AI Art Detector

AI Art Detector — independent reviews, comparisons, pricing and step-by-step guides on Aizhi.

Quack.com

Quack.com was an early voice portal company. The domain name later was used for Quack, an iPad search application from AOL. == History == It was founded in 1998 by Steven Woods, Jeromy Carriere and Alex Quilici as a Pittsburgh, Pennsylvania, USA, based voice portal infrastructure company named Quackware. Quack was the first company to try to create a voice portal: a consumer-based destination "site" in which consumers could not only access information by voice alone, but also complete transactions. Quackware launched a beta phone service in 1999 that allowed consumers to purchase books from sites such as Amazon and CDs from sites such as CDNow by answering a short set of questions. Quack followed with a set of information services from movie listings (inspired by, but expanding upon, Moviefone) to news, weather and stock quotes. This concept introduced a series of lookalike startups including Tellme Networks which raised more money than any Internet startup in history on a similar concept. Quack received its first venture funding from HDL Capital in 1999 and moved operations to Mountain View in Silicon Valley, California in 1999. A deal with Lycos was announced in May 2000. In September 2000 Quack was acquired for $200 million by America Online (AOL) and moved onto the Netscape campus with what was left of the Netscape team. Quack was attacked in the Canadian press for being representative of the Canadian "brain drain" to the US during the Internet bubble, focusing its recruiting efforts on the University of Waterloo, hiring more than 50 engineers from Waterloo in less than 10 months. Quack competitor Tellme Networks raised enormous funds in what became a highly competitive market in 2000, with the emergence of more than a dozen additional competitors in a 12-month period. Following its acquisition by America Online in an effort led by Ted Leonsis to bring Quack into AOL Interactive, the Quack voice service became AOLbyPhone as one of AOL's "web properties" along with MapQuest, Moviefone and others. Quack secured several patents that underlie the technical challenges of delivering interactive voice services. Constructing a voice portal required integrations and innovations not only in speech recognition and speech generation, but also in databases, application specification, constraint-based reasoning and artificial intelligence and computational linguistics. "Quack"'s name derived from the company goal of providing not only voice-based services, but more broadly "Quick Ubiquitous Access to Consumer Knowledge". The patents assigned to Quack.com include: System and method for voice access to Internet-based information, System and method for advertising with an Internet Voice Portal and recognizing the axiom that in interactive voice systems one must "know the set of possible answers to a question before asking it". System and method for determining if one web site has the same information as another web site. Quack.com was spoofed in The Simpsons in March 2002 in the episode "Blame It on Lisa" in which a "ComQuaak" sign is replaced by another equally crazy telecom company name. == 2010 onwards == In July 2010, quack.com became the focus of a new AOL iPad application, that was a web search experience. The product delivers web results and blends in picture, video and Twitter results. It enables you to preview the web results before you go to the site, search within each result, and flip through the results pages, making full use of the iPad's touch screen features. The iPad app was free via iTunes, but support discontinued in 2012.
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Social advertising (social relationships)

Social advertising is advertising that relies on social information or networks in generating, targeting, and delivering marketing communications. Many current examples of social advertising use a particular Internet service to collect social information, establish and maintain relationships with consumers, and for delivering communications. For example, the advertising platforms provided by Google, Twitter, and Facebook involve targeting and presenting ads based on relationships articulated on those same services. Social advertising can be part of a broader social media marketing strategy designed to connect with consumers. == Social targeting == Since a pair of consumers connected via a relationship are more likely to be similar than an unconnected pair, information about such relationships can be used to infer characteristics of consumers useful for targeting. For example, predictions of an individual's home location can be improved using geographic information about their peers. Existing advertising platforms can allow advertisers to explicitly target the peers (e.g., Facebook friends, Twitter followers) of consumers who have a known affiliation with their brand. Thus, one way social advertising is expected to be effective is because social networks encode information about unobserved characteristics of consumers, including their susceptibility to adopt a product and to influence their peers to adopt. Social advertisement targets audiences' demographics based on customers browsing histories. This helped companies understand users' interests and target a specific group of users. Whether it is location or personal interest, different categories of companies can make the consumers on social media rely heavily on their advertisements. This is one of the reasons why social advertising has grown over time. Targeting their audience to real life stakeholders generally increase the attention of the advertised deal which brings up more profits for companies. Subsequently, the psychological effects that social media gives off to its users play a huge role in advertisement companies keeping their customers online. One of the main reasons users rely on social media is because it's a source of entertainment that provides them with a feeling of inclusiveness. In making the customers feel the inclusiveness, social advertising targeting a specific group of users is presented as if these advertisements are customized for the users in their perspective making them feel the attention that they do not often feel in the real world. You can use Social signals checker tool to find more information about links. Social signals are metrics that measure how much people interact with your content on social media. From likes, to shares, to comments; each of these signals contributes to an overall number that tells search engines like Google how much people like your content. The more social signals your website gets, the more likely it is to rank higher in Google. The reason for this is two-fold. First, social media is used by millions of people every day, and if your content is being shared and interacted with on these sites, it shows that it’s worthy of being seen. And second, social media sites are highly trusted by Google. So if you can get your content seen and interacted with on these platforms, you’ll be off to a great start. == Social cues in advertisements == Social ads often include information about the affiliation of a peer with an advertised entity. For example, a social ad might indicate a friend has endorsed a product, highly rated a restaurant, or watched a particular film. In fact, some definitions make these personalized social signals a necessary condition for the advertising being social advertising. Inclusion of personalized social signals creates a channel for social influence. Experiments that remove peers' names or images from social advertisements provide evidence that their presence increases proximal outcomes (e.g., clicks on advertisements). This is technically how trends are started on social media. Since social media links a single profile to thousands of other accounts some being real-life friends or even acquaintances, the opinions and the bias a user has for other users who are also a customer of an advertisement on the feed can heavily affect whether to click on the advertisement or not. Once this pattern continues, the brand benefits from increased customers, profit, and attention. Social networking can spread rapidly because 71 percent of the world's population contributes and uses social media which means social advertising gives companies a better marketing technique than a physical poster advertisement. == Word of mouth == Advertisers often attempt to use word of mouth to affect consumers and their decisions to adopt products and services. Ads and other inducements targeted at a seed set of individuals can be designed to produce a larger cascade of adoption through influence. Businesses are also using social media to attempt to identify and persuade influential consumers to spread positive messages about their products or services. Consequently, not only on social platforms but also in physical settings, users start talking to each other. When individuals develop an intimate relationship with each other, it is quite heavily based on shared characteristics, interests, and personalities. If one social media user becomes a regular customer to a well-known company that advertises often, there is a higher chance that all the other people who have intimate relationships with that one customer will be exposed to the online advertisement more than another user who might be completely new to a brand that is being advertised on screen. In reality, this happens to not only one user but to most of the users which mean a single brand advertisement online can have to potential of being talked about between billions and trillions of people all around the globe. == Relationship marketing == To accurately conduct relationship marketing, businesses must develop and manage six marketplaces: internal, customer, referral, supplier, influencer and employee. To maintain relationship marketing, customers often see social media influencers getting free sponsorships or PR boxes just to advertise their products. At times, users who become customers through these social influencers will get a better deal than regular customers which stands as a very commonly used marketing technique. By doing this, users think they are receiving special treatment when in reality it very much benefits social influencers and brands. Especially for brands that are just starting, they use this marketing technique so that their names can be out there, and people will start talking, which is their initial goal.
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Menu hack

A menu hack is a non-standard method of ordering food, usually at fast-food or fast casual restaurants, that offers a different result than what is explicitly stated on a menu. Menu hacks may range from a simple alternate flavor to "gaming the system" in order to obtain more food than normal. They are often spread on social media platforms such as TikTok, and are more popular with Generation Z, which has been known to customize their orders more than previous generations. Hacks are sometimes officially added to the menu after their popularity grows. However, in some cases, they have been criticized for overburdening fast food employees with outlandish requests, sparking debate as to whether certain menu hacks are unethical. The list of all possible menu hacks is called a secret menu. == History == The term "menu hack" stems from hacker culture and its tradition of overcoming previously imposed limitations. However, the tradition of ordering from a secret menu dates back to the early days of fast food. "Animal style" fries, a word of mouth menu item ordered from In-N-Out since the 1960s, was rumored to have been created by local surfers. In the Information Age, the rise of social media gave influencers the ability to communicate unique food combinations to their followers, which proved to go viral easily. Design mistakes in food ordering apps also proved to be easily exploitable. In some cases, these hacks boosted the profile of brands on social media, while in others, they caused financial harm when the company was unprepared to handle the sudden influx of unusual orders. One restaurant chain notable for the phenomenon is Chipotle Mexican Grill. A viral hack from Alexis Frost, suggesting a quesadilla with fajita vegetables inside, dipped in Chipotle vinaigrette mixed with sour cream, obtained 1.9 million views on TikTok, overloading the chain's workers, who had to work harder to prepare more vegetables and vinaigrette. Some restaurants began to deny the dish to customers, forcing them to only order meat and cheese on quesadillas. The company ultimately left the dish on the menu, but urged customers to stop ordering it via social media. When it later officially added the Fajita Quesadilla to the menu, digital sales nearly doubled. A method to order nachos, which are not officially on the menu, was also noted by customers. Starbucks is also famous for menu hacks, including the Pink Drink, a "Barbiecore" beverage in which coconut milk replaced the water in the strawberry açaí refresher. After it went viral, the company made it a permanent menu item and distributed it bottled in grocery stores. == Controversy == Menu hacks have been subject to a growing backlash, with employees stating that they "dread" younger customers due to the proliferation of unusual orders. Service industry workers, already overworked and underpaid, have called the rise of menu hacks and their difficulty to make an additional reason to unionize and demand higher wages.
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Data exhaust

Data exhaust (also exhaust data) is the trail of data generated as a by-product of users' online activity, behaviour, and transactions, rather than data they deliberately create or submit. It forms part of a broader category of unconventional data that also includes geospatial, network, and time-series data, and may be useful for predictive analytics. Data exhaust can take the form of cookies, temporary files, log files, clickstream records and stored preferences. Actions such as visiting a web page, following a link, or dwelling on an element may all generate exhaust data that is recorded without the user's active awareness. Unlike primary content — which the user intentionally creates — exhaust data is a passive side effect of interaction. A bank, for example, might treat the amounts and parties involved in a transaction as primary data, while secondary data could include whether the transaction was carried out at a cash machine rather than a branch. == Uses == Data exhaust collected by companies is often information that is not immediately useful in isolation, but can be aggregated and analysed to improve products, personalise content, identify trends, and support quality control. Companies may also store exhaust data for future analysis or sell it to third parties. Shoshana Zuboff has described this practice as a core mechanism of what she terms surveillance capitalism, in which behavioural data generated by users is converted into predictive products. Kosciejew notes that large quantities of often raw data are collected in this way, much of which is never analysed. == Medical exhaust data == Many medical devices — including pacemakers, dialysis machines and surgical cameras — generate exhaust data as a by-product of their operation. The majority of this data is never captured or analysed, and is typically discarded once a procedure ends or a device completes its routine monitoring cycle. The potential use of data generated by implanted devices such as pacemakers raises additional legal and ethical questions around ownership and consent. Using electronic health records for research also creates challenges because of the volume of data involved, creating a need for automated algorithms to process it. == Privacy and regulation == The collection and distribution of data exhaust is not in itself illegal in most jurisdictions, but its use raises questions of privacy and informed consent. Steps commonly taken to address these concerns include data anonymisation, offering users an opt-out from the sale of their data, and publishing explicit privacy policies that disclose what data is collected and how it is used.
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RFPolicy

The RFPolicy outlines a method for contacting vendors about security vulnerabilities found in their products. It was initially written in 2000 by hacker and security consultant Rain Forest Puppy. It was perhaps the second disclosure policy, following Simple Nomad's. The policy gives the vendor five working days to respond to the reporter of the bug. If the vendor fails to contact the reporter within those five days, the issue is recommended to be disclosed to the general community. The reporter should help the vendor reproduce the bug and work out a fix. The reporter should delay notifying the general community about the bug if the vendor provides feasible reasons for requiring so. If the vendor fails to respond or shuts down communication with the reporter of the problem within five working days, the reporter should disclose the issue to the general community. When issuing an alert or fix, the vendor should give the reporter proper credit for reporting the bug. Context for the history of vulnerability disclosure is available in a history article.
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Tropical cryptography

In tropical analysis, tropical cryptography refers to the study of a class of cryptographic protocols built upon tropical algebras. In many cases, tropical cryptographic schemes have arisen from adapting classical (non-tropical) schemes to instead rely on tropical algebras. The case for the use of tropical algebras in cryptography rests on at least two key features of tropical mathematics: in the tropical world, there is no classical multiplication (a computationally expensive operation), and the problem of solving systems of tropical polynomial equations has been shown to be NP-hard. == Basic Definitions == The key mathematical object at the heart of tropical cryptography is the tropical semiring ( R ∪ { ∞ } , ⊕ , ⊗ ) {\displaystyle (\mathbb {R} \cup \{\infty \},\oplus ,\otimes )} (also known as the min-plus algebra), or a generalization thereof. The operations are defined as follows for x , y ∈ R ∪ { ∞ } {\displaystyle x,y\in \mathbb {R} \cup \{\infty \}} : x ⊕ y = min { x , y } {\displaystyle x\oplus y=\min\{x,y\}} x ⊗ y = x + y {\displaystyle x\otimes y=x+y} It is easily verified that with ∞ {\displaystyle \infty } as the additive identity, these binary operations on R ∪ { ∞ } {\displaystyle \mathbb {R} \cup \{\infty \}} form a semiring.
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Group key

In cryptography, a group key is a cryptographic key that is shared between a group of users. Typically, group keys are distributed by sending them to individual users, either physically, or encrypted individually for each user using either that user's pre-distributed private key. A common use of group keys is to allow a group of users to decrypt a broadcast message that is intended for that entire group of users, and no one else. For example, in the Second World War, group keys (known as "iodoforms", a term invented by a classically educated non-chemist, and nothing to do with the chemical of the same name) were sent to groups of agents by the Special Operations Executive. These group keys allowed all the agents in a particular group to receive a single coded message. In present-day applications, group keys are commonly used in conditional access systems, where the key is the common key used to decrypt the broadcast signal, and the group in question is the group of all paying subscribers. In this case, the group key is typically distributed to the subscribers' receivers using a combination of a physically distributed secure cryptoprocessor in the form of a smartcard and encrypted over-the-air messages.
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Communications security

Communications security is the discipline of preventing unauthorized interceptors from accessing telecommunications in an intelligible form, while still delivering content to the intended recipients. In the North Atlantic Treaty Organization culture, including United States Department of Defense culture, it is often referred to by the abbreviation COMSEC. The field includes cryptographic security, transmission security, emissions security and physical security of COMSEC equipment and associated keying material. COMSEC is used to protect both classified and unclassified traffic on military communications networks, including voice, video, and data. It is used for both analog and digital applications, and both wired and wireless links. Voice over secure internet protocol VOSIP has become the de facto standard for securing voice communication, replacing the need for Secure Terminal Equipment (STE) in much of NATO, including the U.S.A. USCENTCOM moved entirely to VOSIP in 2008. == Specialties == Cryptographic security: The component of communications security that results from the provision of technically sound cryptosystems and their proper use. This includes ensuring message confidentiality and authenticity. Emission security (EMSEC): The protection resulting from all measures taken to deny unauthorized persons information of value that might be derived from communications systems and cryptographic equipment intercepts and the interception and analysis of compromising emanations from cryptographic equipment, information systems, and telecommunications systems. Transmission security (TRANSEC): The component of communications security that results from the application of measures designed to protect transmissions from interception and exploitation by means other than cryptanalysis (e.g. frequency hopping and spread spectrum). Physical security: The component of communications security that results from all physical measures necessary to safeguard classified equipment, material, and documents from access thereto or observation thereof by unauthorized persons. == Related terms == ACES – Automated Communications Engineering Software AEK – Algorithmic Encryption Key AKMS – the Army Key Management System CCI – Controlled Cryptographic Item - equipment which contains COMSEC embedded devices CT3 – Common Tier 3 DTD – Data Transfer Device ICOM – Integrated COMSEC, e.g. a radio with built in encryption KEK – Key Encryption Key KG-30 – family of COMSEC equipment KOI-18 – Tape Reader General Purpose KPK – Key production key KYK-13 – Electronic Transfer Device KYX-15 – Electronic Transfer Device LCMS – Local COMSEC Management Software OTAR – Over the Air Rekeying OWK – Over the Wire Key SKL – Simple Key Loader SOI – Signal operating instructions STE – Secure Terminal Equipment (secure phone) STU-III – (obsolete secure phone, replaced by STE) TED – Trunk Encryption Device such as the WALBURN/KG family TEK – Traffic Encryption Key TPI – Two person integrity TSEC – Telecommunications Security (sometimes referred to in error transmission security or TRANSEC) Types of COMSEC equipment: Authentication equipment Crypto equipment: Any equipment that embodies cryptographic logic or performs one or more cryptographic functions (key generation, encryption, and authentication). Crypto-ancillary equipment: Equipment designed specifically to facilitate efficient or reliable operation of crypto-equipment, without performing cryptographic functions itself. Crypto-production equipment: Equipment used to produce or load keying material == DoD Electronic Key Management System == The Electronic Key Management System (EKMS) is a United States Department of Defense (DoD) key management, COMSEC material distribution, and logistics support system. The National Security Agency (NSA) established the EKMS program to supply electronic key to COMSEC devices in securely and timely manner, and to provide COMSEC managers with an automated system capable of ordering, generation, production, distribution, storage, security accounting, and access control. The Army's platform in the four-tiered EKMS, AKMS, automates frequency management and COMSEC management operations. It eliminates paper keying material, hardcopy Signal operating instructions (SOI) and saves the time and resources required for courier distribution. It has 4 components: LCMS provides automation for the detailed accounting required for every COMSEC account, and electronic key generation and distribution capability. ACES is the frequency management portion of AKMS. ACES has been designated by the Military Communications Electronics Board as the joint standard for use by all services in development of frequency management and crypto-net planning. CT3 with DTD software is in a fielded, ruggedized hand-held device that handles, views, stores, and loads SOI, Key, and electronic protection data. DTD provides an improved net-control device to automate crypto-net control operations for communications networks employing electronically keyed COMSEC equipment. SKL is a hand-held PDA that handles, views, stores, and loads SOI, Key, and electronic protection data. == Key Management Infrastructure (KMI) Program == KMI is intended to replace the legacy Electronic Key Management System to provide a means for securely ordering, generating, producing, distributing, managing, and auditing cryptographic products (e.g., asymmetric keys, symmetric keys, manual cryptographic systems, and cryptographic applications). This system is currently being fielded by Major Commands and variants will be required for non-DoD Agencies with a COMSEC Mission.
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MetroHero

MetroHero is a semi-defunct real-time transit tracking and performance analysis application for the Washington Metro rapid transit system. Originally available on iOS, Android, and the web, it allows users to view live maps of all trains on a specific line, summary statistics relating to real-time system performance, and user feedback on current Metro conditions. The app launched in 2015, followed by ARIES for Transit, a related project from the same developers, and continued functioning until its original developers shut it down in 2023. Afterwards, forks of the application went live to allow for its continued public use, and the Washington Metropolitan Area Transit Authority (WMATA), Metro's operator, announced that it would launch a similar app. The app has been described by local news media as popular and well-liked among Washington, D.C.-area residents. == History and main development == MetroHero was initially developed by James and Jennifer Pizzurro, who both attended George Washington University and studied computer science. They said that they were inspired to create the app after experiencing train delays and searching for an app to track a train after boarding; such an app did not exist for the Washington Metro. The development of the app was not endorsed by WMATA, but it did use publicly available data from the agency. MetroHero launched as an Android application in September 2015, followed by the release of an iOS-compatible web app in December of that year. A standalone iOS app launched in April 2018, but the web app remained supported. By April 2018, MetroHero had approximately 13,000 monthly active users. James Pizzurro has stated that the app's intended audience was regular Metro commuters who wanted to communicate with each other about active problems, as opposed to tourists and riders who only wanted train time data. Throughout the application's development, the Pizzurros had been advocates for Metro's transparency with riders and the community by providing more high-quality data and taking on the feedback of developers. In particular, they criticized Metro's reluctance to uniquely identify individual train trips and its decision to obscure data under certain circumstances, which have posed problems for MetroHero's data collection. In addition to their work on MetroHero, the app's developers led or participated in other initiatives related to transit in the Greater Washington area. In 2019, MetroHero partnered with a local transit group to analyze Metrobus data and publish a "Metrobus Report Card", along with proposed goals and recommendations based on the report's findings. Based on this experience, MetroHero's developers began a sister project, the Adherence + Reliability + Integrity Evaluation System for Transit (ARIES for Transit), which displays data and issues grades for Washington- and Baltimore-area transit systems. Separately, James Pizzurro used MetroHero data to inform Rail Transit OPS, an independent Metro oversight group, and assist in its documentation of Metro system incidents. == Application == The MetroHero application uses several interfaces, including an overall dashboard and a live map, to display data to its users. On the dashboard, system-wide train summary data, such as the number of operating trains and headway adherence, is visible. The map offers a visual representation of all trains' positions throughout the system, filtered by line. Individual stations and trains can be selected to see ratings and comments provided by other users, including both positive and negative notes like cleanliness and crowdedness. Additionally, a list of train wait times is given, along with aggregate data like average wait time. Any train delays or service incidents are visible in the app. MetroHero uses several data sources for the various components of its application. Train positions and other operational data are provided by WMATA as part of its initiative to release open data for third-party developers. However, MetroHero's developers noted that the Metro-provided information is sometimes inaccurate and incomplete, thereby limiting the accuracy of MetroHero. The app also collects crowdsourced data from its users, who can report conditions in train cars and stations and add to reports sent by other people. Additionally, MetroHero parses data from Twitter feeds to learn about system incidents, including delays and fires. In addition to the web app, Android app, and iOS app, MetroHero's initial developers maintained automated social media accounts that alerted customers about Metro service; these accounts were discontinued upon the original app's eventual shutdown. MetroHero also hosts archived performance data for later review, a feature that is sometimes used after major incidents. == Shutdown and future == In February 2023, James Pizzurro announced that MetroHero would be shut down on July 1, 2023, citing "positive changes ... in the app landscape and in WMATA's data management and communication" and the costs and time associated with maintaining the app. Shortly before the application's end date, the Pizzurros shared MetroHero's source code on GitHub, which prompted others to fork the code and begin maintaining new instances of MetroHero to succeed the original app. The original website went offline on July 1, as planned. Historically, WMATA has not offered its own real-time map or similar service, citing other apps from third parties which accomplished the same task. However, on June 30, 2023, Randy Clarke, WMATA's general manager, announced that Metro would begin offering a similar service as MetroHero did. The app, initially named MetroMeter, was planned to begin operating in early July and would provide real-time information on trains, headways, and service schedules. Metro also noted its intentions to extend this service to Metrobus and MetroAccess. On July 20, Metro announced that the app had been renamed to MetroPulse and launched it in beta. MetroHero's other project, ARIES for Transit, was not affected by the shutdown. == Reception == MetroHero was generally well-received and has been recognized for its usage among Washington-area commuters. DCist called it one of the "most praised" Metro tracking apps, and WMATA publicly acknowledged its popularity when announcing its decision to establish MetroPulse. Chris Barnes, a member of the Metro Riders' Advisory Council, said that the app is considered important among riders because it fulfills a need for riders to have reliable and transparent transit information, albeit somewhat hindered by flaws in WMATA's data.
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Media intelligence

Media intelligence uses data mining and data science to analyze public, social and editorial media content. It refers to marketing systems that synthesize billions of online conversations into relevant information. This allow organizations to measure and manage content performance, understand trends, and drive communications and business strategy. Media intelligence can include software as a service using big data terminology. This includes questions about messaging efficiency, share of voice, audience geographical distribution, message amplification, influencer strategy, journalist outreach, creative resonance, and competitor performance in all these areas. Media intelligence differs from business intelligence in that it uses and analyzes data outside company firewalls. Examples of that data are user-generated content on social media sites, blogs, comment fields, and wikis etc. It may also include other public data sources like press releases, news, blogs, legal filings, reviews and job postings. Media intelligence may also include competitive intelligence, wherein information that is gathered from publicly available sources such as social media, press releases, and news announcements are used to better understand the strategies and tactics being deployed by competing businesses. Media intelligence is enhanced by means of emerging technologies like ambient intelligence, machine learning, semantic tagging, natural language processing, sentiment analysis and machine translation. == Technologies used == Different media intelligence platforms use different technologies for monitoring, curating content, engaging with content, data analysis and measurement of communications and marketing campaign success. These technology providers may obtain content by scraping content directly from websites or by connecting to the API provided by social media, or other content platforms that are created for 3rd party developers to develop their own applications and services that access data. Technology companies may also get data from a data reseller. Some social media monitoring and analytics companies use calls to data providers each time an end-user develops a query. Others archive and index social media posts to provide end users with on-demand access to historical data and enable methodologies and technologies leveraging network and relational data. Additional monitoring companies use crawlers and spidering technology to find keyword references, known as semantic analysis or natural language processing. Basic implementation involves curating data from social media on a large scale and analyzing the results to make sense out of it.
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Cryptographic Module Testing Laboratory

Cryptographic Module Testing Laboratory (CMTL) is an information technology (IT) computer security testing laboratory that is accredited to conduct cryptographic module evaluations for conformance to the FIPS 140-2 U.S. Government standard. The National Institute of Standards and Technology (NIST) National Voluntary Laboratory Accreditation Program (NVLAP) accredits CMTLs to meet Cryptographic Module Validation Program (CMVP) standards and procedures. This has been replaced by FIPS 140-2 and the Cryptographic Module Validation Program (CMVP). == CMTL requirements == These laboratories must meet the following requirements: NIST Handbook 150, NVLAP Procedures and General Requirements NIST Handbook 150-17 Information Technology Security Testing - Cryptographic Module Testing NVLAP Specific Operations Checklist for Cryptographic Module Testing == FIPS 140-2 in relation to the Common Criteria == A CMTL can also be a Common Criteria (CC) Testing Laboratory (CCTL). The CC and FIPS 140-2 are different in the abstractness and focus of evaluation. FIPS 140-2 testing is against a defined cryptographic module and provides a suite of conformance tests to four FIPS 140 security levels. FIPS 140-2 describes the requirements for cryptographic modules and includes such areas as physical security, key management, self tests, roles and services, etc. The standard was initially developed in 1994 - prior to the development of the CC. The CC is an evaluation against a Protection Profile (PP), or security target (ST). Typically, a PP covers a broad range of products. A CC evaluation does not supersede or replace a validation to either FIPS 140-1, FIPS140-2 or FIPS 140-3. The four security levels in FIPS 140-1 and FIPS 140-2 do not map directly to specific CC EALs or to CC functional requirements. A CC certificate cannot be a substitute for a FIPS 140-1 or FIPS 140-2 certificate. If the operational environment is a modifiable operational environment, the operating system requirements of the Common Criteria are applicable at FIPS Security Levels 2 and above. FIPS 140-1 required evaluated operating systems that referenced the Trusted Computer System Evaluation Criteria (TCSEC) classes C2, B1 and B2. However, TCSEC is no longer in use and has been replaced by the Common Criteria. Consequently, FIPS 140-2 now references the Common Criteria. FIPS 140-2 or FIPS 140-3 validation efforts can be in some parts reused in Common Criteria evaluations, specifically in areas related to entropy source and cryptographic algorithms.
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List of broadband over power line deployments

This is a list of broadband over power line deployments. In this sense, "broadband" usually refers to Internet access using power line communication technology. == BPL pilot projects - 1st Gen (UPA) == === Inactive pilot projects === North America: United States: The United Telecom Council publishes the Federal Communications Commission (FCC)-mandated BPL Interference Resolution website, which provides a list of all BPL deployments in the US. Canada: Quebec: As of 2005, PLC communication technology developed by Ariane Controls is being installed inside and outside existing buildings to control lights and other energy-hungry devices. The cheap devices allow energy consumption to be better managed, and so save much energy and bring a clear return on investment. Western Europe: Sweden: Vattenfall is using PLC technology at 1200 baud for automatic meter reading based on an Iskraemeco product. Central and Eastern Europe, and Eurasia: Russian Federation: Electro-com has deployed widely BPL/PLC technology and offers internet access service in Moscow, Nizhny Novgorod, Ryazan, Kaluga and Rostov-on-Don, planning to extend coverage to main Russian cities. Currently the company does not provide other services, though plans to start providing telephone, and television services someday. Base equipment is a DefiDev modem with a DS2 chipset. The company had 35,000 subscribers and an annual growth of 15-20%. The company has, however, halted operations in Moscow in September, 2008, having sold its client network to an IDSL internet provider. Romania: In January, 2006, the Ministry of Communications and Information Technology introduced a PLC trial in the rural locality of Band, Mureș County, offering phone and broadband internet access for €7 per month. The technology was introduced to 50 households. Montenegro: In March, 2002, the Internet Crna Gora biggest internet provider in Montenegro launched a pilot project in town of Cetinje. Serbia: In August 2002, the Star Engineering from Niš launched a pilot project to show a completely new way to access the Internet, which is a new in that time in most countries around the world. Hungary: The first powerline service in Hungary was realized in September, 2003, in the Riverside apartment house in Budapest by 23Vnet Ltd. The PLC equipment was supplied by ASCOM Powerline. After four months the service was counting 100 users from 450 apartment owners. The bandwidth is 4.5 Mbit/s. Asia, Pacific, and Oceania: Indonesia: PT Kejora Gemilang Internusa "KEJORA", under their banner PLANET BROADBAND, is currently rolling out broadband over power line, with over 300,000 homes expected to be enabled by August 2010. PT. Kejora Gemilang Internusa signed an 8-year Joint Venture concession agreement with ICON+ a division of PT. Perusahaan Listrik Negara (Indonesia electricity company). Under the terms of the agreement PLAnet Broadband are to supply BPL/PLC to Jakarta West and West Java. Another company, PT. Broadband Powerline Indonesia, has been developing broadband over power line in apartment buildings since 2006. PT. BPI also produces data couplers to make broadband over powerline possible in three phases (R, S, T) with a single master. India : In India IIIT Allahabad has completed a project in co-operation with Corinex Communications Canada to implement a prototype of BPL for University campus and nearby villages. Africa and the Middle East: Egypt: The Engineering Office for Integrated Projects (EOIP) has deployed PLC technology widely in Alexandria, Fayed, and Tanta. Based on a locally developed system, the company provides AMR for electricity utilities. Currently, the company has about 70,000 subscribers. South Africa: Goal Technology Solutions (GTS) trialled the technology and is offering service in the suburbs of Pretoria, and plans to extend it to other areas. The tests were done with Mitsubishi equipment using a DS2 chipset, and the company claims a maximum throughput of 90 Mbit/s although initially only "512 Kbits/s ADSL equivalent speeds" are available. Now it uses DefiDev's equipment, and according to GTS's website, it will expand available bandwidth up to 5-20 Mbit/s. Ghana: Cactel Communications, Ltd. successfully deployed an MV solution pilot project in the Graphic Communications Group in Accra in June, 2005. A Cactel Remote Energy Management System (REMS) pilot project for the Electricity Company of Ghana (ECG) is running a 40-user pilot project at the University of Ghana in Legon. The current project combines fiber, radio link, Wi-Fi and PLC to provide broadband internet access and telephony. It showcases the interoperability of PLC technology and the company's expertise in emerging market design and deployment. Cactel hopes to deploy nationally, and is in deliberations with the national stakeholders and with Ghana's Ministry of Communications (MoC). AllTerra Communications successfully implemented a pilot test of broadband over power lines in Akosombo. In partnership with VRA, this test involves demonstrating transmission of broadband from medium to low voltage signals. AllTerra is working with VRA to expand the pilot project to include essential grid management utilities that will help balance and manage the current electricity transmission throughout their various substations. Using IT as a catalyst for economic development, AllTerra is expanding into numerous areas throughout Ghana. Vobiss Solutions Ltd successfully implemented a Hybrid Fibre BPL pilot network within EMEFS Hillview Estate in collaboration with ECG. Saudi Arabia: ElectroNet has been working with the Saudi Electric Company since 2005 on a pilot project using broadband over power lines over medium voltage cables and linking into low voltage distribution within a shopping mall. The pilot project also integrates automatic meter readers. Powerlines Communications Co. Ltd. implemented an AMR pilot project for Saudi Electricity Company in 2006. The project was located in the city of Jeddah on the west coast of Saudi Arabia. Digital KWh meters were installed in parallel with analog KWh meters. Readings taken by the Saudi Electricity Company showed variations of less than 1%. A BPL pilot project was included. Saudi Arabian Computer Management Consultants (SACMAC) has signed a deal to become an official system integrator and distributor for Mitsubishi PLC. It is expected to become a great success, because the existing broadband service, monopolized by the Saudi Telecom Company, is expensive and has poor customer service (some clients report that company techs arrive months after ordering). SACMAC has declined to talk about specifics of availability and price but says it will start rolling out the service in a few months (as of May 2006) and its price will be lower than current broadband providers. === Concluded pilot projects === The following pilot projects have ended: Australia, Tasmania: In November 2007, electricity retailer Aurora Energy ended its involvement with BPL and announced it was switching to Optical Fiber. This ended their commercial trial begun in September 2005, offering BPL services to 500 homes in the suburb of Tolmans Hill near Hobart, which had followed a successful technological trial earlier that year. Portugal ended BPL/PLC deployments in the country in October 2006, reportedly for economic reasons., Russian Federation: In September 2008, Russia's only BPL provider Electro-com ended deployments in Moscow for economic reasons. Spain: In May 2007 Iberdrola and Endesa (the main power companies in Spain) ended their projects to deploy PLC. United States: As of July 2010, the City of Manassas, VA has shut down their BPL deployment, which was the largest in the country. As of April 2007, Motorola has shuttered its Powerline LV Access BPL and reportedly plans to re-purpose the technology to a new system called Powerline MU, which is for use within multiple-unit dwellings. Motorola's system uses only residential-side low-voltage power lines for transmission to reduce the antenna effect, and successfully demonstrated frequency-notching for reduced potential for interference over the Amperion Inc. and Current Technologies LLC systems. Motorola invited the American Radio Relay League to participate with these tests, and even installed the Motorola system at their headquarters. Preliminary results were very positive with regard to interference, because the Motorola system does not use BPL on the powerlines leading up to the neighborhood. The BPL carrier is only used for the last leg of the trip from the pole to the house, and gets the signal to the pole via radio. This limits the interference to the area surrounding the last leg to the house. === Dismantled pilot projects === The following other BPL trials in the US are dismantled as of May 2008:
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Human–AI interaction

Human–AI interaction is a developing field of research and a sub-field of human–computer interaction (HCI). HCI is a field of research that explores the interactions between humans and computer-based technology, focusing on design implementation, user experience, and psychological factors. With the proliferation of artificial intelligence (AI), there has developed a sub-section of HCI research dedicated specifically to artificial intelligence and how people interact with and are impacted by it. This is human–AI interaction, abbreviated either as HAX or HAII. == Introduction == Artificial intelligence (AI), in general, has fluid definitions and varied research applications, but in brief can be applied to mechanizing tasks that would require human intelligence to complete. AI are tools designed to replicate the human abilities of navigating uncertainty, active learning, and processing information in different contexts. Within the context of HCI and HAX research, artificial intelligence can be broken into two sub-fields, natural language processing (NLP) and computer vision (CV). AI technologies notably include machine-learning, deep-learning and neural networks, and large-language models (LLMs). As a new and rapidly developing technology, AI is changing how computers work and therefore changing how humans interact with computers. Unlike the traditional human-computer interaction, where a human directs a machine, human-AI interaction is characterized by a more collaborative relationship between the computer program (the AI) and the human user, as AI is perceived as an active agent rather than a tool. This changing dynamic creates new questions and necessitates new research methods that are not present in traditional HCI research. According to a scoping review on the state of the discipline, the HAX field comprises research on the "design, development, and evaluation of AI systems" and encompasses the themes of human-AI collaboration, human-AI competition, human-AI conflict, and human-AI symbiosis. == Design == Machine learning and artificial intelligence have been used for decades in targeted advertising and to recommend content in social media. Ethical Guidelines (Framework for ethical AI development) == User Experience (UX) == This section should handle research on how users interact with tools. What techniques do they use, do they develop habits, what types of programs and devices are they using to access these tools, what do they use these tools to do exactly. === Cognitive Frameworks in AI Tool Users === AI has been viewed with various expectations, attributions, and often misconceptions. Many people exclusively understand AI as the LLM chatbots they interact with, like ChatGPT or Claude, or other generative AI programs. [Insert section: discuss how people interact with these specific AI tools as a connection to the following paragraphs] Most fundamentally, humans have a mental model of understanding AI's reasoning and motivation for its decision recommendations, and building a holistic and precise mental model of AI helps people create prompts to receive more valuable responses from AI. However, these mental models are not whole because people can only gain more information about AI through their limited interaction with it; more interaction with AI builds a better mental model that a person may build to produce better prompt outcomes. Research on human-AI interaction has emphasized that users develop mental models of AI systems and revise those models through repeated use, feedback, and explanation, while design research has stressed the importance of communicating capabilities and limitations early and supporting trust calibration through explanation and correction. In a 2025 SSRN working paper, John DeVadoss proposed "Hypothetico-Deductive Interaction" (HDI), a framework that describes human-AI interaction as a mutual process of conjecture and refutation in which users test assumptions about an AI system's capabilities while the system infers and updates assumptions about user goals through its responses and clarifying questions. DeVadoss argued that this framing helps explain prompt iteration, weak capability awareness, and trust miscalibration, and suggested design responses such as clearer communication of uncertainty, easier correction, actionable explanations, and safer failure modes. == Research themes == === Human-AI collaboration === Human-AI collaboration occurs when the human and AI supervise the task on the same level and extent to achieve the same goal. Some collaboration occurs in the form of augmenting human capability. AI may help human ability in analysis and decision-making through providing and weighing a volume of information, and learning to defer to the human decision when it recognizes its unreliability. It is especially beneficial when the human can detect a task that AI can be trusted to make few errors so that there is not a lot of excessive checking process required on the human's end. Some findings show signs of human-AI augmentation, or human–AI symbiosis, in which AI enhances human ability in a way that co-working on a task with AI produces better outcomes than a human working alone. For example: the quality and speed of customer service tasks increase when a human agent collaborates with AI, training on specific models allows AI to improve diagnoses in clinical settings, and AI with human-intervention can improve creativity of artwork while fully AI-generated haikus were rated negatively. Human-AI synergy, a concept in which human-AI collaboration would produce more optimal outcomes than either human or AI working alone could explain why AI does not always help with performance. Some AI features and development may accelerate human-AI synergy, while others may stagnate it. For example, when AI updates for better performance, it sometimes worsens the team performance with human and AI by reducing the compatibility with the new model and the mental model a user has developed on the previous version. Research has found that AI often supports human capabilities in the form of human-AI augmentation and not human-AI synergy, potentially because people rely too much on AI and stop thinking on their own. Prompting people to actively engage in analysis and think when to follow AI recommendations reduces their over-reliance, especially for individuals with higher need for cognition. === Human-AI competition === Robots and computers have substituted routine tasks historically completed by humans, but agentic AI has made it possible to also replace cognitive tasks including taking phone calls for appointments and driving a car. At the point of 2016, research has estimated that 45% of paid activities could be replaced by AI by 2030. Perceived autonomy of robots is known to increase people's negative attitude toward them, and worry about the technology taking over leads people to reject it. There has been a consistent tendency of algorithm aversion in which people prefer human advice over AI advice. However, people are not always able to tell apart tasks completed by AI or other humans. See AI takeover for more information. It is also notable that this sentiment is more prominent in the Western cultures as Westerners tend to show less positive views about AI compared to East Asians. == Research on the psychological impacts of AI == === Perception on others who use AI === As much as people perceive and make judgment about AI itself, they also form impressions of themselves and others who use AI. In the workplace, employees who disclose the use of AI in their tasks are more likely to receive feedback that they are not as hardworking as those who are in the same job who receive non-AI help to complete the same tasks. AI use disclosure diminishes the perceived legitimacy in the employee's task and decision making which ultimately leads observers to distrust people who use AI. Although these negative effects of AI use disclosure are weakened by the observers who use AI frequently themselves, the effect is still not attenuated by the observers' positive attitude towards AI. === Bias, AI, and human === Although AI provides a wide range of information and suggestions to its users, AI itself is not free of biases and stereotypes, and it does not always help people reduce their cognitive errors and biases. People are prone to such errors by failing to see other potential ideas and cases that are not listed by AI responses and committing to a decision suggested by AI that directly contradicts the correct information and directions that they are already aware of. Gender bias is also reflected as the female gendering of AI technologies which conceptualizes females as a helpful assistant. == Emotional connection with AI == Human-AI interaction has been theorized in the context of interpersonal relationships mainly in social psychology, communications and media studies, and as a technology interface through the lens of hu
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Smart-ID

Smart-ID is an electronic authentication tool developed by SK ID Solutions, an Estonian company. Users can log in to various electronic services and sign documents with an electronic signature. Smart-ID meets the European Union's eIDAS Regulation and the European Central Bank's standards for a secure authentication solution. Smart-ID is a Qualified Signature Creator Device (QSCD) that can issue a Qualified Electronic Signature (QES). The Smart-ID app is compatible with both iOS and Android devices and does not require a SIM card. By 2021, the Smart-ID application was launched in the Huawei AppGallery. As of May 2023, Smart-ID has 3,298,969 active users across the Baltic States (Latvia, Lithuania, and Estonia). Every month, the Smart-ID processes 79 million transactions. In March 2023, Smart-ID users made an exceptional 85 million transactions. == History == In November 2016, SK ID Solutions debuted the Smart-ID tool for the first time at its annual conference. In February 2017, eKool, Starman, and Tallinn Kaubamaja Grupp were the first to implement Smart-ID authentication in their e-services. In March 2017, Smart-ID was added as an authentication option to SEB bank and Swedbank's online banking in all three Baltic States. Dokobit, previously known as DigiDoc, began offering its clients the ability to use e-services using Smart-ID in April 2017. More than 100 service providers had implemented Smart-ID as an authentication solution for their services by November 2019. At its annual conference on November 8, 2018, SK ID Solutions revealed that Smart-ID had been certified as compatible with the QSCD[8] level, the highest level of qualified electronic signature in the European Union, following a rigorous certification process. As a result, the Smart-QES-level ID's electronic signature, the digital counterpart of a handwritten signature, is now available to all users who have registered with the tool. This signature is accepted by all European Union member states. On August 26, 2019, Estonian Information Systems Supervisory Authority experts reviewed Smart-ID (ISSA). Based on the methods provided in the eIDAS Regulation, the expert committee concluded that Smart-ID offers a high level of electronic identification assurance. SK ID Solutions and RIA struck an agreement in September 2019 that allows Smart-ID to authenticate Estonian state e-services via RIA's central authentication service, which is used by over 60 public authorities. Smart-ID accounts created three years ago have expired in January 2020. Therefore, renewing them and performing mandatory updates was necessary. In February 2020, SK ID Solutions announced that Smart-ID could be used to give digital signatures in the national digital signature software DigiDoc4, which up until this moment was only possible with ID cards via Mobile-ID. Users must have at least version 4.2.4.71 or later of the DigiDoc4 software installed on their computers to use this feature. Since February 2020, Smart-ID accounts can now be created with biometric information from an ID card or passport, but only by users who have previously used a Smart-ID account. Since October 2022, 13–17 years old minors in Lithuania are able to create a Smart-ID account using biometric information too. A parent or legal guardian must approve the registration. SK ID Solutions collaborated on the new solution with iProov from the United Kingdom and InnoValor from the Netherlands. TÜV Informationstechnik GmbH, a German certification company, assessed it. Since May 2023, Smart-ID can be used to submit company's annual reports in Estonia and digitally sign anything in the e-business register using your PIN2. == Overview == The Smart-ID app is available for download on Google Play and Apple's App Store. Android 4.4 and iOS 11 are the oldest supported operating system versions for Smart-ID. Smart-ID works on the premise of two-factor authentication, combining an intelligent device (something the user owns) with PINs (something the user knows). A new user must first authenticate themselves with an ID card or a mobile phone number and then confirm a PIN1 and PIN2 code, either manually or automatically produced. The first PIN is used to authenticate a person's identity when accessing e-banking or e-services, while the second PIN is used to support electronic signatures and authenticate transactions (e.g., transfers). The PIN1 code must be four digits long, while the PIN2 code must be five digits long. To log in to an e-service, the user must use Smart-ID as the authentication method and enter their unique Smart-ID user ID. A notification will open on the user's smart device where the software is installed and display a verification code. If the code matches the code presented to the user by the e-service, then the user can confirm the match by entering their PIN1 code. The user must verify the action with their PIN2 code when giving digital signatures. A Smart-ID account is valid for three years. The report can be updated, changed, and deleted at any given time, free of charge. Smart-ID is available in five languages: Estonian, Latvian, Lithuanian, Russian, and English. An international survey conducted in 2021 revealed that Smart-ID is the most reliable authentication solution in Baltic countries. In January 2023, the number of times Smart-ID was used to access State Authentication Service (TARA) in Estonia has surpassed those of Mobile-ID and ID-cards for the first time since July 2022. == Security == Smart-ID is based on Cybernetica's SplitKey authentication and digital signature platform technology, for which the company has filed a patent application. Public key cryptography, digital signature methods, and critical public infrastructures are all used in the technology. The user's PIN is not saved on the device and is only needed to decrypt the private key in the Smart-ID app. When the user inputs the PIN, the private key is cracked, and the answer is transmitted to the Smart-ID server, where a portion of the key given by the app is joined with the server's encrypted key. The app will block the user from accessing it for three hours if they input the incorrect PIN three times in a row. If this happens once again, the app will lock for 24 hours. If this happens a third time, the account will be permanently disabled. PINs cannot be changed or recovered once an account has been created. The user must create a new account if the account is permanently blocked. Smart-ID uses the Apple and Google messaging networks to notify the app when new data is saved on its servers. == Phishing == In February 2019, unknown criminals attempted to create Smart-ID accounts with stolen IDs obtained via phishing customers' text messages and website addresses, according to a monthly report by the Estonian Information System Manager in April 2019. The Latvian Information Technology Security Incident Assessment Body Cert was also notified of these intrusions on March 1. Fraudsters sent emails to potential victims pretending to be bank representatives. The mails linked users to a phishing page after redirecting them to a phony bank login page. Victims were asked to log in using their identification information and PIN1 code. The fraudsters then began the process of generating a new Smart-ID account. As a result, the victim had to input a PIN2 number, which permitted the fraudster to finish setting up a new tab with the victim's personal information. Fraudsters in Estonia were able to log in to multiple e-services utilizing Smart-ID using a Smart-ID account and the victim's data. On behalf of the victims, fraudsters also employed online banking services. Later, the Estonian Information System Manager identified several victims, some of whom had also experienced financial losses. The Estonian Information System Manager requested a full report on the event from SK ID Solutions. The organization opted not to criticize the corporation after receiving the information, although it did propose that the procedure of creating Smart-ID accounts be reviewed. According to the Estonian Banking Association, Estonian banks have not discontinued using Smart-ID and do not think it is required. Smart-ID was exposed to a thorough review process in September 2019 to determine this authentication instrument's level of security. Reviewers discovered no flaws, and SK ID Solutions and the Estonian Information System Manager signed a contract. Estonia later introduced Smart-ID and other authentication mechanisms to the central public services portal.
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Social business model

The social business model is use of social media tools and social networking behavioral standards by businesses for communication with customers, suppliers, and others. Combining social networking etiquette (being helpful, transparent and authentic) with business engagement on LinkedIn (for one-to-one interaction), Twitter (for immediacy) and Facebook (for content sharing) more fully involves employees in the organization and increases customer intimacy and trust. == Overview == Traditional business models, particularly in large organizations, have had as one common characteristic careful limitation of direct contact between those within the organization and those outside of it. Only certain specific individuals (most frequently in roles such as sales, customer service and field consulting) were designated as "customer-facing" personnel. Organizations further limited outside access to internal employees through filtering mechanisms such as publishing only a main switchboard number (whether routed through a live receptionist or an interactive voice response system) and generic "sales@" or "info@" email addresses. The Cluetrain Manifesto (written by Rick Levine, Christopher Locke, Doc Searls, and David Weinberger and published in 1999) was among the first books to predict the demise of this old order and the emergence of more open business models, though most of the business world was slow to adopt the book's recommended cultural changes. Thirteen years later, authors Dion Hinchcliffe and Peter Kim added structural underpinnings to the cultural shifts outlined in The Cluetrain Manifesto in their book, Social Business by Design. The book details many of the ways social media tools and practices are being adopted within organizations, to support both internal employee collaboration and external customer engagement (which the authors describe as the "bigger problem"). == Elements == In implementing the social business model, organizations apply social networking protocols and tools in a range of areas, potentially including: Marketing Customer Support Recruiting Crowdsourcing Internal employee collaboration Sales Product Development Supply Chain Operations Investor Relations == Characteristics of organizations adopting the social business model == Organizations that fully adopt the social business model will exhibit four key characteristics: Connected – employees will be able to seamlessly engage one-on-one in real-time with other employees and individuals outside the organization (customers, prospects, partners, media, etc.) using a variety of communications methods including text chat, voice, file sharing, email, and video chat. Social – employees will follow social networking etiquette (being authentic, helpful and transparent) in external interactions. The focus will be on answering questions and providing information rather than overt sales or promotion. Presence – these conversations may originate on the company's website or elsewhere online (e.g., publication websites, industry portals, or social networking sites such as LinkedIn or Facebook). Intelligent – organizations will use in-depth analytics to monitor connections, social interactions and presence; measure corresponding business results; and continually adjust and improve practices for increased effectiveness. == Technical and functional requirements == While much of the change inherent in adopting the social business model is cultural, it also requires process changes enabled by social business technology. Functional requirements for a social business technology platform include: Analytics (including the cost of engagement as well as various measures of return on investment such as leads, sales, referrals, recommendations, and retained customers). Integration with other social media and business tools such as CRM systems, partner relationship management (PRM) software, product development, website analytics, and employee-recruiting applications. Rules-based workflow (e.g. routing a comment to the appropriate individual for a response, based on content). Geolocation (so customers or prospects can be automatically routed to local sales or customer service representatives). Content sharing. Collaboration tools. Transparency (i.e., people should know who they are engaging with) Unified communications (the ability to engage via voice, text, video, email, and share a wide variety of file types) Storage (the ability to store interactions for legal, training, compliance or compensation purposes, and purge stored data when no longer needed based on company policy or regulatory requirements). Immediacy (real-time monitoring and response).
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