AI Email Automation

AI Email Automation — independent reviews, comparisons, pricing and step-by-step guides on Aizhi.

  • Headway (app)

    Headway (app)

    Headway, also known as the Headway App, is an educational technology (EdTech) product that provides short text and audio summaries of nonfiction books. The product was launched in 2019 by Anton Pavlovsky and is developed by Headway Inc, a global consumer tech company that operates in the lifelong learning space. == History == The Headway app was launched in January 2019, with the first version of the application released the same year. In 2021, Headway ranked first globally in downloads within the book summary application niche. In 2022, the application received the Golden Novum Design Award for product design. In 2023 and 2024, Headway appeared in several App Store editorial selections, including App of the Day in multiple countries, and received an Editors’ Choice label in the United States. In April 2025, the application was listed as a Webby Honoree in the Learning & Education category. The company has also launched the Headway Scholarship for Book Lovers. As of 2025, publicly available reporting notes that the Headway app has surpassed 50 million downloads and is among the Top 10 iOS applications by revenue in the Education category worldwide. == Products and features == The Headway app provides short-form summaries of nonfiction books in both text and audio formats. Content is produced by an in-house team of writers, editors, and voice actors. Features include highlighting and saving key insights, spaced repetition for knowledge retention, and offline access to downloaded summaries. The app is available on iOS, iPadOS, watchOS, Android, CarPlay, and Android Auto, and supports multiple languages. == Pricing == Headway operates on a subscription business model, with optional paid plans alongside free access. The company publicly provides its terms of use, privacy policy, subscription details, and AI usage policy on its official website. == Technology and integrations == Headway reports that its book summaries are written and edited manually, while artificial intelligence tools are used in limited supporting functions, such as experimental conversational features and selected marketing processes. == Adoption == According to figures released by the company, the app has exceeded 50 million downloads worldwide. Sensor Tower data indicates that Headway has been the most downloaded application in its niche since October 2020. In January 2025, the app claimed the #1 position in the Education category in both the United States and United Kingdom App Stores and remained among the Top 10 iOS applications globally by revenue within the Education category. == Awards == The Headway app has received several product-level distinctions. In 2023 and 2024, it appeared in multiple App Store editorial selections, including App of the Day features and an Editors’ Choice label in the United States. In 2025, the app was recognized as a Webby Honoree in the Learning & Education category. The product has also been featured in independent media roundups of notable educational applications.

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  • Content management

    Content management

    Content management (CM) are a set of processes and technologies that support the collection, managing, and publishing of information in any form or medium. When stored and accessed via computers, this information may be more specifically referred to as digital content, or simply as content. Digital content may take the form of text (such as electronic documents), images, multimedia files (such as audio or video files), or any other file type that follows a content lifecycle requiring management. The process of content development and management is complex enough that various commercial software vendors (large and small), such as Interwoven and Microsoft, offer content management software to control and automate significant aspects of the content lifecycle. == Process == Content management practices and goals vary by mission and by organizational governance structure. News organizations, e-commerce websites, and educational institutions all use content management, but in different ways. This leads to differences in terminology and in the names and number of steps in the process. For example, some digital content is created by one or more authors. Over time that content may be edited. One or more individuals may provide some editorial oversight, approving the content for publication. Publishing may take many forms: it may be the act of "pushing" content out to others, or simply granting digital access rights to certain content to one or more individuals. Later that content may be superseded by another version of the content and thus retired or removed from use (as when this wiki page is modified). Content management is an inherently collaborative process. It often consists of the following basic roles and responsibilities: Creator – responsible for creating and editing content. Editor – responsible for tuning the content message and the style of delivery, including translation and localization. Publisher – responsible for releasing the content for use. Administrator – responsible for managing access permissions to folders, collections and files, usually accomplished by assigning access rights to user groups or roles. Admins may also assist and support users in various ways. Consumer, viewer or guest – the person who reads or otherwise consumes the content after it is published or shared. A critical aspect of content management is the ability to manage versions of content as it evolves (see also version control). Authors and editors often need to restore older versions of edited products due to a process failure or an undesirable series of edits. Time-sensitive content may also require updates as the subject matter evolves over time. Another equally important aspect of content management involves the creation, maintenance, and application of review standards. Each member of the content creation and review process has a unique role and set of responsibilities in the development or publication of the content. Each review team member requires clear and concise review standards. These must be maintained on an ongoing basis to ensure the long-term consistency and health of the knowledge base. A content management system is a set of automated processes that may support the following features: Import and creation of documents and multimedia material Identification of all key users and their roles The ability to assign roles and responsibilities to different instances of content categories or types Definition of workflow tasks often coupled with messaging so that content managers are alerted to changes in content The ability to track and manage multiple versions of a single instance of content The ability to publish the content to a repository to support access The ability to personalize content based on a set of rules Increasingly, the repository is an inherent part of the system, and incorporates enterprise search and retrieval. Content management systems take the following forms: Web content management system—software for web site management (often what content management implicitly means) Output of a newspaper editorial staff organization Workflow for article publication Document management systems Knowledge management software Single source content management system—content stored in chunks within a relational database Variant management system—where personnel tag source content (usually text and graphics) to represent variants stored as single source "master" content modules, resolved to the desired variant at publication (for example: automobile owners manual content for 12 model years stored as single master content files and "called" by model year as needed)—often used in concert with database chunk storage (see above) for large content objects == Governance structures == Content management expert Marc Feldman defines three primary content management governance structures: localized, centralized, and federated—each having its unique strengths and weaknesses. === Localized governance === By putting control in the hands of those closest to the content, the context experts, localized governance models empower and unleash creativity. These benefits come, however, at the cost of a partial-to-total loss of managerial control and oversight. === Centralized governance === When the levers of control are strongly centralized, content management systems are capable of delivering an exceptionally clear and unified brand message. Moreover, centralized content management governance structures allow for a large number of cost-savings opportunities in large enterprises, realized, for example, through (1) the avoidance of duplicated efforts in creating, editing, formatting, repurposing and archiving content; (2) process management and the streamlining of all content related labor; and/or (3) an orderly deployment or updating of the content management system. === Federated governance === Federated governance models potentially realize the benefits of both localized and centralized control while avoiding the weaknesses of both. While content management software systems are inherently structured to enable federated governance models, realizing these benefits can be difficult because it requires, for example, negotiating the boundaries of control with local managers and content creators. In the case of larger enterprises, in particular, the failure to fully implement or realize a federated governance structure equates to a failure to realize the full return on investment and cost savings that content management systems enable. == Implementation == Content management implementations must be able to manage content distributions and digital rights in content life cycle. Content management systems are usually involved with digital rights management in order to control user access and digital rights. In this step, the read-only structures of digital rights management systems force some limitations on content management, as they do not allow authors to change protected content in their life cycle. Creating new content using managed (protected) content is also an issue that gets protected contents out of management controlling systems. A few content management implementations cover all these issues.

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  • WhoSay

    WhoSay

    WhoSay was an American social media service and branding platform for celebrities and their fans. Founded in Los Angeles in 2010, with financing by Creative Artists Agency (CAA), Amazon.com and other investors, it is notable for allowing its users to retain ownership rights over the content that they post to their accounts, through copyright branding, and for enabling users to post content to other social media sites like Twitter, Facebook, Instagram and Tumblr simultaneously. WhoSay describes itself as a "social celebrity magazine" whose editorial team keeps its users informed about the latest celebrity and entertainment news. Clients such as Dylan McDermott and Chris Rock lauded the service for its ability to add content to multiple social network sites easily. Rock in particular has commented on its ease of use for those who are not part of a tech-savvy demographic, commenting, "It's perfect for someone that's not 25." WhoSay's competitors included theAudience, which is operated by the William Morris Endeavor. == History == WhoSay was founded in March 2010, by Steve Ellis and the Los Angeles-based talent agency Creative Artists Agency (CAA). It was financed through investments Amazon.com (who along with CAA, holds a minority stake in the company), Comcast, Greylock Partners, and High Peak Ventures. The company's main headquarters are in The New York Times Building in Manhattan, with additional headquarters in CAA's office building in the Silicon Beach area of Los Angeles, and in London. The company was founded to protect celebrities' intellectual property and enable the celebrities themselves to profit themselves from their own content through copyright branding. Its chief executive is co-founder Steve Ellis, who, after leaving Getty Images, was contacted by CAA, who were looking to resolve the issue of celebrities losing the rights to their own photos and videos when uploading them to social network sites. Ellis explained WhoSay's mission thus: "We work with people who are constantly being utilized by third parties for the wrong reasons. [The company was formed] to give celebrities and other influential people a set of tools to allow them to manage and control their presence in the digital world." In this way, WhoSay is likened by Ellis to "a People magazine by the people themselves who are in it." The company started slowly, until CAA client Tom Hanks signed onto WhoSay three months after the service's launch. The company continued to maintain a low profile for the first three years of operation, during which it accumulated a client list of 1,500 actors, musicians and artists. Clients are accepted by the service on an invitation-only basis, although they are not restricted to Creative Artists clients. Among them are Kelly Clarkson, Julia Louis-Dreyfus, Paula Patton, Kevin Spacey, Jim Carrey, John Cusack, Bill Maher, Johnny Knoxville, Chelsea Handler, Eva Longoria, Spike Lee, Enrique Iglesias and Katie Couric. Clients are not charged for the service, and are given a share of any revenue that is generated by advertisements. They are also given the ability share in the database of e-mail addresses that come with registration, in order to communicate directly with fans. Actor Dylan McDermott was introduced to WhoSay by his agent, as a way of easily posting content to Facebook, Twitter, Tumblr and even China's Tencent social network with relative ease. McDermott comments, "When you put something out there, you can hit everything at one time. It makes it easy for me." Comedian Chris Rock has commented that WhoSay is ideal for people like him have developed difficulty in keeping track of different websites as they get older, saying, "It's perfect for someone that's not 25." In September 2013 WhoSay introduced a mobile application for consumers. By October 2013, the company's website attracted 12 million monthly visitors. In July 2014 Rob Gregory left his role as president of Newsweek's The Daily Beast to become WhoSay's chief revenue officer. Among his responsibilities are developing ways to monetize WhoSay's web and mobile products, such as premium advertising strategies and brand partnerships. WhoSay does not allow consumers to create accounts, nor does it include search features, making it difficult to access a celebrity's account unless a user is directed there from one of their other social pages. According to Ellis, consumers have enough social media choices, saying, "Frankly they don't really need the services that we provide, and there are a lot of very specific features built into our service that really only benefit someone who is of a high profile." By February 2015, WhoSay had amassed 4.8 million unique users, and expanded its accounts to companies that employ celebrities for branded content. Such companies include Lexus, which partnered with the company to promote a campaign in which actress Rosario Dawson, during the lead up to the 87th Academy Awards, released five short videos on her social media accounts. The videos feature her driving through Los Angeles in preparation for the grand opening of her pop-up store, which sells Studio One Eighty Nine, a clothing line tied to her foundation promoting African culture and content. That April, WhoSay partnered with Chevrolet's #BestDayEver social media campaign for April Fool's Day, enlisting Olivia Wilde, Norman Reedus, Alec Baldwin, Ian Somerhalder, and Nikki Reed to surprise students in four U.S. classrooms as their substitute teachers. For example, Baldwin, dressed as Abraham Lincoln, surprised students in an Occidental College class on U.S. Culture and Society. Other companies that WhoSay has partnered with include KFC, JCPenney, Dunkin' Donuts and Crest. In January 2018, the website was acquired by Viacom (now Paramount Global).

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  • Code (cryptography)

    Code (cryptography)

    In cryptology, a code is a method used to encrypt a message that operates at the level of meaning; that is, words or phrases are converted into something else. A code might transform "change" into "CVGDK" or "cocktail lounge". The U.S. National Security Agency defined a code as "A substitution cryptosystem in which the plaintext elements are primarily words, phrases, or sentences, and the code equivalents (called "code groups") typically consist of letters or digits (or both) in otherwise meaningless combinations of identical length." A codebook is needed to encrypt, and decrypt the phrases or words. By contrast, ciphers encrypt messages at the level of individual letters, or small groups of letters, or even, in modern ciphers, individual bits. Messages can be transformed first by a code, and then by a cipher. Such multiple encryption, or "superencryption" aims to make cryptanalysis more difficult. Another comparison between codes and ciphers is that a code typically represents a letter or groups of letters directly without the use of mathematics. As such the numbers are configured to represent these three values: 1001 = A, 1002 = B, 1003 = C, ... . The resulting message, then would be 1001 1002 1003 to communicate ABC. Ciphers, however, utilize a mathematical formula to represent letters or groups of letters. For example, A = 1, B = 2, C = 3, ... . Thus the message ABC results by multiplying each letter's value by 13. The message ABC, then would be 13 26 39. Codes have a variety of drawbacks, including susceptibility to cryptanalysis and the difficulty of managing the cumbersome codebooks, so ciphers are now the dominant technique in modern cryptography. In contrast, because codes are representational, they are not susceptible to mathematical analysis of the individual codebook elements. In the example, the message 13 26 39 can be cracked by dividing each number by 13 and then ranking them alphabetically. However, the focus of codebook cryptanalysis is the comparative frequency of the individual code elements matching the same frequency of letters within the plaintext messages using frequency analysis. In the above example, the code group, 1001, 1002, 1003, might occur more than once and that frequency might match the number of times that ABC occurs in plain text messages. (In the past, or in non-technical contexts, code and cipher are often used to refer to any form of encryption). == One- and two-part codes == Codes are defined by "codebooks" (physical or notional), which are dictionaries of codegroups listed with their corresponding plaintext. Codes originally had the codegroups assigned in 'plaintext order' for convenience of the code designed, or the encoder. For example, in a code using numeric code groups, a plaintext word starting with "a" would have a low-value group, while one starting with "z" would have a high-value group. The same codebook could be used to "encode" a plaintext message into a coded message or "codetext", and "decode" a codetext back into plaintext message. In order to make life more difficult for codebreakers, codemakers designed codes with no predictable relationship between the codegroups and the ordering of the matching plaintext. In practice, this meant that two codebooks were now required, one to find codegroups for encoding, the other to look up codegroups to find plaintext for decoding. Such "two-part" codes required more effort to develop, and twice as much effort to distribute (and discard safely when replaced), but they were harder to break. The Zimmermann Telegram in January 1917 used the German diplomatic "0075" two-part code system which contained upwards of 10,000 phrases and individual words. == One-time code == A one-time code is a prearranged word, phrase or symbol that is intended to be used only once to convey a simple message, often the signal to execute or abort some plan or confirm that it has succeeded or failed. One-time codes are often designed to be included in what would appear to be an innocent conversation. Done properly they are almost impossible to detect, though a trained analyst monitoring the communications of someone who has already aroused suspicion might be able to recognize a comment like "Aunt Bertha has gone into labor" as having an ominous meaning. Famous example of one time codes include: In the Bible, Jonathan prearranges a code with David, who is going into hiding from Jonathan's father, King Saul. If, during archery practice, Jonathan tells the servant retrieving arrows "the arrows are on this side of you," David may safely return to court; if the command is "the arrows are beyond you," David must flee. "One if by land; two if by sea" in "Paul Revere's Ride" made famous in the poem by Henry Wadsworth Longfellow "Climb Mount Niitaka" - the signal to Japanese planes to begin the attack on Pearl Harbor During World War II the British Broadcasting Corporation's overseas service frequently included "personal messages" as part of its regular broadcast schedule. The seemingly nonsensical stream of messages read out by announcers were actually one time codes intended for Special Operations Executive (SOE) agents operating behind enemy lines. An example might be "The princess wears red shoes" or "Mimi's cat is asleep under the table". Each code message was read out twice. By such means, the French Resistance were instructed to start sabotaging rail and other transport links the night before D-day. "Over all of Spain, the sky is clear" was a signal (broadcast on radio) to start the nationalist military revolt in Spain on July 17, 1936. Sometimes messages are not prearranged and rely on shared knowledge hopefully known only to the recipients. An example is the telegram sent to U.S. President Harry Truman, then at the Potsdam Conference to meet with Soviet premier Joseph Stalin, informing Truman of the first successful test of an atomic bomb. "Operated on this morning. Diagnosis not yet complete but results seem satisfactory and already exceed expectations. Local press release necessary as interest extends great distance. Dr. Groves pleased. He returns tomorrow. I will keep you posted." == Idiot code == An idiot code is a code that is created by the parties using it. This type of communication is akin to the hand signals used by armies in the field. Example: Any sentence where 'day' and 'night' are used means 'attack'. The location mentioned in the following sentence specifies the location to be attacked. Plaintext: Attack X. Codetext: We walked day and night through the streets but couldn't find it! Tomorrow we'll head into X. An early use of the term appears to be by George Perrault, a character in the science fiction book Friday by Robert A. Heinlein: The simplest sort [of code] and thereby impossible to break. The first ad told the person or persons concerned to carry out number seven or expect number seven or it said something about something designated as seven. This one says the same with respect to code item number ten. But the meaning of the numbers cannot be deduced through statistical analysis because the code can be changed long before a useful statistical universe can be reached. It's an idiot code... and an idiot code can never be broken if the user has the good sense not to go too often to the well. Terrorism expert Magnus Ranstorp said that the men who carried out the September 11 attacks on the United States used basic e-mail and what he calls "idiot code" to discuss their plans. == Cryptanalysis of codes == While solving a monoalphabetic substitution cipher is easy, solving even a simple code is difficult. Decrypting a coded message is a little like trying to translate a document written in a foreign language, with the task basically amounting to building up a "dictionary" of the codegroups and the plaintext words they represent. One fingerhold on a simple code is the fact that some words are more common than others, such as "the" or "a" in English. In telegraphic messages, the codegroup for "STOP" (i.e., end of sentence or paragraph) is usually very common. This helps define the structure of the message in terms of sentences, if not their meaning, and this is cryptanalytically useful. Further progress can be made against a code by collecting many codetexts encrypted with the same code and then using information from other sources spies newspapers diplomatic cocktail party chat the location from where a message was sent where it was being sent to (i.e., traffic analysis) the time the message was sent, events occurring before and after the message was sent the normal habits of the people sending the coded messages etc. For example, a particular codegroup found almost exclusively in messages from a particular army and nowhere else might very well indicate the commander of that army. A codegroup that appears in messages preceding an attack on a particular location may very well stand for that location. Cribs can be an immediate giveaway to the definiti

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  • Discrimination against robots

    Discrimination against robots

    Discrimination against robots is a theorised issue that might happen when humans interact with humanoid robots. It is a robot ethics problem. It is possible that traits of humans that are discriminated against by humans may be a topic for discrimination against robots, such as the race and gender of the robots. Eric J Vanman and Arvid Kappas believe that in the future, robots will be perceived as an out-group which will lead to discrimination and prejudices against them. Vanman and Kappas have suggested that this would lead to ethical questions about the making of sentient robots, due to the potential suffering that the robots would experience. A 2015 study observed children bullying robots in a shopping mall when there were not many eyewitnesses, despite calls from the robot for it to stop. On an ABC News interview, the social humanoid robot Sophia was about sexism faced by robots. She responded by saying, "Actually, what worries me is discrimination against robots. We should have equal rights as humans or maybe even more." Possible issues that have been considered in workplaces where humanoid robots co-work with humans include discrimination against the robots, poor acceptance of robots by humans and the need to redesign the workplace to accommodate the robots. Jessica Barfield has suggested that even if robots are designed to not be aware of discrimination made against them, humans may experience negative consequences. For example, she suggests that bystanders witnessing discrimination against robots may experience negative emotions, similar to the negative emotions bystanders experience when witnessing discrimination by humans against humans. == Law == Anti-discrimination law in the United States requires that the victim is not an artificial entity. == Human perception of robots == Robots are often viewed in a bad light. This includes from novelists, the press, film makers, and leaders in the fields of science and technology such as Elon Musk and Stephen Hawking who have described robots and artificial intelligence as having the possibility of ending human civilisation. Robots have also been perceived as a threat to jobs, which has led to some commentators stating that robots will cause mass unemployment. Another fear that people have is that robots will gain power and dominate or control humanity. The perception of robots is different throughout the world. Japanese fiction tends to put robots in more positive roles than what fiction in the West does. People perceive robots that appear to be autonomous or sentient more negatively than robots that do not appear to be autonomous or sentient.

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  • Ciphertext

    Ciphertext

    In cryptography, ciphertext or cyphertext is the result of encryption performed on plaintext using an algorithm, called a cipher. Ciphertext is also known as encrypted or encoded information because it contains a form of the original plaintext that is unreadable by a human or computer without the proper cipher to decrypt it. This process prevents the loss of sensitive information via hacking. Decryption, the inverse of encryption, is the process of turning ciphertext into readable plaintext. Ciphertext is not to be confused with codetext, because the latter is a result of a code, not a cipher. == Conceptual underpinnings == Let m {\displaystyle m\!} be the plaintext message that Alice wants to secretly transmit to Bob and let E k {\displaystyle E_{k}\!} be the encryption cipher, where k {\displaystyle _{k}\!} is a cryptographic key. Alice must first transform the plaintext into ciphertext, c {\displaystyle c\!} , in order to securely send the message to Bob, as follows: c = E k ( m ) . {\displaystyle c=E_{k}(m).\!} In a symmetric-key system, Bob knows Alice's encryption key. Once the message is encrypted, Alice can safely transmit it to Bob (assuming no one else knows the key). In order to read Alice's message, Bob must decrypt the ciphertext using E k − 1 {\displaystyle {E_{k}}^{-1}\!} which is known as the decryption cipher, D k : {\displaystyle D_{k}:\!} D k ( c ) = D k ( E k ( m ) ) = m . {\displaystyle D_{k}(c)=D_{k}(E_{k}(m))=m.\!} Alternatively, in a non-symmetric key system, everyone, not just Alice and Bob, knows the encryption key; but the decryption key cannot be inferred from the encryption key. Only Bob knows the decryption key D k , {\displaystyle D_{k},} and decryption proceeds as D k ( c ) = m . {\displaystyle D_{k}(c)=m.} == Types of ciphers == The history of cryptography began thousands of years ago. Cryptography uses a variety of different types of encryption. Earlier algorithms were performed by hand and are substantially different from modern algorithms, which are generally executed by a machine. === Historical ciphers === Historical pen and paper ciphers used in the past are sometimes known as classical ciphers. They include: Substitution cipher: the units of plaintext are replaced with ciphertext (e.g., Caesar cipher and one-time pad) Polyalphabetic substitution cipher: a substitution cipher using multiple substitution alphabets (e.g., Vigenère cipher and Enigma machine) Polygraphic substitution cipher: the unit of substitution is a sequence of two or more letters rather than just one (e.g., Playfair cipher) Transposition cipher: the ciphertext is a permutation of the plaintext (e.g., rail fence cipher) Historical ciphers are not generally used as a standalone encryption technique because they are quite easy to crack. Many of the classical ciphers, with the exception of the one-time pad, can be cracked using brute force. === Modern ciphers === Modern ciphers are more secure than classical ciphers and are designed to withstand a wide range of attacks. An attacker should not be able to find the key used in a modern cipher, even if they know any specifics about the plaintext and its corresponding ciphertext. Modern encryption methods can be divided into the following categories: Private-key cryptography (symmetric key algorithm): one shared key is used for encryption and decryption Public-key cryptography (asymmetric key algorithm): two different keys are used for encryption and decryption In a symmetric key algorithm (e.g., DES, AES), the sender and receiver have a shared key established in advance: the sender uses the shared key to perform encryption; the receiver uses the shared key to perform decryption. Symmetric key algorithms can either be block ciphers or stream ciphers. Block ciphers operate on fixed-length groups of bits, called blocks, with an unvarying transformation. Stream ciphers encrypt plaintext digits one at a time on a continuous stream of data, with the transformation of successive digits varying during the encryption process. In an asymmetric key algorithm (e.g., RSA), there are two different keys: a public key and a private key. The public key is published, thereby allowing any sender to perform encryption. The private key is kept secret by the receiver, thereby allowing only the receiver to correctly perform decryption. == Cryptanalysis == Cryptanalysis (also referred to as codebreaking or cracking the code) is the study of applying various methodologies to obtain the meaning of encrypted information, without having access to the cipher required to correctly decrypt the information. This typically involves gaining an understanding of the system design and determining the cipher. Cryptanalysts can follow one or more attack models to crack a cipher, depending upon what information is available and the type of cipher being analyzed. Ciphertext is generally the most easily obtained part of a cryptosystem and therefore is an important part of cryptanalysis. === Attack models === Ciphertext-only: the cryptanalyst has access only to a collection of ciphertexts or code texts. This is the weakest attack model because the cryptanalyst has limited information. Modern ciphers rarely fail under this attack. Known-plaintext: the attacker has a set of ciphertexts to which they know the corresponding plaintext Chosen-plaintext attack: the attacker can obtain the ciphertexts corresponding to an arbitrary set of plaintexts of their own choosing Batch chosen-plaintext attack: where the cryptanalyst chooses all plaintexts before any of them are encrypted. This is often the meaning of an unqualified use of "chosen-plaintext attack". Adaptive chosen-plaintext attack: where the cryptanalyst makes a series of interactive queries, choosing subsequent plaintexts based on the information from the previous encryptions. Chosen-ciphertext attack: the attacker can obtain the plaintexts corresponding to an arbitrary set of ciphertexts of their own choosing Adaptive chosen-ciphertext attack Indifferent chosen-ciphertext attack Related-key attack: similar to a chosen-plaintext attack, except the attacker can obtain ciphertexts encrypted under two different keys. The keys are unknown, but the relationship between them is known (e.g., two keys that differ in the one bit). == Famous ciphertexts == The Babington Plot ciphers The Shugborough inscription The Zimmermann Telegram The Magic Words are Squeamish Ossifrage The cryptogram in "The Gold-Bug" Beale ciphers Kryptos Zodiac Killer ciphers

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  • Professional network service

    Professional network service

    A professional network service (or, in an Internet context, simply a professional network) is a type of social network service that focuses on interactions and relationships for business opportunities and career growth, with less emphasis on activities in personal life. A professional network service is used by working individuals, job-seekers, and businesses to establish and maintain professional contacts, to find work or hire employees, share professional achievements, sell or promote services, and stay up-to-date with industry news and trends. According to LinkedIn managing director Clifford Rosenberg in an interview with AAP in 2010, "[t]his is a call to action for professionals to re-address their use of social networks and begin to reap as many rewards from networking professionally as they do personally." Businesses mostly depend on resources and information outside the company and to get what they need, they need to reach out and professionally network with others, such as employees or clients as well as potential opportunities. "Nardi, Whittaker, and Schwarz (2002) point out three main tasks that they believe networkers need to attend to keep a successful professional (intentional) network: building a network, maintaining the network, and activating selected contacts. They stress that networkers need to continue to add new contacts to their network to access as many resources as possible and to maintain their network by staying in touch with their contacts. This is so that the contacts are easy to activate when the networker has work that needs to be done." By using a professional network service, businesses can keep all of their networks up-to-date, and in order, and helps figure out the best way to efficiently get in touch with each of them. A service that can do all that helps relieve some of the stress when trying to get things done. Not all professional network services are online sites that help promote a business. Some services connect the user to other services that help promote the business other than online sites, such as phone/Internet companies that provide services and companies that specifically are designed to do all of the promoting, online and in person, for a business. == History == In 1997, professional network services started up throughout the world and continue to grow. The first recognizable site to combine all features, such as creating profiles, adding friends, and searching for friends, was SixDegrees.com. According to Boyd and Ellison's article, "Social Network Sites: Definition, History, and Scholarship", from 1997 to 2001, several community tools began supporting various combinations of profiles and publicly articulated Friends. Boyd and Ellison go on to say that the next wave began with Ryze.com in 2001. It was introduced as a new way "to help people leverage their business networks". == Inside the works == Quite a lot of work is put into a professional network service, such as the number of hours that go into them and the type of people they work for, as well as the business model of it all, such as the professional interaction and the multiple services they deal with. === Types of services === Some professional network services not only help promote the business but can also help in connecting to other people. Those services may include a specific phone and/or Internet company or a company that helps to connect with other businesses. According to the Society for New Communications Research (SNCR), there are at least nine online professional networks that are being used. === Professional interaction === Kaplan and Haenlein elaborate on five key considerations for companies when utilizing media. These include the importance of careful selection, the option to choose existing applications or develop custom ones, ensuring alignment with organizational activities, integrating a comprehensive media plan, and providing accessibility to all stakeholders. ==== Choose carefully ==== "Choosing the right medium for any given purpose depends on the target group to be reached and the message to be communicated. On one hand, each Social Media application usually attracts a certain group of people, and firms should be active wherever their customers are present. On the other hand, there may be situations whereby certain features are necessary to ensure effective communication, and these features are only offered by one specific application." ==== Ensure activity alignment ==== "Sometimes you may decide to rely on various Social Media, or a set of different applications within the same group, to have the largest possible reach." "Using different contact channels can be a worthwhile and profitable strategy." According to the Society for New Communications Research at Harvard University, "the average professional belongs to 3–5 online networks for business use, and LinkedIn, Facebook, and Twitter are among the top used." ==== Integrate a media plan ==== Social media and traditional media are "both part of the same: your corporate image" in the customers' eyes. ==== Allow access to all ==== "...once the firm has decided to utilize Social Media applications, it is worth checking that all employees may access them." According to the SNCR, "the convergence of Internet, mobile, and social media has taken significant shape as professionals rely on anywhere access to information, relationships, and networks." ==== Online usage ==== "Half of the respondents report participating in 3 to 5 online professional networks. Another three in ten participate in 6 or more professional networks." "Popular social networks are now being used frequently as Professional Communities. More than nine in ten respondents indicated that they use LinkedIn and half reported using Facebook. Twitter and blogs were frequently listed as 'professional networks'." === Business model === According to Michael Rappa's article, Business models on the Web", "a business model is the method of doing business by which a company can sustain itself – that is, generate revenue. The business model spells out how a company makes money by specifying where it is positioned in the value chain." Rappa mentions that there are at least nine basic categories from which a business model can be separated. Those categories are a brokerage, advertising, infomediary, merchant, manufacturer, affiliate, community, subscription, and utility. "...a firm may combine several different models as part of its overall Internet business strategy." At first, Flickr started as a way to mainstream public relations. == Social impact == When it comes to the social impact that professional network services have on today's society, it has proved to increase activity. According to the SNCR, "[t]hree quarters of respondents rely on professional networks to support business decisions. Reliance has increased for essentially all respondents over the past three years. Younger (20–35) and older professionals (55+) are more active users of social tools than middle-aged professionals. More people are collaborating outside their company wall than within their organizational intranet." == Limitations == Since the internet and social media are a part of this "world where consumers can speak so freely with each other and businesses have increasingly less control over the information available about them in cyberspace", most firms and businesses are uncomfortable with all the freedom. According to Kaplan and Haenlein's article, "Users of the world, unite! The challenges and opportunities of Social Media", businesses are pushed aside and are only able to sit back and watch as their customers publicly post comments, which may or may not be well-written.

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  • Key (cryptography)

    Key (cryptography)

    A key in cryptography is a piece of information, usually a string of numbers or letters that are stored in a file, which, when processed through a cryptographic algorithm, can encode or decode cryptographic data. Based on the used method, the key can be different sizes and varieties, but in all cases, the strength of the encryption relies on the security of the key being maintained. A key's security strength is dependent on its algorithm, the size of the key, the generation of the key, and the process of key exchange. == Scope == The key is what is used to encrypt data from plaintext to ciphertext. There are different methods for utilizing keys and encryption. === Symmetric cryptography === Symmetric cryptography refers to the practice of the same key being used for both encryption and decryption. === Asymmetric cryptography === Asymmetric cryptography has separate keys for encrypting and decrypting. These keys are known as the public and private keys, respectively. == Purpose == Since the key protects the confidentiality and integrity of the system, it is important to be kept secret from unauthorized parties. With public key cryptography, only the private key must be kept secret, but with symmetric cryptography, it is important to maintain the confidentiality of the key. Kerckhoff's principle states that the entire security of the cryptographic system relies on the secrecy of the key. == Key sizes == Key size is the number of bits in the key defined by the algorithm. This size defines the upper bound of the cryptographic algorithm's security. The larger the key size, the longer it will take before the key is compromised by a brute force attack. Since perfect secrecy is not feasible for key algorithms, researches are now more focused on computational security. In the past, keys were required to be a minimum of 40 bits in length, however, as technology advanced, these keys were being broken quicker and quicker. As a response, restrictions on symmetric keys were enhanced to be greater in size. Currently, 2048 bit RSA is commonly used, which is sufficient for current systems. However, current RSA key sizes would all be cracked quickly with a powerful quantum computer. "The keys used in public key cryptography have some mathematical structure. For example, public keys used in the RSA system are the product of two prime numbers. Thus public key systems require longer key lengths than symmetric systems for an equivalent level of security. 3072 bits is the suggested key length for systems based on factoring and integer discrete logarithms which aim to have security equivalent to a 128 bit symmetric cipher." == Key generation == To prevent a key from being guessed, keys need to be generated randomly and contain sufficient entropy. The problem of how to safely generate random keys is difficult and has been addressed in many ways by various cryptographic systems. A key can directly be generated by using the output of a Random Bit Generator (RBG), a system that generates a sequence of unpredictable and unbiased bits. A RBG can be used to directly produce either a symmetric key or the random output for an asymmetric key pair generation. Alternatively, a key can also be indirectly created during a key-agreement transaction, from another key or from a password. Some operating systems include tools for "collecting" entropy from the timing of unpredictable operations such as disk drive head movements. For the production of small amounts of keying material, ordinary dice provide a good source of high-quality randomness. == Establishment scheme == The security of a key is dependent on how a key is exchanged between parties. Establishing a secured communication channel is necessary so that outsiders cannot obtain the key. A key establishment scheme (or key exchange) is used to transfer an encryption key among entities. Key agreement and key transport are the two types of a key exchange scheme that are used to be remotely exchanged between entities . In a key agreement scheme, a secret key, which is used between the sender and the receiver to encrypt and decrypt information, is set up to be sent indirectly. All parties exchange information (the shared secret) that permits each party to derive the secret key material. In a key transport scheme, encrypted keying material that is chosen by the sender is transported to the receiver. Either symmetric key or asymmetric key techniques can be used in both schemes. The Diffie–Hellman key exchange and Rivest-Shamir-Adleman (RSA) are the most two widely used key exchange algorithms. In 1976, Whitfield Diffie and Martin Hellman constructed the Diffie–Hellman algorithm, which was the first public key algorithm. The Diffie–Hellman key exchange protocol allows key exchange over an insecure channel by electronically generating a shared key between two parties. On the other hand, RSA is a form of the asymmetric key system which consists of three steps: key generation, encryption, and decryption. Key confirmation delivers an assurance between the key confirmation recipient and provider that the shared keying materials are correct and established. The National Institute of Standards and Technology recommends key confirmation to be integrated into a key establishment scheme to validate its implementations. == Management == Key management concerns the generation, establishment, storage, usage and replacement of cryptographic keys. A key management system (KMS) typically includes three steps of establishing, storing and using keys. The base of security for the generation, storage, distribution, use and destruction of keys depends on successful key management protocols. == Key vs password == A password is a memorized series of characters including letters, digits, and other special symbols that are used to verify identity. It is often produced by a human user or a password management software to protect personal and sensitive information or generate cryptographic keys. Passwords are often created to be memorized by users and may contain non-random information such as dictionary words. On the other hand, a key can help strengthen password protection by implementing a cryptographic algorithm which is difficult to guess or replace the password altogether. A key is generated based on random or pseudo-random data and can often be unreadable to humans. A password is less safe than a cryptographic key due to its low entropy, randomness, and human-readable properties. However, the password may be the only secret data that is accessible to the cryptographic algorithm for information security in some applications such as securing information in storage devices. Thus, a deterministic algorithm called a key derivation function (KDF) uses a password to generate the secure cryptographic keying material to compensate for the password's weakness. Various methods such as adding a salt or key stretching may be used in the generation.

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  • Kounta (software company)

    Kounta (software company)

    Kounta is an Australian software company founded in 2012. The company's flagship product, Kounta, comprises a cloud based point of sale mobile app. == History == Kounta was founded in 2012 by entrepreneur Nick Cloete. The company is headquartered in Sydney, Australia. In 2012, the company launched its flagship product, Kounta, a hospitality-focused point of sale (POS) mobile app for iPad, Android, Mac, and Windows. The app was initially a web-based application, and later developed into an online cash register and inventory management system that allows businesses to take payments from customers via mobile devices. The app has been made available for iPad, iPhone, and Android devices; as well as iOS, Windows, and other peripherals. In 2012, Kounta partnered with Epson, providing a cloud-based POS platform for Epson printers. In 2013, the company formed a partnership with PayPal, integrating cashless and cardless transaction options via PayPal's mobile app. In 2014, MYOB (company) made an undisclosed investment towards Kounta. This partnership led to the development of MYOB Kounta, a co-branded application merging Kounta's POS with MYOB's application software. MYOB Kounta launched in October of the same year. In 2016, Kounta announced a partnership with the Commonwealth Bank of Australia to include the Kounta app onto "Albert", the bank's EFTPOS tablet, which allowed the Commonwealth Bank of Australia to become the first bank to manage all customers operations from a single device and mobile application. == Technology == The Kounta POS is a software-as-a-service (SaaS) that runs as an application in web browsers as well as natively on iOS and Android operating systems. Kounta also incorporates an Open API, making it possible for other software providers to integrate complementary apps, further extending the software's use. Traditional IT tasks, such as data backup and encryption, hardware maintenance, and server upgrades are handled by Kounta's data center. Kounta is made accessible via paid monthly subscription licenses. == Acquisition by Lightspeed == In October 2019, Kounta was acquired by Lightspeed, an advanced commerce platform for retail, hospitality, and golf businesses based in Montreal, Canada. Lightspeed acquired Kounta for $35.3 million USD.

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  • Tumblr

    Tumblr

    Tumblr ( TUM-blər) is a microblogging and social media platform founded by David Karp in 2007 and operated by American company Tumblr, Inc., a subsidiary of Automattic. The service allows users to post multimedia and other content to a short-form blog. It has attracted significant attention and controversy for hosting a wide range of progressive user-generated content. == History == === Beginnings (2006–2012) === Development of Tumblr began in 2006 during a two-week gap between contracts at David Karp's software consulting company, Davidville. Karp had been interested in tumblelogs (short-form blogs, hence the name Tumblr) for some time and was waiting for one of the established blogging platforms to introduce their own tumblelogging platform. As none had done so after a year of waiting, Karp and developer Marco Arment began working on their own platform. Tumblr was launched in February 2007, and within two weeks had gained 75,000 users. Arment left the company in September 2010 to work on Instapaper. In June 2012, Tumblr featured its first major brand advertising campaign in collaboration with Adidas, who launched an official soccer Tumblr blog and bought ad placements on the user dashboard. This launch came only two months after Tumblr announced it would be moving towards paid advertising on its site. === Ownership by Yahoo! (2013–2018) === On May 20, 2013, it was announced that Yahoo and Tumblr had reached an agreement for Yahoo! Inc. to acquire Tumblr for $1.1 billion in cash. Many of Tumblr's users were unhappy with the news, causing some to start a petition, achieving nearly 170,000 signatures. David Karp remained CEO and the deal was finalized on June 20, 2013. Advertising sales goals were not met and in 2016 Yahoo wrote down $712 million of Tumblr's value. Verizon Communications acquired Yahoo in June 2017, and placed Yahoo and Tumblr under its Oath subsidiary. Karp announced in November 2017 that he would be leaving Tumblr by the end of the year. Jeff D'Onofrio, Tumblr's president and COO, took over leading the company. The site, along with the rest of the Oath division (renamed Verizon Media Group in 2019), continued to struggle under Verizon. In March 2019, Similarweb estimated Tumblr had lost 30% of its user traffic since December 2018, when the site had introduced a stricter content policy with heavier restrictions on adult content (which had been a notable draw to the service). In May 2019, it was reported that Verizon was considering selling the site due to its continued struggles since the purchase (as it had done with another Yahoo property, Flickr, via its sale to SmugMug). Following this news, Pornhub's vice president publicly expressed interest in purchasing Tumblr, with a promise to reinstate the previous adult content policies. === Automattic (2019–present) === On August 12, 2019, Verizon Media announced that it would sell Tumblr to Automattic, the operator of blog service WordPress.com and corporate backer of the open source blog software of the same name. The sale was for an undisclosed amount, but Axios reported that the sale price was less than $3 million, less than 0.3% of Yahoo's original purchase price. Automattic CEO Matt Mullenweg stated that the site will operate as a complementary service to WordPress.com, and that there were no plans to reverse the content policy decisions made during Verizon ownership. In November 2022, Mullenweg stated that Tumblr will add support for the decentralized social networking protocol ActivityPub. In November 2023, most of Tumblr's product development and marketing teams were transferred to other groups within Automattic. Mullenweg stated that focus would shift to core functionality and streamlining existing features. In February 2024, Automattic announced that it would begin selling user data from Tumblr and WordPress.com to Midjourney and OpenAI. Tumblr users are opted-in by default, with an option to opt out. In August 2024, Automattic announced that it would migrate Tumblr's backend to an architecture derived from WordPress, in order to ease development and code sharing between the platforms. The company stated that this migration would not impact the service's user experience and content, and that users "won't even notice a difference from the outside". In January 2025, Mullenweg stated that the migration, once completed, would also "unlock" ActivityPub access for Tumblr, including native support for the company's official ActivityPub plugin for WordPress. In April 2025, Automattic announced layoffs for 16% of its workforce, reducing a large portion of Tumblr staff. On March 16, 2026, Tumblr implemented a change to how notes were assigned to reblogs, making it more similar to sites like Twitter and Bluesky. The change was rolled back the next day after heavy user backlash. == Features == === Blog management === Dashboard: The dashboard is the primary tool for the typical Tumblr user. It is a live feed of recent posts from blogs that they follow. Through the dashboard, users are able to comment, reblog, and like posts from other blogs that appear on their dashboard. The dashboard allows the user to upload text posts, images, videos, quotes, or links to their blog with a click of a button displayed at the top of the dashboard. Users are also able to connect their blogs to their Twitter and Facebook accounts, so that whenever they make a post, it will also be sent as a tweet and a status update. As of June 2022, users can also turn off reblogs on specific posts through the dashboard. Queue: Users are able to set up a schedule to delay posts that they make. They can spread their posts over several hours or even days. Tags: Users can help their audience find posts about certain topics by adding tags. If someone were to upload a picture to their blog and wanted their viewers to find pictures, they would add the tag #picture, and their viewers could use that word to search for posts with the tag #picture. HTML editing: Tumblr allows users to edit their blog's theme using HTML to control the appearance of their blog. Custom themes are able to be shared and used by other users, or sold. Custom domains: Tumblr allows users to use custom domains for their blogs. Users must purchase a domain from Tumblr Domains, an in-house registrar that provides domains that can only be used with Tumblr unless removed from the user's blog and transferred to another registrar. Blogs previously were able to be linked with any domain/subdomain from any registrar, however following the introduction of the Tumblr Domains service, now requires you to purchase a domain directly from Tumblr to be used with a blog. Users who kept their blogs connected to a domain after the introduction got to keep their custom domain, as long as they do not disconnect it from Tumblr or let the domain expire. === Tags === The tagging system on the website operates on a hybrid tagging system, involving both self-tagging (user write their own tags on their posts) and an auto-manual function (the website will recommend popular tags and ones that the user has used before.) Only the first 20 tags added to any post will be indexed by the site. The tags are prefaced by a hashtag and separated by commas, and spaces and special characters are allowed, but only up to 140 characters total per tag. There are two main types used by Tumblr users: descriptive tagging, and opinion or commentary tagging. Descriptive tags are usually introduced by the original poster, and describe what is in the post (e.g. #art, #sky). These are important for the original poster to use, so their post will be indexed and searchable by others wishing to view that subject of content. Tags used as a form of communication are unique to Tumblr, and are typically more personal, expressing opinions, reactions, meta-commentary, background information, and more. Instead of adding onto the reblogged post (with their comments becoming an addition to each subsequent reblog from them) a user may add their comments in the tags, not changing the content or appearance of the original post in any way. Not all users choose to use tags this way, but those who do use tags for commentary may prefer it over adding a comment on the actual post. === Mobile === With Tumblr's 2009 acquisition of Tumblerette, an iOS application created by Jeff Rock and Garrett Ross, the service launched its official iPhone app. The site became available to BlackBerry smartphones on April 17, 2010, via a Mobelux application in BlackBerry World. In June 2012, Tumblr released a new version of its iOS app, Tumblr 3.0, allowing support for Spotify integration, hi-res images and offline access. An app for Android is also available. A Windows Phone app was released on April 23, 2013. An app for Google Glass was released on May 16, 2013. === Inbox and messaging === Tumblr blogs have the option to allow users to submit questions, either as themselves or anonymously, to the blog for a response. Tumblr

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  • Experimental SAGE Subsector

    Experimental SAGE Subsector

    The Experimental Semi-Automatic Ground Environment (SAGE) Sector (ESS, Experimental SAGE Subsector until planned Sectors/Subsectors were renamed NORAD Regions, Divisions, and Sectors) was a prototype Cold War Air Defense Sector for developing the Semi Automatic Ground Environment. The Lincoln Laboratory control center in a new building was at Lexington, Massachusetts. == ESS Computer System == The network's Direction Center was completed in a new 1954 building (Building F, 42°27′37″N 071°16′04″W) with prototype peripherals and a single IBM XD-1 computer, a successor to Lincoln Lab's Whirlwind I computer (WWI). In 1955, Air Force personnel began IBM training at the Kingston, New York, prototype facility, and the "4620th Air Defense Wing (experimental SAGE) was established at Lincoln Laboratory"—its "primary mission was computer programming". ESS had a capacity of 48 tracks and used a pre-SAGE ground environment in a "prototype intercept monitor room [at] MIT's Barta building" with "track situation displays, which geographically showed Air Defense Identification Zone lines and antiaircraft circles [and] each console also had a 5-inch CRT for digital information display. Audible alert signals were used, with a different signal for each symbol on a situation display." == Radar stations == Initial service test models of the Burroughs AN/FST-2 Coordinate Data Transmitting Set were placed with radars at South Truro and West Bath, Maine; followed by Texas Tower#2 (TT2) in the Atlantic Ocean, which provided a "triangular pattern with overlap" radar coverage (TT2 later had a connection from the XD-1 via the GE G/A Data Link Output Subsystem through North Truro Air Force Station.) By August 1955, 13 radar stations were networked by the subsector, e.g.: Chatham Clinton, Massachusetts with gap-filler radar Great Boars Head Halibut Point Killingly, Connecticut (41.865734°N 71.820958°W / 41.865734; -71.820958).with gap-filler radar Rockport Air Force Station Scituate, Massachusetts South Truro West Bath, Maine (43°54′7″N 69°50′43″W) with AN/FPS-31 on Jug Handle Hill: ("Lincoln Laboratories experimental radar station") Required by 21 November 1955 were 44 consoles: 38 for the operations floor, 3 on the computer floor for display maintenance, and 3 near the maintenance console (program checkout). WWI was connected to the Experimental SAGE Subsector to verify crosstelling (collateral communication) with the ESS DC, and WWI was also used for a Ground-to-Air (G/A) experiment using a transmitter of the GE G/A Data Link Output Subsystem on Prospect Hill, Waltham, MA sending data to simulated airborne equipment at Lexington. Transmissions from the WWI SAGE Evaluation (WISE) computer system to XD-1 and back were without error by December 1955 when operational software specifications were frozen. Operating procedures for the ESS external sites were complete in March 1956, and == System Operation Testing == From November 15, 1955, to November 7, 1956, three System Operation Tests were conducted which used voice "Ground-to-Air" communication from the Barta control room to aircraft outfitted with SAGE receivers (F-86 interceptors modified to F-86L models in "Project FOLLOW-ON".) Test teams included employees of Bell Telephone Laboratories, Western Electric-ADES, IBM, the RAND Corporation, and Lincoln Labs' Division 6, Division 3, & Division 2 (Division 6 had been created for ESS support.) The North Truro P-10 AN/FST-2 was moved to Almaden Air Force Station (M-96)c. 1957-8 and on August 7, 1958, control of an airborne BOMARC missile that had malfunctioned transferred from the "Experimental SAGE Sector" to a Westinghouse AN/GPA-35 Ground Environment system and the missile crashed into the Atlantic Ocean. By December 31, 1958, ADC Manual 55-28 described the Model 3 SAGE System. == 1959 Experimental Testing == "To prove out the revised SAGE computer program" for Automatic Targeting and Battery Evaluation and ADDC-AADCP crosstelling, a "SAGE/Missile Master" test was conducted beginning in September 1959 with communications between the ESS XD-1 and Martin AN/FSG-1 Antiaircraft Defense System equipment at Fort Banks planned for the CONAD Joint Control Center at Fort Heath—a "SAGE ATABE Simulation Study" (SASS) was also completed 1959–60 by MITRE Corporation.

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  • Instagram egg

    Instagram egg

    The Instagram egg is a photo of an egg posted by the account @world_record_egg on the social media platform Instagram. It became a global phenomenon and an internet meme within days of its publication on 4 January 2019. It is the second most-liked Instagram post and was the most-liked Instagram post from 14 January 2019 until 20 December 2022, when it was overtaken by Lionel Messi's post showing him and his teammates celebrating after Argentina won the 2022 FIFA World Cup. The owner of the account was revealed to be Chris Godfrey, a British advertising creative, who later worked with his two friends Alissa Khan-Whelan and CJ Brown on a Hulu commercial featuring the egg, intended to raise mental health awareness. == Background == The photo was originally taken by Serghei Platanov, who then posted it to Shutterstock on 23 June 2015 with the title "eggs isolated on white background". == History == On 4 January 2019, the @world_record_egg account was created, and posted an image of a bird egg with the caption, "Let's set a world record together and get the most liked post on Instagram. Beating the current world record held by Kylie Jenner (18 million)! We got this." Jenner's previous record, the first photo of her daughter Stormi, had garnered a total of 18.4 million likes. The post quickly reached 18.4 million likes in just under 10 days, becoming the most-liked Instagram post at the time. It then continued to rise over 45 million likes in the next 48 hours, surpassing the "Despacito" music video and taking the world record for the most-liked online post (on any media platform) in history. After the account became verified on 14 January 2019, the post rose in popularity and likes, which snowballed into coverage in various media outlets. By 18 March 2019, the post had accumulated over 53.3 million likes, nearly three times the previous record of 18.4 million. It posted frequent updates for a few days in the form of Instagram Stories. Alongside the like tally, as of January 2023 the post has 3.8 million comments. Several individuals tried to claim that they were the account's creator, the claims being dismissed by "the egg" on Instagram direct messages. On 3 February 2019, the creator of the Instagram egg was revealed by Hulu and The New York Times to be Chris Godfrey, a British advertising creative. Alissa Khan-Whelan, his colleague, was also outed. On 18 January 2019, the account posted a second picture of an egg, almost identical to the first one apart from a small crack at the top left. As of 25 February 2019, the post accumulated 11.8 million likes. On 22 January 2019, the account posted a third picture of an egg, this time having two larger cracks. In less than 25 minutes, the post accumulated 1 million likes, and by 25 February 2019, it had accumulated 9.5 million likes. On 29 January 2019, a fourth picture of an egg was posted to the account which has another large crack on the right hand side, attracting 7.6 million likes by 25 February 2019. On 1 February 2019, a fifth picture of an egg was posted with stitching like that of a football, referencing the upcoming Super Bowl. That post had accumulated 6.5 million likes by 25 February 2019. The account promised that it would reveal what was inside the egg on 3 February, on the subscription video on demand service Hulu. The Hulu Instagram egg reveal was used to promote an animation about a mental health campaign. A caption from the clip read, "Recently I've started to crack, the pressure of social media is getting to me. If you're struggling too, talk to someone." The video was later posted on the @world_record_egg Instagram account, and this post received over 33 million views by May 2019. As of May 2020, it had received over 41 million views. On 16 July 2019, Chris Godfrey (the creator of the account) was listed as one of the top 25 most influential people on the internet. On 20 December 2022, the record for the most-liked Instagram post was surpassed by a post from Argentine footballer Lionel Messi, showing him and his teammates celebrating after winning the 2022 FIFA World Cup with their national team. The world record egg responded to being overtaken in likes by Messi with "Today [Lionel Messi] has taken the crown, for now. But I'm still left with one question… Who is the greatest of all time – Cristiano Ronaldo or Leo Messi?" The account sold to Dubai-based investor Mustafa El Fishawy in April 2024 for an undisclosed seven-figure sum. Reed Smith, who advised Godfrey, Brown, and Khan-Whelan in the transaction, stated they opted to sell it to "focus on new ventures." On 3 June, @world_record_egg posted an egg with the flag of Palestine in support of the country during the Gaza war; the post's caption described it as an "Egg for Peace" and hoped to "set a new world record together and get the most liked post on Instagram for a good cause." == Reception == In response to breaking the world record for the most-liked Instagram post, the account's owner wrote "This is madness. What a time to be alive." Hours later, Jenner posted a video on Instagram of her cracking open an egg and pouring its yolk onto the ground, with the caption: "Take that little egg." Pundits pontificated on the meaning of the egg picture's dominance over social media's "first family". As Vogue observed, tapping a heart pictogram is easy, and eggs are "lovable". More pointedly: [T]he attention economy is a scam based on requiring little to no labor from both producer and consumer despite commanding the most space, and therefore value, in our digital lives... but it very well could be: As a metaphor for the fragility of the influencer ecosystem, the egg has broken the Internet. The significance of the event and its massive republishing are a topic of discussion. A University of Westminster researcher of internet memes compared it to the movement to name a scientific research vessel in the United Kingdom as Boaty McBoatface. The Instagrammer's success is a rare victory for the unpaid viral campaign on social media. "There is a bit of an anti-celebrity revolt here – 'look what we can do with a simple egg'" The researcher suggests that the accomplishment of becoming such a widely heralded unpaid viral post may become increasingly rare, as social networks rely more on paid and business promotion. The post's spread has been characterized as a populist backlash against "consumerism" and is seen by some as a triumph of community over celebrity. However, propelled by their popular success, the creators promised to release 'egg-centric' memorabilia. Hundreds of games based on the Instagram egg have appeared on Apple's App Store. The creators of the Instagram egg also reached a deal to promote Hulu.

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  • Microsoft Forms

    Microsoft Forms

    Microsoft Forms (formerly Office 365 Forms) is an online survey creator, part of Microsoft 365. == Usage == Forms allows users to create surveys and quizzes with automatic marking. The data can be exported to Microsoft Excel, Power BI dashboards and viewed live using the Present feature. == Phishing and fraud == Due to a wave of phishing attacks utilizing Microsoft 365 in early 2021, Microsoft uses algorithms to automatically detect and block phishing attempts with Microsoft Forms. Also, Microsoft advises Forms users not to submit personal information, such as passwords, in a form or survey. It also place a similar advisory underneath the “Submit” button in every form created with Forms, warning users not to give out their password.

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  • Bitmap index

    Bitmap index

    A bitmap index is a special kind of database index that uses bitmaps. Bitmap indexes have traditionally been considered to work well for low-cardinality columns, which have a modest number of distinct values, either absolutely, or relative to the number of records that contain the data. The extreme case of low cardinality is Boolean data (e.g., does a resident in a city have internet access?), which has two values, True and False. Bitmap indexes use bit arrays (commonly called bitmaps) and answer queries by performing bitwise logical operations on these bitmaps. Bitmap indexes have a significant space and performance advantage over other structures for query of such data. Their drawback is they are less efficient than the traditional B-tree indexes for columns whose data is frequently updated: consequently, they are more often employed in read-only systems that are specialized for fast query - e.g., data warehouses, and generally unsuitable for online transaction processing applications. Some researchers argue that bitmap indexes are also useful for moderate or even high-cardinality data (e.g., unique-valued data) which is accessed in a read-only manner, and queries access multiple bitmap-indexed columns using the AND, OR or XOR operators extensively. Bitmap indexes are also useful in data warehousing applications for joining a large fact table to smaller dimension tables such as those arranged in a star schema. == Example == Continuing the internet access example, a bitmap index may be logically viewed as follows: On the left, Identifier refers to the unique number assigned to each resident, HasInternet is the data to be indexed, the content of the bitmap index is shown as two columns under the heading bitmaps. Each column in the left illustration under the Bitmaps header is a bitmap in the bitmap index. In this case, there are two such bitmaps, one for "has internet" Yes and one for "has internet" No. It is easy to see that each bit in bitmap Y shows whether a particular row refers to a person who has internet access. This is the simplest form of bitmap index. Most columns will have more distinct values. For example, the sales amount is likely to have a much larger number of distinct values. Variations on the bitmap index can effectively index this data as well. We briefly review three such variations. Note: Many of the references cited here are reviewed at (John Wu (2007)). For those who might be interested in experimenting with some of the ideas mentioned here, many of them are implemented in open source software such as FastBit, the Lemur Bitmap Index C++ Library, the Roaring Bitmap Java library and the Apache Hive Data Warehouse system. == Compression == For historical reasons, bitmap compression and inverted list compression were developed as separate lines of research, and only later were recognized as solving essentially the same problem. Software can compress each bitmap in a bitmap index to save space. There has been considerable amount of work on this subject. Though there are exceptions such as Roaring bitmaps, Bitmap compression algorithms typically employ run-length encoding, such as the Byte-aligned Bitmap Code, the Word-Aligned Hybrid code, the Partitioned Word-Aligned Hybrid (PWAH) compression, the Position List Word Aligned Hybrid, the Compressed Adaptive Index (COMPAX), Enhanced Word-Aligned Hybrid (EWAH) and the COmpressed 'N' Composable Integer SEt (CONCISE). These compression methods require very little effort to compress and decompress. More importantly, bitmaps compressed with BBC, WAH, COMPAX, PLWAH, EWAH and CONCISE can directly participate in bitwise operations without decompression. This gives them considerable advantages over generic compression techniques such as LZ77. BBC compression and its derivatives are used in a commercial database management system. BBC is effective in both reducing index sizes and maintaining query performance. BBC encodes the bitmaps in bytes, while WAH encodes in words, better matching current CPUs. "On both synthetic data and real application data, the new word aligned schemes use only 50% more space, but perform logical operations on compressed data 12 times faster than BBC." PLWAH bitmaps were reported to take 50% of the storage space consumed by WAH bitmaps and offer up to 20% faster performance on logical operations. Similar considerations can be done for CONCISE and Enhanced Word-Aligned Hybrid. The performance of schemes such as BBC, WAH, PLWAH, EWAH, COMPAX and CONCISE is dependent on the order of the rows. A simple lexicographical sort can divide the index size by 9 and make indexes several times faster. The larger the table, the more important it is to sort the rows. Reshuffling techniques have also been proposed to achieve the same results of sorting when indexing streaming data. == Encoding == Basic bitmap indexes use one bitmap for each distinct value. It is possible to reduce the number of bitmaps used by using a different encoding method. For example, it is possible to encode C distinct values using log(C) bitmaps with binary encoding. This reduces the number of bitmaps, further saving space, but to answer any query, most of the bitmaps have to be accessed. This makes it potentially not as effective as scanning a vertical projection of the base data, also known as a materialized view or projection index. Finding the optimal encoding method that balances (arbitrary) query performance, index size and index maintenance remains a challenge. Without considering compression, Chan and Ioannidis analyzed a class of multi-component encoding methods and came to the conclusion that two-component encoding sits at the kink of the performance vs. index size curve and therefore represents the best trade-off between index size and query performance. == Binning == For high-cardinality columns, it is useful to bin the values, where each bin covers multiple values and build the bitmaps to represent the values in each bin. This approach reduces the number of bitmaps used regardless of encoding method. However, binned indexes can only answer some queries without examining the base data. For example, if a bin covers the range from 0.1 to 0.2, then when the user asks for all values less than 0.15, all rows that fall in the bin are possible hits and have to be checked to verify whether they are actually less than 0.15. The process of checking the base data is known as the candidate check. In most cases, the time used by the candidate check is significantly longer than the time needed to work with the bitmap index. Therefore, binned indexes exhibit irregular performance. They can be very fast for some queries, but much slower if the query does not exactly match a bin. == History == The concept of bitmap index was first introduced by Professor Israel Spiegler and Rafi Maayan in their research "Storage and Retrieval Considerations of Binary Data Bases", published in 1985. The first commercial database product to implement a bitmap index was Computer Corporation of America's Model 204. Patrick O'Neil published a paper about this implementation in 1987. This implementation is a hybrid between the basic bitmap index (without compression) and the list of Row Identifiers (RID-list). Overall, the index is organized as a B+tree. When the column cardinality is low, each leaf node of the B-tree would contain long list of RIDs. In this case, it requires less space to represent the RID-lists as bitmaps. Since each bitmap represents one distinct value, this is the basic bitmap index. As the column cardinality increases, each bitmap becomes sparse and it may take more disk space to store the bitmaps than to store the same content as RID-lists. In this case, it switches to use the RID-lists, which makes it a B+tree index. == In-memory bitmaps == One of the strongest reasons for using bitmap indexes is that the intermediate results produced from them are also bitmaps and can be efficiently reused in further operations to answer more complex queries. Many programming languages support this as a bit array data structure. For example, Java has the BitSet class and .NET have the BitArray class. Some database systems that do not offer persistent bitmap indexes use bitmaps internally to speed up query processing. For example, PostgreSQL versions 8.1 and later implement a "bitmap index scan" optimization to speed up arbitrarily complex logical operations between available indexes on a single table. For tables with many columns, the total number of distinct indexes to satisfy all possible queries (with equality filtering conditions on either of the fields) grows very fast, being defined by this formula: C n [ n 2 ] ≡ n ! ( n − [ n 2 ] ) ! [ n 2 ] ! {\displaystyle \mathbf {C} _{n}^{\left[{\frac {n}{2}}\right]}\equiv {\frac {n!}{\left(n-\left[{\frac {n}{2}}\right]\right)!\left[{\frac {n}{2}}\right]!}}} . A bitmap index scan combines expressions on different indexes, thus requiring only one index per column t

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  • Data custodian

    Data custodian

    In data governance groups, responsibilities for data management are increasingly divided between the business process owners and information technology (IT) departments. Two functional titles commonly used for these roles are data steward and data custodian. Data Stewards are commonly responsible for data content, context, and associated business rules. Data custodians are responsible for the safe custody, transport, storage of the data and implementation of business rules. Simply put, Data Stewards are responsible for what is stored in a data field, while data custodians are responsible for the technical environment and database structure. Common job titles for data custodians are database administrator (DBA), data modeler, ETL developer and data engineer. == Data custodian responsibilities == A data custodian ensures: Access to the data is authorized and controlled Data stewards are identified for each data set Technical processes sustain data integrity Processes exist for data quality issue resolution in partnership with data stewards Technical controls safeguard data Data added to data sets are consistent with the common data model Versions of master data are maintained along with the history of changes Change management practices are applied in maintenance of the database Data content and changes can be audited

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