s, MM dealt essentially with binary images, treated as sets, and generated a large number of binary operators and techniques: Hit-or-miss transform, dilation, erosion, opening, closing, granulometry, thinning, skeletonization, ultimate erosion, conditional bisector, and others. A random approach was also developed, based on novel image models. Most of the work in that period was developed in Fontainebleau. From the mid-1970s to mid-1980s, MM was generalized to grayscale functions and images as well. Besides extending the main concepts (such as dilation, erosion, etc.) to functions, this generalization yielded new operators, such as morphological gradients, top-hat transform and the Watershed (MM's main segmentation approach). In the 1980s and 1990s, MM gained a wider recognition, as research centers in several countries began to adopt and investigate the method. MM started to be applied to a large number of imaging problems and applications, especially in the field of non-linear filtering of noisy images. In 1986, Serra further generalized MM, this time to a theoretical framework based on complete lattices. This generalization brought flexibility to the theory, enabling its application to a much larger number of structures, including color images, video, graphs, meshes, etc. At the same time, Matheron and Serra also formulated a theory for morphological filtering, based on the new lattice framework. The 1990s and 2000s also saw further theoretical advancements, including the concepts of connections and levelings. In 1993, the first International Symposium on Mathematical Morphology (ISMM) took place in Barcelona, Spain. Since then, ISMMs are organized every 2–3 years: Fontainebleau, France (1994); Atlanta, USA (1996); Amsterdam, Netherlands (1998); Palo Alto, CA, USA (2000); Sydney, Australia (2002); Paris, France (2005); Rio de Janeiro, Brazil (2007); Groningen, Netherlands (2009); Intra (Verbania), Italy (2011); Uppsala, Sweden (2013); Reykjavík, Iceland (2015); Fontainebleau, France (2017); and Saarbrücken, Germany (2019). =

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  Radical trust

  Radical trust is the confidence that any structured organization, such as a government, library, business, religion, or museum, has in collaboration and empowerment within online communities. Specifically, it pertains to the use of blogs, wiki and online social networking platforms by organizations to cultivate relationships with an online community that then can provide feedback and direction for the organization's interest. The organization 'trusts' and uses that input in its management. One of the first appearances of the notion of radical trust appears in an info graphic outlining the base principles of web 2.0 in Tim O'Reilly's weblog post "What is Web 2.0". Radical Trust is listed as the guiding example of trusting the validity of consumer generated media. This concept is considered to be an underlying assumption of Library 2.0. The adoption of radical trust by a library would require its management let go of some of its control over the library and building an organization without an end result in mind. The direction a library would take would be based on input provided by people through online communities. These changes in the organization may merely be anecdotal in nature, making this method of organization management dramatically distinct from data-based or evidence based management. In marketing, Collin Douma further describes the notion of radical trust as a key mindset required for marketers and advertisers to enter the social media marketing space. Conventional marketing dictates and maintains control of messages to cause the greatest persuasion in consumer decisions, but Douma argued that in the social media space, brands would need to cede that control in order to build brand loyalty.

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  Completeness (cryptography)

  In cryptography, a boolean function is said to be complete if the value of each output bit depends on all input bits. This is a desirable property to have in an encryption cipher, so that if one bit of the input (plaintext) is changed, every bit of the output (ciphertext) has an average of 50% probability of changing. The easiest way to show why this is good is the following: consider that if we changed our 8-byte plaintext's last byte, it would only have any effect on the 8th byte of the ciphertext. This would mean that if the attacker guessed 256 different plaintext-ciphertext pairs, he would always know the last byte of every 8byte sequence we send (effectively 12.5% of all our data). Finding out 256 plaintext-ciphertext pairs is not hard at all in the internet world, given that standard protocols are used, and standard protocols have standard headers and commands (e.g. "get", "put", "mail from:", etc.) which the attacker can safely guess. On the other hand, if our cipher has this property (and is generally secure in other ways, too), the attacker would need to collect 264 (~1020) plaintext-ciphertext pairs to crack the cipher in this way.

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