AI Assistant Roblox

AI Assistant Roblox — independent reviews, comparisons, pricing and step-by-step guides on Aizhi.

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  Texture artist

  A texture artist is an individual who develops textures for digital media, usually for video games, movies, web sites and television shows or things like 3D posters. These textures can be in the form of 2D or (rarely) 3D art that may be overlaid onto a polygon mesh to create a realistic 3D model. Texture artists often take advantage of web sites for the purposes of marketing their art and self-promotion of their skills with the goal of gaining employment from a professional game studio or to join a team working on a "mod" (modification) of an existing game in hopes of establishing industry or trade credentials.

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  Peñabot

  Peñabot is the nickname for automated social media accounts allegedly used by the Mexican government of Enrique Peña Nieto and the PRI political party to keep unfavorable news from reaching the Mexican public. Peñabot accusations are related to the broader issue of fake news in the 21st century. == History of disinformation in Mexican politics == The PRI political party has been reported to use fake news since before Peña Nieto. The main tactic originally was to spread such propaganda through open radio and television networks. Such tactic was effective in Mexico, because newspaper readership is low and cable TV is largely limited to the middle classes; consequently, the country's two major television networks – Televisa and TV Azteca – exert a significant influence in national politics. Televisa itself, not only owns around two-thirds of the programming on Mexico's TV channels, making it not only Mexico's largest television network, but also is the largest media network in the Spanish-speaking world. == Peñabots == Analysts have given the name Peñabots to a suspected network of automated accounts on social media used by the Mexican government to spread pro-government propaganda and to marginalize dissenting opinions in social media. The bots were first noticed in the 2012 elections when they were used to disseminate opinions in support of Enrique Peña Nieto on social networks such as Twitter and Facebook. According to Aristegui Noticias, their usage went against articles 6 and 134 of the Mexican Constitution. Those used by Peña Nieto's government cost an estimated 80 million pesos monthly, which news outlets argued only helped the government spread fake support towards the president, but did not have a benefit towards Mexican people (with whom EPN was highly unpopular). Facebook held approximately 640,321 Peñabots, while Twitter had less. As of July 2017, Oxford Internet Institute's Computational Propaganda Research Project claimed many western democracies, Mexico included, perform social media manipulation, thus saying the manipulation comes directly from the Mexican government itself. During Peña Nieto's subsequent presidency, analysts noted that Peñabots were used to overpower trending topics that critiqued government, to flood trending government critical hashtags with spam, to create fake trends by pushing alternative hashtags, and to push smear campaigns and threats against government-critical activists and journalists. Peñabots were distinguished as their pattern of activity was distinct from that of ordinary interaction on social networks. === Meadebots === On Twitter it was reported that about 94% of the followers of 2018 presidential candidate from the PRI Jose Antonio Meade were bots. When Antonio Meade presented himself as a candidate for the 2018 presidential election, his social media accounts such as "@MovimientoMEADE" (created by the PRI's official account @PRI_Nacional), obtained a huge quantity of followers in a short span of time. Some users noticed and brought it to attention, and after investigation it was reported 94% of such followers were bots (702,000 out of 747,000), and the account was eliminated from Twitter after 20 hours. The fake accounts used the hashtags #YoConMeade and #Meade18. It was further revealed was that Meade's official account on Twitter, @JoseAMeadeK had 25% bots (216,000 fake followers out of the 981,000). == Manipulation of news media in Mexico, through television == The Mexican government of Peña Nieto has been accused of using various means to keep unfavorable news from reaching the Mexican people. Many Mexicans have protested this practice as it clearly goes against the freedom of speech. The PRI has been reported to use fake news since before Peña Nieto. The main tactic has been to spread such propaganda through radio and television. This tactic is perceived as effective in Mexico, because newspaper readership is low and research on the Internet and cable TV is largely limited to the middle classes; consequently, the country's two major television networks – Televisa and TV Azteca – exert a significant influence in national politics. Televisa itself, owns around two-thirds of the programming on Mexico's TV channels, making it not only Mexico's largest television network, but also is the largest media network in the Spanish-speaking world. In June 2012, before the 2012 Mexican presidential elections, the British newspaper The Guardian published a series of allegations claiming Televisa, sold favorable coverage to top politicians in its news and entertainment shows, this scandal became known as the Televisa controversy. The documents published by 'The Guardian alleged that a secretive circle within Televisa manipulated news coverage to favor PRI presidential candidate Enrique Peña Nieto, who was poised as favorite to win. Televisa's secret circle supposedly commissioned videos to promote Peña Nieto and lash out his political rivals in 2009. The Guardian documents suggest that Televisa's secret team distributed such videos through e-mail, posting them posted them on Facebook and YouTube, some can still be seen there. Another document was a PowerPoint presentation, with a slide explicitly aimed at rival leftist candidate of the Party of the Democratic Revolution (PRD), Andrés Manuel López Obrador. Supposedly given to The Guardian by a Televisa employee. The document's authenticity was never possible to confirm– however dates, names, and events largely coincide. Televisa refused to talk the documents, and denied a relationship with the PRI or its presidential candidate, saying that they had provided equal media coverage to all parties. Televisa published an article supposedly showing discrepancies in The Guardian documents and denying accusations. Mexican citizens complained about the perceived favoritism towards Enrique Peña Nieto and the PRI, protesting through the Yo Soy 132 movement which Televisa covered in detail. However, Televisa's news media coverage is perceived to have been biased, by using a media coverage tactic Mexican citizens call cortinas de humo (smoke screens). These introduce a news scandal giving extensive coverage to distract citizens from a potential conflict-of-interest or controversy that could damage the image of the politician favored by the network. An example of a perceived smoke screen would be the news media coverage of "Caso Michoacán" and "Caso Paolette" distracting all the attention from the parallel "Yo soy 132" movement. A few years later, on the day of September 11, 2016; factual evidence of Televisa's performing media manipulation emerged, when a Televisa news anchor while live-on air reading a teleprompter, mistakenly read out loud that "try that Jaime "Ël Bronco" Rodríguez Calderón (Nuevo Leon's governor) is mentioned as little as possible". Newspaper El Universal caught it on video and published it social media. Televisa didn't mention the story and declined to comment. Lack of news coverage concerning Nuevo León's Governor Jaime Rodriguez, is perceived due to him being the first elected governor to not be part of any political party (Independent Governor), and because unlike the governors from the PRI preceding him, the independent governor "El Bronco" doesn't spend money on publicity at all, preferring to communicate all news by using social media such as Twitter and Facebook. While the incident may have proven Televisa's bias, there wasn't anything to incriminate the PRI political party or Enrique Peña Nieto, though it did further suspicion of Televisa manipulating news media. In contrast, a December 2017 article of The New York Times, reported Enrique Peña Nieto spending about 2000 million dollars on publicity, during his first 5 years as president, the largest publicity budget ever spent by a Mexican President. Additionally, 68 percent of news journalists admitted to not believe to have enough freedom of speech, and award-winning news reporter Carmen Aristegui was controversially fired shortly after revealing the Mexican White House scandals. == Violence and spying towards news journalists and civil rights activists == Far for only being receiving accusations of spreading fake news, the Mexican government of EPN (Enrique Peña Nieto) has also been accused of violence towards news journalists, and of spying on them, and also towards civil right leaders and their families. During his tenure as president, Peña Nieto has been accused of failing to protect news journalists, whose deaths are speculated to be politically triggered, by politicians attempting to prevent them from covering political scandals. The New York Times published a news report on the matter titled, "In Mexico it's easy to kill a journalist", on it mentioning how during EPN's government, Mexico became one of the worst countries on which to be a journalist. The assassination of journalist Javier Valdez on May 23, 2017, received national coverage, with multiple news journalists

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  Social media marketing

  Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for practitioners and researchers. Social media platforms such as Facebook, LinkedIn, Instagram, and Twitter, among others, have built-in data analytics tools that companies can use to track the progress, success, and engagement of social media marketing campaigns. Companies address a range of stakeholders through social media marketing, including current and potential customers, current and potential employees, journalists, bloggers, and the general public. On a strategic level, social media marketing includes the management of a marketing campaign, governance, setting the scope (e.g. more active or passive use) and the establishment of a firm's desired social media "culture" and "tone". Firms that use social media marketing can allow customers and Internet users to post user-generated content (e.g., online comments, product reviews, etc.), also known as "earned media", rather than use marketer-prepared advertising copy. == Purposes and tactics == Social media may be employed in marketing as a communications tool that makes companies accessible to those who are interested in their product and visible to those who are not familiar with their products. It is used by companies to create buzz, learn from customers, and target them. Of the top 10 factors that correlate with a strong Google organic search, seven are social media-dependent. This means that if brands with little to no social media presence tend to show up less on Google searches. While platforms such as Twitter, Facebook and—in the past—Google+ have a larger number of monthly users, the visual media-sharing-based mobile platforms garner a higher interaction rate in comparison, and have registered the fastest growth, and have changed the ways in which consumers engage with brand content. Instagram has an interaction rate of 1.46% with an average of 130 million users monthly as opposed to Twitter, which has a .03% interaction rate with an average of 210 million monthly users. Unlike traditional media that are often cost-prohibitive to many companies, a social media strategy does not require significant financial investment. To this end, companies make use of platforms such as Facebook, Twitter, YouTube, TikTok and Instagram to reach audiences much wider than through traditional print, television, or radio advertisements alone at a fraction of the cost, as most social networking sites can be used at little or no cost (however, some websites charge companies for premium services). This has changed the ways that companies approach and interact with customers, as a substantial percentage of consumer interactions are now being carried out over online platforms with much higher visibility. Customers can post reviews of products and services, rate customer service, and ask questions or voice concerns directly to companies through social media platforms. According to Measuring Success, over 80% of consumers use the web to research products and services. Thus social media marketing is also used by businesses in order to build relationships of trust with consumers. To this aim, companies may hire personnel to specifically handle these social media interactions, who usually report under the title of online community managers. Handling these interactions in a satisfactory manner can result in an increase of consumer trust. To both this aim and to fix the public's perception of a company, three steps are taken in order to address consumer concerns: Identifying the extent of the social chatter Engaging the influencers to help Developing a proportional response == Strategies == === Passive approach === Social media can be a useful source of market information and a way to hear customers' perspectives. Blogs, content communities, and forums are platforms where individuals share their reviews and recommendations of brands, products, and services. Businesses are able to tap into and analyze customer voices and feedback generated in social media for marketing purposes. In this sense, social media is a relatively inexpensive source of market intelligence which can be used by marketers and managers to track and respond to consumer-identified problems and detect market opportunities. === Active approach === Social media can be used as a public relations tool, a direct marketing tool, and a communication channel to target very specific audiences, with social media influencers and social media personalities as effective customer engagement tools. This tactic is widely known as influencer marketing, which gives brands the opportunity to reach their target audience via a group of selected influencers advertising their product or service. Brands were projected to spend up to $15 billion on influencer marketing by 2022, per Business Insider Intelligence estimates, based on Mediakix data. The use of customer influencers, such as popular bloggers, can be an efficient and cost-effective method to launch new products or services. == Engagement == Engagement with the social web means that customers and stakeholders are active participants rather than passive spectators. An example of these are consumer advocacy groups and groups that criticize companies (e.g., lobby groups or advocacy organizations). The use of Social media in a business or political context allows people to express and share opinions about a company's products, services or business practices, or a government's actions. On social media, each participant becomes part of the marketing department (or a challenge to the marketing effort) as other customers read their comments or reviews. The effectiveness of social media marketing campaigns is dependent on the promotion of online engagement. With the advent of social media marketing, it has become increasingly important to gain customer interest in products and services, which can eventually be translated into buying behavior, or voting and donating behavior in a political context. New online marketing concepts of engagement and loyalty have emerged which aim to build customer participation and brand reputation. Engagement in social media for the purpose of a social media strategy is divided into two parts. The first is proactive, regular posting of new online content, which can be seen through digital photos, digital videos, text, and conversations. It is also represented through sharing of content and information from others via weblinks. The second part is reactive conversations, with social media users responding to those who reach out to others' social media profiles through comments or messages. == Campaigns == === Local businesses === Small businesses use social networking sites as a promotional technique. Businesses can follow individuals' social media usage in their local area and advertise specials and deals, which can be exclusive and in the form of "get a free drink with a copy of this tweet". This type of message encourages other locals to follow the business on their official websites in order to obtain the promotional deal. The business's brand visibility is enhanced in the process. Social networking sites are also used by small businesses to develop their own market research on new products and services. By encouraging their customers to give feedback on new product ideas, businesses can gain insights on whether or not a product may be accepted by their target market enough to merit full production. In addition, customers will feel the company has engaged them in the process of co-creation—the process in which the business uses customer feedback to create or modify a product or service to fill a need of the target market. Such feedback can be presented in various forms, such as surveys, contests, and polls. Social networking sites such as LinkedIn, also provide opportunities for small businesses to find candidates to fill staff positions. Review sites such as Yelp help small businesses build their reputation beyond brand visibility. Positive customer peer reviews help influence new prospects to purchase goods and services more than company advertising. == Benefits == Social Media Marketing allows companies to promote themselves to large, diverse audiences that could not be reached through traditional marketing such as phone and email-based advertising. Marketing on most social media platforms also comes at little to no cost, making it accessible to virtually any size business. Social Media Marketing accommodates personalized and direct marketing that targets specific demographics and markets. Companies can engage with customers directly, allowing them to obtain feedback and resolve issues almost immediately. Another advantage of social media marketing is that it's an ideal environment for a company to conduct market research. It can be used

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  Data storage

  Data storage is the recording (storing) of information (data) in a storage medium. Handwriting, phonographic recording, magnetic tape, and optical discs are all examples of storage media. Biological molecules such as RNA and DNA are considered by some as data storage. Recording may be accomplished with virtually any form of energy. Electronic data storage requires electrical power to store and retrieve data. Data stored in a digital, machine-readable medium is called digital data. Computer data storage is one of the core functions of a general-purpose computer. Electronic documents can be stored in much less space than paper documents. Barcodes and magnetic ink character recognition (MICR) are two ways of recording machine-readable data on paper. == Recording media == A recording medium is physical material that holds information. Newly created information is distributed and can be stored in four storage media–print, film, magnetic, and optical–and seen or heard in four information flows–telephone, radio, TV, and the Internet as well as being observed directly. Digital information is stored on electronic media in many different recording formats. With electronic media, the data and the recording media are sometimes referred to as "software" despite the more common use of the word to describe computer software. With (traditional art) static media, art materials such as crayons may be considered both equipment and medium as the wax, charcoal or chalk material from the equipment becomes part of the surface of the medium. Some recording media may be temporary, either by design or by nature. Volatile organic compounds may be used to purposely make data expire over time or to reduce environmental impact. Data such as smoke signals or skywriting are temporary by nature. Depending on the volatility, a gas (e.g., atmosphere, smoke) or a liquid surface such as a lake would be considered a temporary recording medium, if it could be considered a recording medium at all. == Global capacity, digitization, and trends == A 2003 UC Berkeley report estimated that about five exabytes of new information were produced in 2002 and that 92% of this data was stored on magnetic media (primarily hard disk drives). This was about twice the data produced in 1999. The amount of data transmitted over telecommunications systems in 2002 was nearly 18 exabytes—three and a half times more than was recorded on non-volatile storage. Telephone calls constituted 98% of the telecommunicated information in 2002. The researchers' highest estimate for the growth rate of newly stored information (uncompressed) was more than 30% per year. In a more limited study, the International Data Corporation estimated that the total amount of digital data in 2007 was 281 exabytes and that the total amount of digital data produced exceeded the global storage capacity for the first time. A 2011 article in Science estimated that the year 2002 was the beginning of the digital age for information storage: an age in which more information is stored on digital storage devices than on analog storage devices. In 1986, approximately 1% of the world's capacity to store information was in digital format; this grew to 3% by 1993, to 25% by 2000, and to 94% by 2007. These figures correspond to less than three compressed exabytes in 1986, and 295 compressed exabytes in 2007. The quantity of digital storage doubled roughly every three to four years. It is estimated that around 120 zettabytes of data will be generated in 2023, an increase of 60x from 2010, and that it will increase to 181 zettabytes generated in 2025. == Mass storage ==

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  Productivity software

  Productivity software (also called personal productivity software or office productivity software) is application software used for producing information (such as documents, presentations, worksheets, databases, charts, graphs, digital paintings, electronic music and digital video). Its names arose from it increasing productivity, especially of individual office workers, from typists to knowledge workers, although its scope is now wider than that. Office suites, which brought word processing, spreadsheet, and relational database programs to the desktop in the 1980s, are the core example of productivity software. They revolutionized the office with the magnitude of the productivity increase they brought as compared with the pre-1980s office environments of typewriters, paper filing, and handwritten lists and ledgers. In the United States, as of 2015, some 78% of "middle-skill" occupations (those that call for more than a high school diploma but less than a bachelor's degree) required the use of productivity software. == Details == Productivity software traditionally runs directly on a computer. For example, Plus/4 model of computer contains in ROM for applications of productivity software. Productivity software is one of the reasons people use personal computers. == Office suite == An office suite is a bundle of productivity software (a software suite) intended to be used by office workers. The components are generally distributed together, have a consistent user interface and usually can interact with each other, sometimes in ways that the operating system would not normally allow. The earliest office suite for personal computers was MicroPro International's StarBurst in the early 1980s, comprising the WordStar word processor, the CalcStar spreadsheet and the DataStar database software. Other suites arose in the 1980s, and Microsoft Office came to dominate the market in the 1990s, a position it retains as of 2024. During the 1990s, office suite products gained popularity by offering bundles of applications that, when bought as part of a suite, effectively discounted the individual applications, with four or five applications being bundled for the price of two applications bought separately. When faced with such potential savings, customers could be "tempted by the suite, rather than the value of a particular product", and by 1994 more than 60 percent of the sales of Microsoft Word and around 70 percent of the sales of Microsoft Excel were as part of sales of Microsoft Office. Such considerations had an impact on vendors of individual applications, often smaller companies, raising concerns that office suites were "stifling innovation", and even established vendors such as Borland and WordPerfect were having to adapt to the suite phenomenon, Borland ultimately deciding to sell its Quattro Pro spreadsheet to WordPerfect as the latter sought to assemble its own suite product. The dominant suite vendors, Microsoft and Lotus, downplayed competition and innovation concerns, claiming that users were still able to exercise choice and that "user-driven development" was guiding the evolution of office suites. Another view was that component-based software would eventually emerge, focusing development on more specialised components used by productivity software, empowering "a plethora of third-party developers", and that a "mix and match" approach of such components would adapt to the user's way of working. === Office suite components === The base components of office suites are: Word processor Spreadsheet Presentation program Other components include: Database software Graphics suite (raster graphics editor, vector graphics editor, image viewer) Desktop publishing software Formula editor Diagramming software Email client Communication software Personal information manager Notetaking Groupware Project management software Table (information) Web log analysis software

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  Social media optimization

  Social media optimization (SMO) is the use of online platforms to generate income or publicity to increase the awareness of a brand, event, product or service. Types of social media involved include RSS feeds, blogging sites, social bookmarking sites, social news websites, video sharing websites such as YouTube and social networking sites such as Facebook, Instagram, TikTok and X (Twitter). SMO is similar to search engine optimization (SEO) in that the goal is to drive web traffic, and draw attention to a company or creator. SMO's focal point is on gaining organic links to social media content. In contrast, SEO's core is about reaching the top of the search engine hierarchy. In general, social media optimization refers to optimizing a website and its content to encourage more users to use and share links to the website across social media and networking sites. SMO is used to strategically create online content ranging from well-written text to eye-catching digital photos or video clips that encourages and entices people to engage with a website. Users share this content, via its weblink, with social media contacts and friends. Common examples of social media engagement are "liking and commenting on posts, retweeting, embedding, sharing, and promoting content". Social media optimization is also an effective way of implementing online reputation management (ORM), meaning that if someone posts bad reviews of a business, an SMO strategy can ensure that the negative feedback is not the first link to come up in a list of search engine results. In the 2010s, with social media sites overtaking TV as a source for news for young people, news organizations have become increasingly reliant on social media platforms for generating web traffic. Publishers such as The Economist employ large social media teams to optimize their online posts and maximize traffic, while other major publishers now use advanced artificial intelligence (AI) technology to generate higher volumes of web traffic. == Relationship with search engine optimization == Social media optimization is an increasingly important factor in search engine optimization, which is the process of designing a website in a way so that it has as high a ranking as possible on search engines. Search engines are increasingly utilizing the recommendations of users of social networks such as Reddit, Facebook, Tumblr, Twitter, YouTube, LinkedIn, Pinterest and Instagram to rank pages in the search engine result pages. The implication is that when a webpage is shared or "liked" by a user on a social network, it counts as a "vote" for that webpage's quality. Thus, search engines can use such votes accordingly to properly ranked websites in search engine results pages. Furthermore, since it is more difficult to tip the scales or influence the search engines in this way, search engines are putting more stock into social search. This, coupled with increasingly personalized search based on interests and location, has significantly increased the importance of a social media presence in search engine optimization. Due to personalized search results, location-based social media presences on websites such as Yelp, Google Places, Foursquare, and Yahoo! Local have become increasingly important. While social media optimization is related to search engine marketing, it differs in several ways. Primarily, SMO focuses on driving web traffic from sources other than search engines, though improved search engine ranking is also a benefit of successful social media optimization. Further, SMO is helpful to target particular geographic regions in order to target and reach potential customers. This helps in lead generation (finding new customers) and contributes to high conversion rates (i.e., converting previously uninterested individuals into people who are interested in a brand or organization). == Relationship with viral marketing == Social media optimization is in many ways connected to the technique of viral marketing or "viral seeding" where word of mouth is created through the use of networking in social bookmarking, video and photo sharing websites. An effective SMO campaign can harness the power of viral marketing; for example, 80% of activity on Pinterest is generated through "repinning." Furthermore, by following social trends and utilizing alternative social networks, websites can retain existing followers while also attracting new ones. This allows businesses to build an online following and presence, all linking back to the company's website for increased traffic. For example, with an effective social bookmarking campaign, not only can website traffic be increased, but a site's rankings can also be increased. In a similar way, the engagement with blogs creates a similar result by sharing content through the use of RSS in the blogosphere. Social media optimization is considered an integral part of an online reputation management (ORM) or search engine reputation management (SERM) strategy for organizations or individuals who care about their online presence. SMO is one of six key influencers that affect Social Commerce Construct (SCC). Online activities such as consumers' evaluations and advices on products and services constitute part of what creates a Social Commerce Construct (SCC). Social media optimization is not limited to marketing and brand building. Increasingly, smart businesses are integrating social media participation as part of their knowledge management strategy (i.e., product/service development, recruiting, employee engagement and turnover, brand building, customer satisfaction and relations, business development and more). Additionally, social media optimization can be implemented to foster a community of the associated site, allowing for a healthy business-to-consumer (B2C) relationship. == Origins and implementation == According to technologist Danny Sullivan, the term "social media optimization" was first used and described by marketer Rohit Bhargava on his marketing blog in August 2006. In the same post, Bhargava established the five important rules of social media optimization. Bhargava believed that by following his rules, anyone could influence the levels of traffic and engagement on their site, increase popularity, and ensure that it ranks highly in search engine results. An additional 11 SMO rules have since been added to the list by other marketing contributors. The 16 rules of SMO, according to one source, are as follows: Increase your linkability Make tagging and bookmarking easy Reward inbound links Help your content to "travel" via sharing Encourage the mashup, where users are allowed to remix content Be a user resource, even if it doesn't help you (e.g., provide resources and information for users) Reward helpful and valuable users Participate (join the online conversation) Know how to target your audience Create new, quality content ("web scraping" of existing online content is ignored by good search engines) Be "real" in the tone and style of the posts Don't forget your roots; be humble Don't be afraid to experiment, innovate, try new things and "stay fresh" Develop an SMO strategy Choose your SMO tactics wisely Make SMO a key part of your marketing process and develop company best practices Bhargava's initial five rules were more specifically designed to SMO, while the list is now much broader and addresses everything that can be done across different social media platforms. According to author and CEO of TopRank Online Marketing, Lee Odden, a Social Media Strategy is also necessary to ensure optimization. This is a similar concept to Bhargava's list of rules for SMO. The Social Media Strategy may consider: Objectives e.g. creating brand awareness and using social media for external communications. Listening e.g. monitoring conversations relating to customers and business objectives. Audience e.g. finding out who the customers are, what they do, who they are influenced by, and what they frequently talk about. It is important to work out what customers want in exchange for their online engagement and attention. Participation and content e.g. establishing a presence and community online and engaging with users by sharing useful and interesting information. Measurement e.g. keeping a record of likes and comments on posts, and the number of sales to monitor growth and determine which tactics are most useful in optimizing social media. According to Lon Safko and David K. Brake in The Social Media Bible, it is also important to act like a publisher by maintaining an effective organizational strategy, to have an original concept and unique "edge" that differentiates one's approach from competitors, and to experiment with new ideas if things do not work the first time. If a business is blog-based, an effective method of SMO is using widgets that allow users to share content to their personal social media platforms. This will ultimately reach a wider target audience and drive mor

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  Sentiment analysis

  Sentiment analysis (also known as opinion mining) is the use of natural language processing, text analysis, computational linguistics, and biometrics to systematically identify, extract, quantify, and study affective states and subjective information. Sentiment analysis is widely applied to voice of the customer materials such as reviews and survey responses, online and social media, and healthcare materials for applications that range from marketing to customer service to clinical medicine. With the rise of deep language models, such as RoBERTa, more difficult data domains can be analyzed, e.g., news texts where authors typically express their opinion/sentiment less explicitly. == Types == A basic task in sentiment analysis is classifying the polarity of a given text at the document, sentence, or feature/aspect level—whether the expressed opinion in a document, a sentence or an entity feature/aspect is positive, negative, or neutral. Advanced, "beyond polarity" sentiment classification looks, for instance, at emotional states such as enjoyment, anger, disgust, sadness, fear, and surprise. Precursors to sentimental analysis include the General Inquirer, which provided hints toward quantifying patterns in text and, separately, psychological research that examined a person's psychological state based on analysis of their verbal behavior. Subsequently, the method described in a patent by Volcani and Fogel, looked specifically at sentiment and identified individual words and phrases in text with respect to different emotional scales. A current system based on their work, called EffectCheck, presents synonyms that can be used to increase or decrease the level of evoked emotion in each scale. Many other subsequent efforts were less sophisticated, using a mere polar view of sentiment, from positive to negative, such as work by Turney, and Pang who applied different methods for detecting the polarity of product reviews and movie reviews respectively. This work is at the document level. One can also classify a document's polarity on a multi-way scale, which was attempted by Pang and Snyder among others: Pang and Lee expanded the basic task of classifying a movie review as either positive or negative to predict star ratings on either a 3- or a 4-star scale, while Snyder performed an in-depth analysis of restaurant reviews, predicting ratings for various aspects of the given restaurant, such as the food and atmosphere (on a five-star scale). First steps to bringing together various approaches—learning, lexical, knowledge-based, etc.—were taken in the 2004 AAAI Spring Symposium where linguists, computer scientists, and other interested researchers first aligned interests and proposed shared tasks and benchmark data sets for the systematic computational research on affect, appeal, subjectivity, and sentiment in text. Even though in most statistical classification methods, the neutral class is ignored under the assumption that neutral texts lie near the boundary of the binary classifier, several researchers suggest that, as in every polarity problem, three categories must be identified. Moreover, it can be proven that specific classifiers such as the Max Entropy and SVMs can benefit from the introduction of a neutral class and improve the overall accuracy of the classification. There are in principle two ways for operating with a neutral class. Either, the algorithm proceeds by first identifying the neutral language, filtering it out and then assessing the rest in terms of positive and negative sentiments, or it builds a three-way classification in one step. This second approach often involves estimating a probability distribution over all categories (e.g. naive Bayes classifiers as implemented by the NLTK). Whether and how to use a neutral class depends on the nature of the data: if the data is clearly clustered into neutral, negative and positive language, it makes sense to filter the neutral language out and focus on the polarity between positive and negative sentiments. If, in contrast, the data are mostly neutral with small deviations towards positive and negative affect, this strategy would make it harder to clearly distinguish between the two poles. A different method for determining sentiment is the use of a scaling system whereby words commonly associated with having a negative, neutral, or positive sentiment are given an associated number on a −10 to +10 scale (most negative up to most positive) or simply from 0 to a positive upper limit such as +4. This makes it possible to adjust the sentiment of a given term relative to its environment (usually on the level of the sentence). When a piece of unstructured text is analyzed using natural language processing, each concept in the specified environment is given a score based on the way sentiment words relate to the concept and its associated score. This allows movement to a more sophisticated understanding of sentiment, because it is now possible to adjust the sentiment value of a concept relative to modifications that may surround it. Words, for example, that intensify, relax or negate the sentiment expressed by the concept can affect its score. Alternatively, texts can be given a positive and negative sentiment strength score if the goal is to determine the sentiment in a text rather than the overall polarity and strength of the text. There are various other types of sentiment analysis, such as aspect-based sentiment analysis, grading sentiment analysis (positive, negative, neutral), multilingual sentiment analysis and detection of emotions. === Subjectivity/objectivity identification === This task is commonly defined as classifying a given text (usually a sentence) into one of two classes: objective or subjective. This problem can sometimes be more difficult than polarity classification. The subjectivity of words and phrases may depend on their context and an objective document may contain subjective sentences (e.g., a news article quoting people's opinions). Moreover, as mentioned by Su, results are largely dependent on the definition of subjectivity used when annotating texts. However, Pang showed that removing objective sentences from a document before classifying its polarity helped improve performance. Subjective and objective identification, emerging subtasks of sentiment analysis to use syntactic, semantic features, and machine learning knowledge to identify if a sentence or document contains facts or opinions. Awareness of recognizing factual and opinions is not recent, having possibly first presented by Carbonell at Yale University in 1979. The term objective refers to the incident carrying factual information. Example of an objective sentence: 'To be elected president of the United States, a candidate must be at least thirty-five years of age.' The term subjective describes the incident contains non-factual information in various forms, such as personal opinions, judgment, and predictions, also known as 'private states'. In the example down below, it reflects a private states 'We Americans'. Moreover, the target entity commented by the opinions can take several forms from tangible product to intangible topic matters stated in Liu (2010). Furthermore, three types of attitudes were observed by Liu (2010), 1) positive opinions, 2) neutral opinions, and 3) negative opinions. Example of a subjective sentence: 'We Americans need to elect a president who is mature and who is able to make wise decisions.' This analysis is a classification problem. Each class's collections of words or phrase indicators are defined for to locate desirable patterns on unannotated text. For subjective expression, a different word list has been created. Lists of subjective indicators in words or phrases have been developed by multiple researchers in the linguist and natural language processing field states in Riloff et al. (2003). A dictionary of extraction rules has to be created for measuring given expressions. Over the years, in subjective detection, the features extraction progression from curating features by hand to automated features learning. At the moment, automated learning methods can further separate into supervised and unsupervised machine learning. Patterns extraction with machine learning process annotated and unannotated text have been explored extensively by academic researchers. However, researchers recognized several challenges in developing fixed sets of rules for expressions respectably. Much of the challenges in rule development stems from the nature of textual information. Six challenges have been recognized by several researchers: 1) metaphorical expressions, 2) discrepancies in writings, 3) context-sensitive, 4) represented words with fewer usages, 5) time-sensitive, and 6) ever-growing volume. Metaphorical expressions. The text contains metaphoric expression may impact on the performance on the extraction. Besides, metaphors take in different forms, which may have been contribu

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  Shorty Awards

  The Shorty Awards (also known as "The Shortys") are awards for outstanding and innovative work in digital and social media content by brands, advertising agencies, and creators. The awards, which generally focus on short-term content, honor achievements in content creation on Twitter, Facebook, YouTube, Instagram, TikTok, Twitch, and other social networking sites. The Shorty Awards began in 2008 and initially recognized achievements by independent creators on Twitter, with the first formal awards ceremony occurring in February 2009. Since then, the awards, which are now awarded each spring, have shifted their focus to recognize content across numerous platforms. Entrant work is judged on the merits of excellence in creativity, strategy, and engagement by the Real Time Academy, a group of industry professionals selected by the Shorty Awards on the basis of their professional reputations, industry knowledge, and personal achievements (which may include previous Shorty wins). An additional public voting component, known as Audience Honor Voting, is also used to select Shorty Awards contenders. Notable Shorty Award winners include Malala Yousafzai, Trevor Noah, Michelle Obama, Conan O’Brien, Lady Gaga, Bill Nye, Jacob Reed, and Lizzo. Brands and organizations such as Chipotle, Duolingo, Marvel Studios, HBO, Red Bull, Airbnb, Nestle, BMW, UNICEF and the Human Rights Campaign have also been awarded. The Shorty Awards also produces an annual award program called The Shorty Impact Awards, a competition dedicated to showcasing digital and social media-based projects by brands, agencies, and organizations that seek to make the world a better place. == List of ceremonies == == 1st Shorty Awards == The awards were created in 2008 by tech entrepreneurs Greg Galant, Adam Varga, and Lee Semel of Sawhorse Media. They invited Twitter account holders to nominate the best Twitter users in general categories such as humor, news, food, and design. Winners were chosen by more than 30,000 Twitter users during the voting period. The founders of Twitter first heard about the awards after the contest had gotten underway and expressed support for it. The first Shorty Awards ceremony was held on February 11, 2009, at the Galapagos Art Space in Brooklyn, New York. Approximately 300 people attended the event. The event was hosted by CNN anchor Rick Sanchez and featured appearances by prominent Twitter users MC Hammer and Gary Vaynerchuk and a video appearance by Shaquille O'Neal. The awards, in 26 categories, were voted on by Twitter users. == 2nd Shorty Awards == Voting for the second Shorty Awards opened in January 2010 in 26 official categories. A Real-Time Photo of the Year category was added to the list of official categories for the first time, recognizing the best photo posted to services such as Twitpic, Yfrog, or Facebook. The second Shorty Awards competition introduced a panel of judges called the Real-Time Academy of Short Form Arts & Sciences whose members were Craig Newmark, David Pogue, Kurt Andersen, Caterina Fake, Joi Ito, Frank Moss, Alberto Ibargüen, Sreenath Sreenivasan, MC Hammer, Alyssa Milano and Jimmy Wales. After public nominations determined the finalists, the academy decided on the winners. Winners were announced at a ceremony held in the Times Center in The New York Times building in Manhattan that was also streamed online. The ceremony was hosted by CNN anchor Rick Sanchez, who presented awards in the official categories as well as the newly added Real-Time Photo of the Year and a special humanitarian award. == 3rd Shorty Awards == The nomination period for the third annual Shorty Awards opened in January 2011 and ran through February 11, 2011, except for new categories that had extended nomination deadlines. There were 30 official categories and five special categories. In addition to Real-Time Photo of the Year, for the first time the awards accepted nominations for Foursquare Mayor of the Year, Foursquare Location of the Year, Microblog of the Year on Tumblr, and a Connecting People award. The awards also introduced new Shorty Industry Awards to recognize the best uses of social media by brands and agencies. Winners were announced at a ceremony on March 28, 2011, hosted by Aasif Mandvi in the Times Center. Other Shorty Awards presenters were scheduled to include Kiefer Sutherland, Jerry Stiller, Anne Meara, Stephen Wallem, Miss USA Rima Fakih, and Miss Teen USA Kamie Crawford. == 4th Shorty Awards == The 4th Annual Shorty Awards featured Ricky Gervais and Tiffani Thiessen. 1.6 million tweeted nominations were made across all the categories to honor the top users on Twitter, Facebook, Tumblr, Foursquare, YouTube and other internet platforms. == 5th Shorty Awards == The 5th Annual Shorty Awards ceremony featured Felicia Day, James Urbaniak, Kristian Nairn, Hannibal Buress, Carrie Keagan, Chris Hardwick, David Karp and Coco Rocha. 2.4 million tweeted nominations were made across all the categories to honor the top users on Twitter, Facebook, Tumblr, Foursquare, YouTube and other internet sites. == 6th Shorty Awards == The ceremony took place on April 7, 2014, at the New York TimesCenter and was hosted by Comedian Natasha Leggero. The show included appearances by Patton Oswalt, Jamie Oliver, Kristen Bell, Jerry Seinfeld, Moshe Kasher, Julie Klausner, Erin Brady, Guy Kawasaki, Matt Walsh, Retta, Us the Duo, Big Boi, Gilbert Gottfried, Thomas Middleditch, Billie Jean King and Leandra Medine. Winners included Jerry Seinfeld and Will Ferrell. == 7th Shorty Awards == The Seventh Annual Shorty Awards was hosted by comedian Rachel Dratch and took place on April 20, 2015, at The Times Center in NYC. The Real-Time Academy, the judging body of the Shortys, tripled in size for the 7th annual Awards and included Alton Brown, Mamrie Hart, Nikki Glaser, OK Go, The Fine Bros, Debbie Sterling, Dan Savage, Deena Varshavskaya and Palmer Luckey. Panic! at the Disco was the musical guest at the ceremony. On-stage presenters included Kevin Jonas, Bill Nye, Bella Thorne, Wyclef Jean, Emily Kinney and Tyler Oakley. == 8th Shorty Awards == The Eighth Annual Shorty Awards were held in NYC at the TimesCenter on April 11, 2016. They were hosted by YouTuber, Writer and Comedian Mamrie Hart with musical performances from Nico & Vinz. Winners of the night included Bill Wurtz, DJ Khaled, Misty Copeland, Casey Neistat, Dwayne Johnson, Hannah Hart, Troye Sivan, Baddie Winkle, Kevin Hart, Taraji P. Henson, King Bach, and Zach King. == 9th Shorty Awards == The Ninth Annual Shorty Awards were held in NYC at the PlayStation Theater on April 23, 2017. They were hosted by two-time Emmy Award winner Tony Hale with a musical performance by Lizzo. Winners of the night included Bill Nye, Shay Mitchell, Doug the Pug, Gigi Gorgeous, Simone Biles, Mara Wilson, Gaten Matarazzo and Chrissy Teigen. == 10th Shorty Awards == The 10th Annual Shorty Awards, took place on April 15, 2018, at the PlayStation Theater, New York City. The ceremony was hosted by actress, singer, and songwriter Keke Palmer with a musical performance by Betty Who. == 11th Shorty Awards == The 11th Annual Shorty Awards were held on May 5, 2019, in New York City at the PlayStation Theater. The ceremony was hosted by American actress and comedian Kathy Griffin, with a musical performance by Tank and the Bangas. == 12th Shorty Awards == The 12th Annual Shorty Awards were held on May 3, 2020. Due to the COVID-19 pandemic, the ceremony took place online for the first time, with presenters and award winners filming from their own homes. The ceremony was hosted by actor J.B. Smoove and featured a remixed performance of Trap Queen by Fetty Wap. Award winners included Jack Stauber, Supercar Blondie, Rose and Rosie, and Greta Thunberg. == 13th Shorty Awards == The 13th Annual Shorty Awards took place from April 26 to May 14, 2021. The ceremony was hosted on different social media platforms, such as Instagram and Clubhouse, to create a more tailored experience. Winners were announced from May 11 to May 14, with 10 winners being revealed each hour from 1 to 4 p.m. EST on the Shorty Awards Instagram account. == 14th Shorty Awards == The 14th Annual Shorty Awards were held virtually on May 15, 2022, honoring the best in social media and digital content. Hosted by Jay Shetty, the event recognized influencers, brands, and organizations across various categories, celebrating excellence in digital storytelling and innovative online campaigns. Notable winners included Tabitha Brown for her food content and the D'Amelio Family for their contributions to family and parenting content. The event highlighted the role of digital media in connecting and inspiring audiences during challenging times. == 15th Shorty Awards == The 15th Annual Shorty Awards celebrated the best in social media and digital content on May 24, 2023, at Tribeca 360° in New York City. Hosted by Jay Pharoah, the event honored creators, brands, and organizations ac

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  Stereo cameras

  The stereo cameras approach is a method of distilling a noisy video signal into a coherent data set that a computer can begin to process into actionable symbolic objects, or abstractions. Stereo cameras is one of many approaches used in the broader fields of computer vision and machine vision. == Calculation == In this approach, two cameras with a known physical relationship (i.e. a common field of view the cameras can see, and how far apart their focal points sit in physical space) are correlated via software. By finding mappings of common pixel values, and calculating how far apart these common areas reside in pixel space, a rough depth map can be created. This is very similar to how the human brain uses stereoscopic information from the eyes to gain depth cue information, i.e. how far apart any given object in the scene is from the viewer. The camera attributes must be known, focal length and distance apart etc., and a calibration done. Once this is completed, the systems can be used to sense the distances of objects by triangulation. Finding the same singular physical point in the two left and right images is known as the correspondence problem. Correctly locating the point gives the computer the capability to calculate the distance that the robot or camera is from the object. On the BH2 Lunar Rover the cameras use five steps: a bayer array filter, photometric consistency dense matching algorithm, a Laplace of Gaussian (LoG) edge detection algorithm, a stereo matching algorithm and finally uniqueness constraint. == Uses == This type of stereoscopic image processing technique is used in applications such as 3D reconstruction, robotic control and sensing, crowd dynamics monitoring and off-planet terrestrial rovers; for example, in mobile robot navigation, tracking, gesture recognition, targeting, 3D surface visualization, immersive and interactive gaming. Although the Xbox Kinect sensor is also able to create a depth map of an image, it uses an infrared camera for this purpose, and does not use the dual-camera technique. Other approaches to stereoscopic sensing include time of flight sensors and ultrasound.

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  Storyful

  Storyful (stylized as storyful.) is a social media intelligence company headquartered in Dublin, Ireland that is a subsidiary of News Corp, offering services such as social news monitoring, video licensing, and reputation risk management tools for corporate clients. The startup was launched as the first social media newswire, a content aggregator, verifying news sources and online content in Dublin in 2010 by Mark Little, a former journalist with RTÉ News. Storyful was acquired by News Corp in 2013 for USD$25 million. == Background == Mark Little, who had worked as a television journalist for RTÉ One, founded startup Storyful in Dublin, Ireland, in 2010, as a service that "verified news sources and online content". According to Nieman Lab, Storyful had a reputation for content aggregation as a social news agency—finding, verifying, distributing, licensing, and commercializing user-generated content, social media and online content from social networking services, including videos about stories in the news, such as the Syrian Civil War, Arab Spring protests, as well as "smaller viral moments". Storyful aimed to provide authority through its verification and monitoring tools while providing authenticity through user-generated content. On 20 December 2013 News Corp purchased Storyful for US$25 million and opened a New York office in the same building as Fox News' main studios. Little left Storyful in 2015 and Gavin Sheridan, Storyful's director of innovation left in 2014. News Corp CEO Robert Thomson said that through Storyful, News Corp would "define the opportunities that the digital landscape presents, rather than simply adapt to them." After the acquisition, the company expanded its service to include "commercial and creative work". After Murdoch acquired the company, from 2014 through to February 2018, losses "swelled", requiring a series of cash injections from News Corp. During that time the company expanded aggressively globally with a staff of about 200 worldwide up from about 30 in 2014. According to The Guardian, in 2016, journalists were encouraged by Storyful to use the social media monitoring software called Verify developed by Storyful. By installing Verify's web browser extension on their computers, Verify would inform the journalists when social media content had been "verified and cleared". The Guardian revealed that through the Verify plugin, dozens of staff in four offices had access to the journalists browsing activity without them knowing. This data allowed Storyful to actively monitor its own clients' activities on social media and to "turn it into an internal feed" at Storyful that "updates in real time". In November 2018, when a video circulated by Infowars' Paul Joseph Watson appeared to prove that CNN's Jim Acosta's contact with a White House intern was a physical blow, Storyful was able to prove that the 15-second-long clip had been doctored. According to a 21 January 2019 article in CNN Business, Rob McDonagh, the editor of Storyful's U.S. news team, had proven that one of the viral videos that served as catalysts in the January 2019 Lincoln Memorial confrontation at 18 January 2019 Indigenous Peoples March, was posted by a suspicious account, under the handle @2020fight. McDonagh's team validates videos and posts before adding them to their "digest", distinguishing true stories from those that are not. Storyful attempts to validate each post or video before including it in its digest. McDonagh reviewed previous content from @2020fight's account, and found it suspicious because it had a high follower count, a "highly polarized and yet inconsistent political messaging", an "unusually high rate of tweets", and "the use of someone else's image in the profile photo." reporter Donie O'Sullivan said that the @2020fight video that had been posted on 18 January, which had 2.5 million views by 22 January, was the one that "helped frame the news cycle". Currently the website offers a service by which video can be commercially brokered. == Services == Services include a newswire service—one of their "core pillars"—and social news monitoring. By February 2018, Storyful was developing "risk and reputation monitoring" services through which they would source and verify social news, fact-checking it and contextualising it for corporate clients. They were "developing tech tools" to "explore obscure or closed networks" for their intelligence team. can use to explore obscure or closed networks. They "track deviations in social conversations around brands and organisations and catch potential risks before they blow up. Like an alerts system." The company "released a re-booted version of its Newswire platform in 2018. According to FORA, Storyful was developing new tools to combat fake news online. == Clients == When Storyful was acquired by News Corp in 2013, the company already had the Wall Street Journal, the BBC, New York Times, YouTube, ITN and Channel 4 News as clients. By 2018 their clients included CNN, ABC News and Fox News, The New York Times, the Washington Post, in the United States, the Australian Broadcasting Corporation and all of News Corp’s own publications. Most of their "reputation-conscious corporate customers" clients prefer to not be named.

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  Forward anonymity

  Forward anonymity is a property of a cryptographic system which prevents an attacker who has recorded past encrypted communications from discovering its contents and participants in the future. This property is analogous to forward secrecy. An example of a system which uses forward anonymity is a public key cryptography system, where the public key is well-known and used to encrypt a message, and an unknown private key is used to decrypt it. In this system, one of the keys is always said to be compromised, but messages and their participants are still unknown by anyone without the corresponding private key. In contrast, an example of a system which satisfies the perfect forward secrecy property is one in which a compromise of one key by an attacker (and consequent decryption of messages encrypted with that key) does not undermine the security of previously used keys. Forward secrecy does not refer to protecting the content of the message, but rather to the protection of keys used to decrypt messages. == History == Originally introduced by Whitfield Diffie, Paul van Oorschot, and Michael James Wiener to describe a property of STS (station-to-station protocol) involving a long term secret, either a private key or a shared password. == Public Key Cryptography == Public Key Cryptography is a common form of a forward anonymous system. It is used to pass encrypted messages, preventing any information about the message from being discovered if the message is intercepted by an attacker. It uses two keys, a public key and a private key. The public key is published, and is used by anyone to encrypt a plaintext message. The Private key is not well known, and is used to decrypt cyphertext. Public key cryptography is known as an asymmetric decryption algorithm because of different keys being used to perform opposing functions. Public key cryptography is popular because, while it is computationally easy to create a pair of keys, it is extremely difficult to determine the private key knowing only the public key. Therefore, the public key being well known does not allow messages which are intercepted to be decrypted. This is a forward anonymous system because one compromised key (the public key) does not compromise the anonymity of the system. == Web of Trust == A variation of the public key cryptography system is a Web of trust, where each user has both a public and private key. Messages sent are encrypted using the intended recipient's public key, and only this recipient's private key will decrypt the message. They are also signed with the senders private key. This creates added security where it becomes more difficult for an attacker to pretend to be a user, as the lack of a private key signature indicates a non-trusted user. == Limitations == A forward anonymous system does not necessarily mean a wholly secure system. A successful cryptanalysis of a message or sequence of messages can still decode the information without the use of a private key or long term secret. == News == Forward anonymity, along with other privacy-protecting measures, received a burst of media attention after the leak of classified information by Edward Snowden, beginning in June, 2013, which indicated that the NSA and FBI, through specially crafted backdoors in software and computer systems, were conducting mass surveillance over large parts of the population of both the United States (see Mass surveillance in the United States), Europe, Asia, and other parts of the world. They justified this practice as an aid to catch predatory pedophiles. Opponents to this practice argue that leaving in a back door to law enforcement increases the risk of attackers being able to decrypt information, as well as questioning its legality under the US Constitution, specifically being a form of illegal Search and Seizure.

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  Data integration

  Data integration is the process of combining, sharing, or synchronizing data from multiple sources to provide users with a unified view. There are a wide range of possible applications for data integration, from commercial (such as when a business merges multiple databases) to scientific (combining research data from different bioinformatics repositories). The decision to integrate data tends to arise when the volume, complexity (that is, big data) and need to share existing data explodes. It has become the focus of extensive theoretical work, and numerous open problems remain unsolved. Data integration encourages collaboration between internal as well as external users. The data being integrated must be received from a heterogeneous database system and transformed to a single coherent data store that provides synchronous data across a network of files for clients. A common use of data integration is in data mining when analyzing and extracting information from existing databases that can be useful for Business information. == History == Issues with combining heterogeneous data sources, often referred to as information silos, under a single query interface have existed for some time. In the early 1980s, computer scientists began designing systems for interoperability of heterogeneous databases. The first data integration system driven by structured metadata was designed in 1991 at the University of Minnesota for the Integrated Public Use Microdata Series (IPUMS). IPUMS used a data warehousing approach, which extracts, transforms, and loads data from heterogeneous sources into a unique view schema so data from different sources become compatible. By making thousands of population databases interoperable, IPUMS demonstrated the feasibility of large-scale data integration. The data warehouse approach offers a tightly coupled architecture because the data are already physically reconciled in a single queryable repository, so it usually takes little time to resolve queries. The data warehouse approach is less feasible for data sets that are frequently updated, requiring the extract, transform, load (ETL) process to be continuously re-executed for synchronization. Difficulties also arise in constructing data warehouses when one has only a query interface to summary data sources and no access to the full data. This problem frequently emerges when integrating several commercial query services like travel or classified advertisement web applications. A trend began in 2009 favoring the loose coupling of data and providing a unified query-interface to access real time data over a mediated schema (see Figure 2), which allows information to be retrieved directly from original databases. This is consistent with the SOA approach popular in that era. This approach relies on mappings between the mediated schema and the schema of original sources, and translating a query into decomposed queries to match the schema of the original databases. Such mappings can be specified in two ways: as a mapping from entities in the mediated schema to entities in the original sources (the "Global-as-View" (GAV) approach), or as a mapping from entities in the original sources to the mediated schema (the "Local-as-View" (LAV) approach). The latter approach requires more sophisticated inferences to resolve a query on the mediated schema, but makes it easier to add new data sources to a (stable) mediated schema. As of 2010, some of the work in data integration research concerns the semantic integration problem. This problem addresses not the structuring of the architecture of the integration, but how to resolve semantic conflicts between heterogeneous data sources. For example, if two companies merge their databases, certain concepts and definitions in their respective schemas like "earnings" inevitably have different meanings. In one database it may mean profits in dollars (a floating-point number), while in the other it might represent the number of sales (an integer). A common strategy for the resolution of such problems involves the use of ontologies which explicitly define schema terms and thus help to resolve semantic conflicts. This approach represents ontology-based data integration. On the other hand, the problem of combining research results from different bioinformatics repositories requires bench-marking of the similarities, computed from different data sources, on a single criterion such as positive predictive value. This enables the data sources to be directly comparable and can be integrated even when the natures of experiments are distinct. As of 2011, it was determined that current data modeling methods were imparting data isolation into every data architecture in the form of islands of disparate data and information silos. This data isolation is an unintended artifact of the data modeling methodology that results in the development of disparate data models. Disparate data models, when instantiated as databases, form disparate databases. Enhanced data model methodologies have been developed to eliminate the data isolation artifact and to promote the development of integrated data models. One enhanced data modeling method recasts data models by augmenting them with structural metadata in the form of standardized data entities. As a result of recasting multiple data models, the set of recast data models will now share one or more commonality relationships that relate the structural metadata now common to these data models. Commonality relationships are a peer-to-peer type of entity relationships that relate the standardized data entities of multiple data models. Multiple data models that contain the same standard data entity may participate in the same commonality relationship. When integrated data models are instantiated as databases and are properly populated from a common set of master data, then these databases are integrated. Since 2011, data hub approaches have been of greater interest than fully structured (typically relational) Enterprise Data Warehouses. Since 2013, data lake approaches have risen to the level of Data Hubs. (See all three search terms popularity on Google Trends.) These approaches combine unstructured or varied data into one location, but do not necessarily require an (often complex) master relational schema to structure and define all data in the Hub. In recent times, as the number of applications being used have increased many fold and application to application integration have become critical and this has given rise to [Unified APIs] that help application developers integrate their apps with other apps and more recently with [MCP - Model Context Protocol] taking it a step further for AI Agents. Data integration plays a big role in business regarding data collection used for studying the market. Converting the raw data retrieved from consumers into coherent data is something businesses try to do when considering what steps they should take next. Organizations are more frequently using data mining for collecting information and patterns from their databases, and this process helps them develop new business strategies to increase business performance and perform economic analyses more efficiently. Compiling the large amount of data they collect to be stored in their system is a form of data integration adapted for Business intelligence to improve their chances of success. == Example == Consider a web application where a user can query a variety of information about cities (such as crime statistics, weather, hotels, demographics, etc.). Traditionally, the information must be stored in a single database with a single schema. But any single enterprise would find information of this breadth somewhat difficult and expensive to collect. Even if the resources exist to gather the data, it would likely duplicate data in existing crime databases, weather websites, and census data. A data-integration solution may address this problem by considering these external resources as materialized views over a virtual mediated schema, resulting in "virtual data integration". This means application-developers construct a virtual schema—the mediated schema—to best model the kinds of answers their users want. Next, they design "wrappers" or adapters for each data source, such as the crime database and weather website. These adapters simply transform the local query results (those returned by the respective websites or databases) into an easily processed form for the data integration solution (see figure 2). When an application-user queries the mediated schema, the data-integration solution transforms this query into appropriate queries over the respective data sources. Finally, the virtual database combines the results of these queries into the answer to the user's query. This solution offers the convenience of adding new sources by simply constructing an adapter or an application software blade for them. It contrasts with ETL systems or with a si

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  Medical data breach

  Medical data, including patients' identity information, health status, disease diagnosis and treatment, and biogenetic information, not only involve patients' privacy but also have a special sensitivity and important value, which may bring physical and mental distress and property loss to patients and even negatively affect social stability and national security once leaked. However, the development and application of medical AI must rely on a large amount of medical data for algorithm training, and the larger and more diverse the amount of data, the more accurate the results of its analysis and prediction will be. However, the application of big data technologies such as data collection, analysis and processing, cloud storage, and information sharing has increased the risk of data leakage. In the United States, the rate of such breaches has increased over time, with 176 million records breached by the end of 2017. By 2024, the U.S. Department of Health and Human Services reported 725 large healthcare data breaches affecting approximately 275 million individual records in a single year, marking a significant escalation in both the frequency and scale of incidents. == Black market for health data == In February 2015 an NPR report claimed that organized crime networks had ways of selling health data in the black market. In 2015 a Beazley employee estimated that medical records could sell on the black market for US$40-50. == How data is lost == Theft, data loss, hacking, and unauthorized account access are ways in which medical data breaches happen. Among reported breaches of medical information in the United States networked information systems accounted for the largest number of records breached. There are many data breaches happening in the US health care system, among business associates of the health care providers that continuously gain access to patients' data. == List of data breaches == In February 2024, a ransomware attack on Change Healthcare, a subsidiary of UnitedHealth Group, compromised the protected health information of approximately 100 million individuals, making it the largest healthcare data breach in United States history. The attack disrupted claims processing for healthcare providers nationwide for several weeks. In May 2024, MediSecure suffered a cyberattack involving ransomware in Australia. In May 2021, the Health Service Executive in the Republic of Ireland was the victim of a cyberattack involving ransomware, in the Health Service Executive cyberattack, with admission records and test results present in a sample of the data reviewed by the Financial Times. In October 2018, the Centers for Medicare and Medicaid Services in the US reported that around 75,000 individual records had been affected by a data breach that took place through the ACA Agent and Broker Portal. In 2018, Social Indicators Research published the scientific evidence of 173,398,820 (over 173 million) individuals affected in USA from October 2008 (when the data were collected) to September 2017 (when the statistical analysis took place). In 2015, Anthem Inc. lost data for 37 million people in the Anthem medical data breach In 2014 4.5 million people using Complete Health Systems had their data stolen In 2013-14 1 million people using Montana Department of Public Health and Human Services had their data stolen In 2013 4 million people using Advocate Health and Hospitals Corporation had their data stolen In 2011 4.9 million users of Tricare services had their data stolen due to an employee error by Science Applications International Corporation In 2011 1.9 million people using Health Net had their data stolen In 2011 1 million people using Nemours Foundation had their data stolen In 2010 6800 people using New York-Presbyterian Hospital and Columbia University Medical Center had their data breached. In response, those organizations agreed to pay the United States Department of Health and Human Services a US$4.8 million dollar fine. In 2009 1 million people using BlueCross BlueShield of Tennessee had their data stolen == Regulation == In the United States, the Health Insurance Portability and Accountability Act and Health Information Technology for Economic and Clinical Health Act require companies to report data breaches to affected individuals and the federal government. Under the HIPAA Breach Notification Rule, covered entities must notify affected individuals without unreasonable delay and no later than 60 days after discovering a breach of unsecured protected health information. Breaches affecting 500 or more individuals must also be reported to the HHS Secretary and to prominent media outlets serving the affected state or jurisdiction within the same timeframe; HHS publicly lists these larger breaches on its breach portal, commonly known as the "wall of shame." Breaches affecting fewer than 500 individuals are reported to HHS annually, no later than 60 days after the end of the calendar year in which they were discovered. Health Information Privacy Health Insurance Portability and Accountability Act of 1996 (HIPAA). - 45 CFR Parts 160 and 164, Standards for Privacy of Individually Identifiable Health Information and Security Standards for the Protection of Electronic Protected Health Information. HIPAA includes provisions designed to save health care businesses money by encouraging electronic transactions, as well as regulations to protect the security and confidentiality of patient information. The Privacy Rule became effective April 14, 2001, and most covered entities (health plans, health care clearinghouses, and health care providers that conduct certain financial and administrative transactions electronically) had until April 2003 to comply. This security provision became effective April 21, 2003. The Health Insurance Portability and Accountability Act (HIPAA) is the baseline set of federal regulations governing medical information. It does three things: i. i. i.Establish a structure for how personal health information is disclosed and establish the rights of individuals with respect to health information; ii.Specify security standards for the retention and transmission of electronic patient information; iii.Need a common format and data structure for the electronic exchange of health information. California-Specific Laws California’s medical privacy laws, primarily the Confidentiality of Medical Information Act (CMIA), the data breach sections of the Civil Code, and sections of the Health and Safety Code, provide HIPAA-like protections, although the terminology is different. HIPAA establishes a federal "minimum standard" that applies where there are gaps in California law, and HIPAA also specifies that stricter state laws will override or supersede HIPAA. California's health care privacy laws apply to providers who provide personal health records (PHR), while HIPAA only applies when the provider providing the PHR is a business associate of a covered entity. Federal law does not grant individuals the right to file a lawsuit in the event of a data breach (only the Attorney General can file a lawsuit), but California law does. This means that California law sets a higher standard for medical privacy, and that individuals in California enjoy stronger legal protections and more ways to hold entities that violate their medical privacy accountable. In the UK, the legal framework for how patient data is cared for and processed is the Data Protection Act 2018 (DPA), which incorporates the EU General Data Protection Regulation (GDPR) into law, and the common law duty of confidentiality (CLDC). The data protection legislation requires that the collection and processing of personal data be fair, lawful and transparent. This means that the collection and processing of data as defined by data protection legislation must always have a valid lawful basis and must also meet the requirements of the CLDC. In the China, Article 18 of the "National Health Care Big Data Standards, Security and Services Management Measures (for Trial Implementation)" (National Health Planning and Development (2018) No. 23) promulgated by the National Health Care Commission in 2018 states, "The responsible unit shall adopt measures such as data classification, important data backup, and encryption authentication to guarantee the security of health care big data." However, the scope and definition of important data are not covered. Although the "Information Security Technology-Healthcare Data Security Guide" (the "Guide") issued by the National Standardization Committee also proposes that important data should be evaluated and approved in accordance with the regulations, there is likewise no definition of the connotation and definition of important data.

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  Coreu

  COREU (French: Correspondance Européenne – Telex network of European correspondents, also EUKOR-Netzwerk in Austria) is a communication network of the European Union for the communication of the Council of the European Union, the European correspondents of the foreign ministries of the EU member states, permanent representatives of member states in Brussels, the European Commission, and the General Secretariat of the Council of the European Union. The European Parliament is not among the participants. COREU is the European equivalent of the American Secret Internet Protocol Router Network (SIPRNet, also known as Intelink-S). COREU's official aim is fast communication in case of crisis. The network enables a closer cooperation in matters regarding foreign affairs. In actuality the system's function exceeds that of mere communication, it also enables decision-making. COREU's first goal is to enable the exchange of information before and after decisions. Relaying upfront negotiations in preparation of meetings is the second goal. In addition, the system also allows the editing of documents and the decision-making, especially if there is little time. While the first two goals are preparatory measures for a shared foreign policy, the third is a methodical variant marked by practise that is defining for the image of the Common Foreign and Security Policy. == Members == (The following information dates from 2013): There is one representative in each of the capital cities in the EU.(since 1973) In Germany for example, this is the European correspondent (EU-KOR) from the Foreign Office. In Austria it is the European correspondent from the Referat II.1.a in the Federal Ministry for Europe, Integration and Foreign Affairs They are the correspondents (since 1982) for the European Commission They comprise the secretariat for the European Council They also make up the European External Action Service (EEAS) (responsible for foreign policy issues, since 1987) == Data volume and technical details == COREU functions as a spoke-hub distribution paradigm system with the hub in Brussels. The network is operated by the European Union Intelligence and Situation Centre (formerly Joint Situation Center, JSC). The technical infrastructure is located in a building of the European Council. COREU may be described as an advanced telex system with encrypted messages via dedicated terminals. Once a message has reached the destination, it is then redistributed via the local media. In contrast, messages of governments are transmitted via local media to the correspondents and from there delivered point-to-point to Brussels via COREU. In 2010, approximately 8500 communications had been distributed over this network. == History == A telex-based communication system under the name COREU was established in 1973. Originally, only the ministries of Foreign Affairs in the European capitals were connected to it. This telex system was replaced in 1997 by the mail system CORTESY (COREU Terminal Equipment System). The name was retained despite the technical innovation. COREU was reportedly compromised by hackers working for the People's Liberation Army Strategic Support Force, allowing for the theft of thousands of low-classified documents and diplomatic cables.

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  Unknown key-share attack

  As defined by Blake-Wilson & Menezes (1999), an unknown key-share (UKS) attack on an authenticated key agreement (AK) or authenticated key agreement with key confirmation (AKC) protocol is an attack whereby an entity A {\displaystyle A} ends up believing she shares a key with B {\displaystyle B} , and although this is in fact the case, B {\displaystyle B} mistakenly believes the key is instead shared with an entity E ≠ A {\displaystyle E\neq A} . In other words, in a UKS, an opponent, say Eve, coerces honest parties Alice and Bob into establishing a secret key where at least one of Alice and Bob does not know that the secret key is shared with the other. For example, Eve may coerce Bob into believing he shares the key with Eve, while he actually shares the key with Alice. The “key share” with Alice is thus unknown to Bob.

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