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  • International Conference on Language Resources and Evaluation

    International Conference on Language Resources and Evaluation

    The International Conference on Language Resources and Evaluation is an international conference organised by the ELRA Language Resources Association every other year (on even years) with the support of institutions and organisations involved in Natural language processing. The series of LREC conferences was launched in Granada in 1998. == History of conferences == The survey of the LREC conferences over the period 1998-2013 was presented during the 2014 conference in Reykjavik as a closing session. It appears that the number of papers and signatures is increasing over time. The average number of authors per paper is higher as well. The percentage of new authors is between 68% and 78%. The distribution between male (65%) and female (35%) authors is stable over time. The most frequent technical term is "annotation", then comes "part-of-speech". == The LRE Map == The LRE Map was introduced at LREC 2010 and is now a regular feature of the LREC submission process for both the conference papers and the workshop papers. At the submission stage, the authors are asked to provide some basic information about all the resources (in a broad sense, i.e. including tools, standards and evaluation packages), either used or created, described in their papers. All these descriptors are then gathered in a global matrix called the LRE Map. This feature has been extended to several other conferences.

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  • TRAME

    TRAME

    TRAME (TRAnsmission of MEssages) was the name of the second computer network in the world similar to the internet to be used in an electric utility. Like the internet, the base technology was packet switching; it was developed by the electric utility ENHER in Barcelona. It was deployed by the same utility, first in Catalonia and Aragón, Spain, and later in other places. Its development started in 1974 and the first routers, called nodes at that time, were deployed by 1978. The network was in operation until 2016 (38 years) with successive technological software and hardware updates. == Beginnings == In 1974, packet switching was a technology known only in research circles. The concept began in 1968 in association with the United States' Advanced Research Projects Agency (ARPA) research project ARPANET. The idea of applying the packet switching concept to electric utilities control communication networks first appeared in 1974 when the Swedish power utility Vattenfall started to create its TIDAS packet-switching network and was followed by the Spanish electric utility ENHER, which aimed to telecontrol and automate its high-voltage power grid. For this purpose, ENHER created a specific team of people to develop both the packet-switching network and the supervisory control and data acquisition (SCADA) system, also called the telecontrol system. By 1978 the first four TRAME routers were available and by 1980, eight of them were deployed and operating. The printed circuit boards (PCBs) controlling the communication lines were connected to a shared memory PCB allowing them to exchange data and messages. The project was developed together with its main initial application, the Telecontrol or SCADA system SICL (Sistema Integral de Control Local) with which initially they shared a very similar hardware. The maximum link capacity was 9600 bit/s, which in 1980 was the maximum possible on a 4 kHz wide voice channel at the time. These channels were the basic unit of the then-analog communication systems in use. By that time power utilities used either telephone calls or low speed (below 1200bit/s) dedicated links for telecontrol, typically shared among ten high-voltage electrical substations. == Services == The basic service provided by the TRAME network was SCADA or Telecontrol to automate the high-voltage power grid, thus improving operational efficiency, which was until then operated manually with telephone communication between human operators. Each TRAME router was associated with one or more remote terminal units (RTUs) of the SICL telecontrol system. It also had connected screens, and later PCs, located in electrical substations to interchange messages between them and with the Control Center located in the well-known Casa Fuster in Barcelona. It was a kind of predecessor to today's e-mail. Later, in the 1990s, other protocols (X.25, IP) were developed to include corporate information technology (IT) terminals, company physical surveillance systems and other services. Additionally, applications and terminals were developed for the transmission of voice and video over the TRAME network. == Protocols == The TRAME routing system, like that of the original ARPANET, was based on the Bellman-Ford algorithm but with "split-horizon" as in the Swedish TIDAS network, but with an original improvement. This protocol allows optimal paths to be found in meshed networks for each packet to be transmitted, allowing the shared use of the same network by multiple services. In contrast, traditional circuit-switched technology used to establish dedicated circuits for each service or communication. The addressing of routers and terminals used a proprietary system with a 16-bit address; it would be the equivalent of the well-known IP (Internet Protocol) version 4 (IPv4), still in use on the internet today, which uses 32-bit addresses. It is necessary to take into account that in 1978, the IPv4 protocol did not yet exist since the IPv4 version used on the internet did not appear until 1981, and in fact, did not reach the general public until much later. The line protocols were also proprietary and were called UCL (Unidad de Control de Línea, 'line control unit'), which linked the routers together, and UTR (Unión TRAME-Remotas), the access protocol. They were designed to offer the highest quality of service required by the telecontrol/SCADA function in terms of data integrity and availability set by the International Electrotechnical Commission (IEC) IEC-870-5-1 and ANSI C37.1. standards, and because the protocol used at the time in corporate computer networks, HDLC (high-level data link control), did not offer enough quality for critical industrial applications. Later on, other protocols like X.25 and IP were also made compatible with the aforementioned TRAME protocols. In 2000, the UTR protocol was replaced by the international standard IEC 60870- 5-101/104. Initially network flow control was based on the management of eight data priorities in head-of-the-line (HOL) waiting queues. Later and after some experimentation, a flow control method based on a bit indicating route congestion and management of the gap between packets when accessing the network was adopted. This required measuring the capacity of the route bottleneck. An end-to-end protocol was also added for some flows requiring order preservation like X.25. == Evolution == To last for 38 years, the technology had to endure intense evolution. There were essentially four TRAME generations which are summarized in the table. A description of the four generations of TRAME is provided below. === TRAME 1 === The project began in 1974 and in 1978 a first network with four routers was already installed and in operation at the electric utility ENHER. In 1980, the network had eight nodes in operation (see Figure I). The hardware was based on the Zilog Z80 processor and had a multiprocessor structure with 16 processors sharing a common memory. The software was developed at ENHER's headquarters located in the well-known Casa Fuster, Passeig de Gràcia, 132, Barcelona, using the Z80 assembly language. Beyond 1980 the software began to be written in C programming language and an HP64000 Logic Development System emulator was used for the purpose. The hardware was produced by ISEL, an INI (Instituto Nacional de Indústria) company. The routing system was a variant of Bellman-Ford with split-horizon. It was an improvement of the original ARPA network routing system consisting of an original update procedure which allowed for a faster reaction to changes. The distance function was the number of packets in the output waiting queues plus one. The line protocols (UCL for internal lines linking routers and UTR for accessing the network) were designed to meet the stringent requirements set for telecontrol (SCADA) of high-voltage power networks (IEC-870-5-1 and ANSI C37.1 standards). At the OSI transport layer, windows with a width of 1 to 8, depending on the required service, residing in the terminals were used. Initially, addresses were only 14 bits long to address both the routers (called nodes by then) and the devices connected to them. They were made up of two fields, an 8-bit field to address the router and a 6-bit sub-address to address the terminals connected to it. The node address was assigned to the nodes and not to the ends of the links as in the internet. The basic advantages of TRAME over other technologies used in electric utilities at the time were in part due to the packet technology itself: ability to manage any network topology, automatic adaptability to topological and traffic changes, integration of different link technologies (digital or analog) and capacities in a single network, open and decentralized intercommunicability between users and devices, simultaneous communication with several users and locations from a single physical connection, and integrated network supervision. In fact, the network was provided from its inception with a supervision center consisting of a computer and a synoptic board located at the company's headquarters (see Figure II). But other advantages were due to the specific design of TRAME: high data integrity, priority support for packets, and ease of including special protocols such as the many SCADA protocols in use at that time. All of the above resulted in improved quality of service, especially with respect to data availability and data integrity, and in the integration of services in a single network. Part of the evolution of its deployment can be seen in Figures II to IV. === TRAME 2 === In 1990, TRAME 2 was fully deployed and TRAME 1 was replaced. The processor of the new hardware was Intel 80286 and the hardware structure and external appearance of the routers was very similar to that of TRAME 1. The software was written in C and the above-mentioned emulator continued to be used. Improvements over TRAME 1 were the introduction of the standardized X.25 access protocol

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  • Social media reach

    Social media reach

    Social media reach is a media analytics metric that refers to the number of users who have come across a particular content on a particular social media platform. Social media platforms have their own individual ways of tracking, analyzing and reporting the traffic on each of the individual platforms. As these platforms are a main source of communication between companies and their target audiences, by conducting research, companies are able to utilize analytical information, such as the reach of their posts, to better understand the interactions between the users and their content. There are multiple underlying factors that will determine what shows up on a newsfeed or timeline. Algorithms, for example, are a type of factor that can alter the reach of a post due to the way the algorithm is coded, which can affect who sees a post and when. Other examples of factors that can impede the reach can include the time at which posts are made, as well as how frequent the posts are between one another. In comparison, an impression is the total number of circumstances where content has been shown on a social timeline, meanwhile, engagement looks at how people interact with the content that they see on a social platform such as like, share or retweet. == Reach on Facebook == Facebook has their own analytic platform which allows the user to see how other users are interacting with their posts, with the use of multiple metrics. This is not something the average user uses, but rather a tool that is used by pages or public figures. For example, Facebook pages that represent a business often look at the activity their posts have generated. There are three types of reach that can be looked at on the Facebook analytic platform. === Types of reach === ==== Organic Reach ==== This type of reach regards the number of distinct users that have seen a specific post on their feed. Organic reach, in other words is the number of people who have seen the post being analyzed on their Facebook newsfeed. Data gathered from this type of reach can give intel to those doing the analysis, such as the demographics of those who have seen the post. ==== Paid Reach ==== This type of reach regards the number of times that distinct users have come across sponsored posts, ads or content. In other words, paid reach is the number of times Facebook users have seen a post that has been paid for by a company. Data collected can give insight, to advertisers or marketers for example, on the activity based around the reach of their post. ==== Viral Reach ==== This type of reach regards the number of views by distinct users on posts that have been commented on or shared by their friends on Facebook. In other words, viral reach looks at the number of people who have seen a post after a friend of theirs commented or shared the original post, therefore it showed on their timeline. Viral reach can be looked at in terms of a collective number of times that the post has been on individual user's timelines. Data collected from viral reach can be used in multiple ways, for example, it can be used to analyze the type of content that gets shared or commented on and can be further used to compare to other posts. === Engaged users === This refers to the number of individual users who have clicked and interacted with a post on Facebook. == Reach on Twitter == Twitter gives access to any of their users to analytics of their tweets as well as their followers. Their dashboard is user friendly, which allows anyone to take a look at the analytics behind their Twitter account. This open access is useful for both the average user and companies as it can provide a quick glance or general outlook of who has seen their tweets. The way that Twitter works is slightly different than the way of Facebook in terms of the reach. On Twitter, especially for users with a higher profile, they are not only engaging with the people who follow them, but also with the followers of their own followers. The reach metric on Twitter looks at the quantity of Twitter users who have been engaged, but also the number of users that follow them as well. This metric is useful to see the if the tweets/content being shared on Twitter are contributing to the growth of audience on this platform. == Reach on Instagram == Instagram gives their users access to their reach, in the Instagram Insights section. Instagram insights can be used to learn more about an account's followers and performance. Reach indicates the total number of unique Instagram accounts that have seen your Instagram post or story. You can find this data by looking at each individual post insights. == Uses of reach == The reach can be a useful metric to analyze for marketers and advertisers. Social media is a platform that is used by marketers to directly target their intended audience with ease. These platforms not only allow marketers to get a better understanding of their audience, but also allow advertisers to insert their ads onto the timelines of specific users to later be able to conduct research to see the reach of their posts/content. The basic goal of marketers is to increase their reach as much as possible to impact bigger audiences of their dream customers and, in the end, make more sales. When doing organic social media marketing, using paid methods like ads or doing influencer marketing whether it is paid or free, it allows marketers to track the performance of their strategy and tweak it based on what works and what does not. == Analytics and reach == Social analytics looks at the data collected based on the interactions of users on social media platforms. A lot of information can be gathered which can provide intel based on user activities on social media. When looking into analytics in regard to social media, each company or group has a different goal in mind to engage their audience. At a glance, the three might seem as if they are very similar, however the differences between them are significant. There are many aspects that can be analyzed from the data gathered from social media platforms, depending on what is being observed, the correct metric would then be selected to further analyze. One example of the many metrics that can be used through social analytics is the reach. == Reach formula == To calculate social media reach one can use the following formula: R = I f ¯ {\displaystyle R={\frac {I}{\bar {f}}}} where R {\displaystyle R} — is social media reach, I {\displaystyle I} stands for the number of impressions, f ¯ {\displaystyle {\bar {f}}} is the average frequency of impressions per user. f ¯ {\displaystyle {\bar {f}}} represents the number of events when the ad is shown to a particular user. The average value should be calculated over the time period with stable settings of advertisement campaign. == Commenting For Better Reach == Commenting For Better Reach also known as "CFBR" is a widely used strategy for organically boosting post reach on social media platforms. Algorithms tend to favor posts with substantial likes and comments, granting them broader exposure compared to less engaging content. Primarily seen on LinkedIn, a platform geared toward professional networking and business connections, the use of CFBR signals active engagement aimed at enhancing post visibility. It is important to note that genuine and meaningful comments are key to effective engagement. Spammy or irrelevant comments not only detract from the conversation but may also limit a post's potential reach and impact.

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  • SocialIQ

    SocialIQ

    Social IQ (formerly Soovox Inc.) was a San Diego-based influencer marketing platform that measured users' online social influence and connected them with brands for word-of-mouth marketing campaigns. The company was founded in 2009 by Akram Benmbarek and was headquartered in San Diego, California. == History == Akram Benmbarek, who had previously worked in technology finance at Advanced Equities Financial Corp and in wealth management at Morgan Stanley, Merrill Lynch, and UBS, founded the company in mid-2009 under the name Soovox. In October 2011, Benmbarek rebranded the company as SocialIQ. At that time, the company was seeking a Series A round of venture capital, having raised under $1 million in angel seed funding. == Similar metrics == Klout PeerIndex

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  • BeyondCorp

    BeyondCorp

    BeyondCorp is an implementation of zero-trust computer security concepts creating a zero trust network. It is created by Google. == Background == It was created in response to the 2009 Operation Aurora. An open source implementation inspired by Google's research paper on an access proxy is known as "transcend". Google documented its Zero Trust journey from 2014 to 2018 through a series of articles in the journal ;login:. Google called their ZT network "BeyondCorp". Google implemented a Zero Trust architecture on a large scale, and relied on user and device credentials, regardless of location. Data was encrypted and protected from managed devices. Unmanaged devices, such as BYOD, were not given access to the BeyondCorp resources. == Design and technology == BeyondCorp utilized a zero trust security model, which is a relatively new security model that it assumes that all devices and users are potentially compromised. This is in contrast to traditional security models, which rely on firewalls and other perimeter defenses to protect sensitive data. === Trust === The corporate network grants no inherent trust, and all internal apps are accessed via the BeyondCorp system, regardless of whether the user is in a Google office or working remotely. BeyondCorp is related to Zero Trust architecture as it implements a true Zero Trust network, where all access is granted on identity, device, and authentication, based on robust underlying device and identity data sources. BeyondCorp works by using a number of security policies including authentication, authorization, and access control to ensure that only authorized users can access corporate resources. Authentication verifies the identity of the user, authorization determines whether the user has permission to access the requested resource, and access control policies restrict what the user can do with the resource. ==== Trust Inferrer ==== One of the main components in BeyondCorp's implementation is the Trust Inferrer. The Trust Inferrer is a security component (typically software) that looks at information about a user's device, like a computer or phone, to decide how much it can be trusted to access certain resources like important company documents. The Trust Inferrer checks things like the security of the device, whether it has the right software installed, and if it belongs to an authorized user. Based on all this information, the Trust Inferrer decides what the device can access and what it can't. === Security mechanisms === Unlike traditional VPNs, BeyondCorp's access policies are based on information about a device, its state, and its associated user. BeyondCorp considers both internal networks and external networks to be completely untrusted, and gates access to applications by dynamically asserting and enforcing levels, or “tiers,” of access. === Device Inventory Database === BeyondCorp utilized a Device Inventory Database and Device Identity that uniquely identifies a device through a digital certificate. Any changes to the device are recorded in the Device Inventory Database. The certificate is used to uniquely identify a device; however, additional information is required to grant access privileges to a resource. === Access Control Engine === Another important component of BeyondCorp's implementation is the Access Control Engine. Think of this as the brain of the Zero Trust architecture. The Access Control Engine is like a traffic cop standing at an intersection. Its job is to make sure that only authorized devices and users are allowed to access specific resources (like files or applications) on the network. It checks the access policy (the rules that say who can access what), the device's state (like whether it has the right software updates or security settings), and the resources being requested. Then it makes a decision on whether to grant or deny access based on all of this information. It helps ensure that only the right people and devices are allowed access to the network, which helps keep things secure. The Access Control Engine utilizes the output from the Trust Inferrer and other data that is fed into its system. == Usage == One of the first things Google did to implement a Zero Trust architecture was to capture and analyze network traffic. The purpose of analyzing the traffic was to build a baseline of what typical network traffic looked like. In doing so, BeyondCorp also discovered unusual, unexpected, and unauthorized traffic. This was very useful because it gave the BeyondCorp engineers critical information that assisted them in reengineering the system in a secure manner. Some of the benefits BeyondCorp realized by adopting a Zero Trust architecture include the ability to allow their employees to work securely from any location. It reduces the risk of data breaches since data and applications are protected and users and devices are constantly being verified. The Zero Trust architecture is scalable and can be adapted to the changing needs of the businesses and their users. Especially relevant in today's work-from-home era, BeyondCorp allows employees to access enterprise resources securely from any location, without the need for traditional VPNs.

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  • Kurzsignale

    Kurzsignale

    The Short Signal Code, also known as the Short Signal Book (German: Kurzsignalbuch), was a short code system used by the Kriegsmarine (German Navy) during World War II to minimize the transmission duration of messages. == Description == The transmission of radio messages had the potential risks of revealing the submarine's presence and direction; if decoded the content was also revealed. Submarines need to provide information, mostly in standard form (position of convoy to attack and of submarine, weather information), to their bases. Initially Morse code transmissions could be used. To inhibit detection, the duration of messages needed to be minimised; for this, Kurzsignale short-coding was used. To prevent interception, messages needed to be encrypted by the Enigma machine. To shorten transmission even further, the message could be sent by a fast machine instead of a human radio operator. For example, the Kurier system – not implemented in time – decreased the time to send a Morse dot from around 50 milliseconds for a human to 1 millisecond. == Short Signal book == The Kurzsignale code was intended to shorten transmission time to below the time required to get a directional fix. It was not primarily intended to hide signal contents; protection was intended to be achieved by encoding with the Enigma machine. A copy of the Kurzsignale code book was captured from German submarine U-110 on 9 May 1941. In August 1941, Dönitz began addressing U-boats by the names of their commanders, instead of boat numbers. The method of defining U-boat meeting points in the Short Signal Book was regarded as compromised, so a method was defined by B-Dienst cryptanalysts to disguise their positions on the Kriegsmarine German Naval Grid System (German:Gradnetzmeldeverfahren) was introduced and used until the end of the war == Radio direction finding == Aware of the danger presented by radio direction finding (RDF), the Kriegsmarine developed various systems to speed up broadcast. The Kurzsignale code system condensed messages into short codes consisting of short sequences for common terms such as "convoy location" so that additional descriptions would not be needed in the message. The resulting Kurzsignal was then encoded with the Enigma machine and subsequently transmitted as rapidly as possible, typically taking about 20 seconds. Typical length of an information or weather signal was about 25 characters. Conventional RDF needed about a minute to fix the bearing of a radio signal, and the Kurzsignale protected against this. However, the huff-duff system which was in use by the Allies could cope with these short transmissions. The fully automated burst transmission Kurier system, in testing from August 1944, could send a Kurzsignal in not more than 460 milliseconds; this was short enough to prevent location even by huff-duff and, if deployed, would have been a serious setback for Allied anti-submarine and code-breaking activities. By late 1944 the Kurier program was a top priority, but the war ended before the system was operational. == Short Weather cipher == A similar coding system was used for weather reports from U-boats, the Wetterkurzschlüssel (Short Weather Cipher). Code books were captured from U-559 on 30 October 1942.

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  • Ciphertext expansion

    Ciphertext expansion

    In cryptography, the term ciphertext expansion refers to the length increase of a message when it is encrypted. Many modern cryptosystems cause some degree of expansion during the encryption process, for instance when the resulting ciphertext must include a message-unique Initialization Vector (IV). Probabilistic encryption schemes cause ciphertext expansion, as the set of possible ciphertexts is necessarily greater than the set of input plaintexts. Certain schemes, such as Cocks Identity Based Encryption, or the Goldwasser-Micali cryptosystem result in ciphertexts hundreds or thousands of times longer than the plaintext. Ciphertext expansion may be offset or increased by other processes which compress or expand the message, e.g., data compression or error correction coding. == Reasons why Ciphertext expansion can occur == === Probabilistic Encryption === Probabilistic encryption schemes, such as the Goldwasser-Micali cryptosystem, necessarily produce ciphertexts that are longer than the original plaintexts. This is because the set of possible ciphertexts must be larger than the set of plaintexts to achieve semantic security. === Initialization Vectors (IVs) === Many block cipher modes of operation, like Cipher Block Chaining (CBC), require the use of an Initialization Vector (IV) that is unique for each message. The IV is typically appended to the ciphertext, resulting in expansion. === Redundancy and Error Correction === Some cryptographic schemes intentionally introduce redundancy or error correction codes into the ciphertext to protect against tampering or transmission errors. This added data increases the ciphertext size. === Specific Cryptosystems === Certain cryptographic schemes, such as Cocks Identity-Based Encryption, can produce ciphertexts that are hundreds or thousands of times longer than the original plaintext. This extreme expansion is a design choice to achieve the desired security properties. Ciphertext expansion can be offset or increased by other processes that compress or expand the message, such as data compression or error correction coding. The overall impact on message size depends on the relative strengths of these competing effects.

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  • NATGRID

    NATGRID

    The National Intelligence Grid or NATGRID is an integrated intelligence master database structure for counter-terrorism purposes which connects databases of various core security agencies under the Government of India. It collects and analyses comprehensive patterns procured from 21 different organizations that can be readily accessed by security agencies round the clock. As of September 2025 its CEO is Hirdesh Kumar. NATGRID came into existence after the 2008 Mumbai attacks. The Government of India in July 2016 appointed Ashok Patnaik as the Chief Executive Officer (CEO) of NATGRID. The appointment is being seen as the government's effort to revive the project. Patnaik's appointment was valid till 31 December 2018. As of 2019, NATGRID is headed by an Indian Police Service (IPS) officer Ashish Gupta. The Ministry of Home Affairs on 5 February 2020 announced in Parliament that Project NATGRID with all its required physical infrastructures been completed as of 31 March 2020 and the NATGRID solution went live as of 31 December 2020. == Reason for establishment == The landscape of Terrorism in India and the subsequent response by Law enforcement in India have necessitated a sophisticated data-integration framework, positioning NATGRID as a vital tool for national security agencies. This shift towards Mass surveillance in India is rooted in a broader policy evolution of state monitoring, which is technologically enabled by the India Stack—the foundational digital infrastructure providing the API-based backbone for government service delivery and identity verification. This ecosystem is further bolstered by advanced Signal intelligence capabilities and the implementation of SIM binding, a security protocol that anchors a user’s digital identity to a specific mobile device and verified SIM card to prevent identity fraud and unauthorized access. Collectively, these elements form a 360-degree surveillance and authentication grid designed to preemptively identify threats by synthesizing historical, financial, and real-time communication data across disparate platforms. === Terror attacks in India === The 2008 Mumbai attacks led to the exposure of several weaknesses in India's intelligence gathering and action networks. NATGRID is part of the radical overhaul of the security and intelligence apparatuses of India that was mooted by the then Home Minister P. Chidambaram in 2009. The National Investigation Agency (NIA) and the National Counter Terrorism Centre (NCTC) are two organisations established in the aftermath of the Mumbai attacks of 2008. Before the Mumbai attacks, a Pakistani origin American Lashkar-e-Taiba (LeT) operative David Coleman Headley had visited India several times and done a recce of the places that came under attack on 26/11. Despite having travelled to India several times and having returned to the US through Pakistan or West Asia, his trips failed to raise the suspicion of Indian agencies as they lacked a system that could reveal a pattern in his unusual travel itineraries and trips to the country. It was argued that if they had a system like the NATGRID in place, Headley would have been apprehended well before the attacks. === Need for the integrated intelligence system === During the inauguration of NATGRID campus in Bengaluru, the Minister of Home Affairs, Amit Shah stated that a new national database is in the process of being made which will bring a change in the current ways of functioning of agencies once it's ready also adding that the government has entrusted the task of developing and operating a state-of-the-art and innovative technology system. It is accessible to 11 central agencies in the first phase and in later phases will be made accessible to police of all States and Union Territories and only authorized personnel are allowed access to the platform on a case-to-case basis for investigations into suspected cases of terrorism. NATGRID has a total fund allocation of ₹3,400 crore (US$355 million). d == Legal framework == Relevant legal framework: Digital Personal Data Protection Act, 2023 – The legislative framework governing how digital data is handled. Information Technology Act - Interception Rules, 2002 – The specific regulations under the Information Technology Act that govern these agencies. National Security Act of 1980, evidence-based preventative detention of suspects Right to Information Act, 2005, for obtaining information from the government and used by activists and whistleblowers == Structure and functions == === Multi-agency integrated intelligence database === NATGRID is an intelligence sharing network that collates data from the standalone databases of the various agencies and ministries of the Indian government. It is a counter terrorism measure that collects and collates a host of information from government databases including tax and bank account details, credit/debit card transactions, visa and immigration records and itineraries of rail and air travel. It also has access to the Crime and Criminal Tracking Network and Systems, a database that links crime information, including First Information Reports, across 14,000 police stations in India. This combined data will be made available to 11 central agencies, which are: the Research and Analysis Wing (R&AW), Intelligence Bureau (IB), National Investigation Agency (NIA), Central Bureau of Investigation (CBI), Narcotics Control Bureau (NCB), Financial Intelligence Unit (India) (FIU), Enforcement Directorate (ED), Central Board of Direct Taxes (CBDT), Central Board of Indirect Taxes and Customs (CBIC), Directorate of Revenue Intelligence (DRI) and Directorate General of GST Intelligence. Also as stated by the MHA, NATGRID will have an in-built mechanism for continuous upgradation. In the later phases of NATGRID integration, the central government further plans to integrate 950 additional organizations into it. === Key components and users === ==== Some important backend data feeds to the NATGRID (middleware) ==== National Crime Records Bureau's Crime and Criminal Tracking Network and Systems (CCTNS) national-integrated law-and-order database for the state-level police forces: CCTNS is a mission-mode project under the National e-Governance Plan that interconnects over 15,000 police stations across India. It serves as the primary source for NATGRID to access digitized FIR (First Information Report) data and criminal history records from state-level law enforcement. NSA's National Technical Research Organisation (NTRO) national security-based database feed to NATGRID: NTRO serves as a primary technical data provider to NATGRID, offering specialized intercepts and satellite imagery. While NATGRID functions as a centralized data-integration middleware under the Ministry of Home Affairs, NTRO reports to the National Security Advisor within the Prime Minister's Office. DRDO's NETRA (Network Traffic Analysis) ELINT-based mass surveillance system for monitor internal internet traffic for keywords related to terrorism and criminal activity within Indian borders: Developed by the Centre for Artificial Intelligence and Robotics (CAIR), NETRA is an internet monitoring system capable of scanning traffic for specific trigger words. It provides digital behavioral triggers that NATGRID can cross-reference against structural data like financial or travel records. NETRA is a massive software network used to intercept and analyze internet traffic (emails, social media, blogs) for keywords like "bomb," "attack," or "kill." The intelligence gathered by NETRA regarding suspicious digital patterns or "keyword hits" can be fed into NATGRID. This allows an investigator to see if a person flagged by NETRA also has suspicious travel (from airline databases) or financial records (from bank databases) linked within NATGRID. Department of Telecommunications (DoT's Central Monitoring System (CMS) for lawfully intercepting national and international telecomm data: CMS is the centralized system for lawful interception of all telecommunications (phone calls, SMS, and data) in India, managed by the Department of Telecommunications (DoT). While CMS focuses on the content and metadata of real-time communication, NATGRID focuses on historical/structural data (tax, travel, identity). They represent two halves of a 360-degree surveillance profile: CMS listens to what a suspect says, while NATGRID tracks where they go and what they own. The CMS allows for the lawful interception of telecommunications metadata and content in real-time. In the broader surveillance architecture, CMS provides the "active" communication profile while NATGRID provides the "static" historical profile. Telecom Enforcement Resource and Monitoring (TERM) - Telecomm Regulatory & Verification Node for telecomm KYC: TERM cells verify subscriber identity (KYC) and maintain the integrity of telecom databases. NATGRID relies on these audited records to ensure the accuracy of telephone-to-identity mapping. TERM

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  • WorkingPoint

    WorkingPoint

    WorkingPoint is a web-based application that provides a suite of small business management tools. It is designed to serve as a single point of access for various business operations, featuring a user-friendly interface. WorkingPoint's functionalities include double-entry bookkeeping, contact management, inventory management, invoicing, and bill and expense management. == Company == WorkingPoint, formerly Netbooks Inc, is a privately held corporation based in San Francisco, CA. The company is backed by CMEA Capital, also based in San Francisco. WorkingPoint has about ten employees and is led by CEO Tate Holt and Chairman Tom Proulx. Proulx is a co-founder of Intuit and an original author of that company’s Quicken personal finance software. The company was founded in 2007 under its original name Netbooks by co-creator Ridgely Evers. Evers set out to design a product that was more user-friendly than Intuit’s Quickbooks, which he also co-created. In mid-2009 the company officially rebranded itself and its flagship product “WorkingPoint”. The purpose of the re-branding was to disassociate the company from the product category of small laptops also known as netbooks. == Social Media Presence == WorkingPoint maintains a daily blog geared toward small business owners and managers. Each week the blog is updated with 3 WorkingPoint product feature or “how-to” posts, 2 subscriber company profiles, and 2 small business coaching posts. The company also maintains a Twitter page and a Facebook page. == Product Description (Free Version) == WorkingPoint allows businesses to invoice up to five customers (repeatedly) and provides account access for up to two individual users free of charge. Online Invoicing WorkingPoint allows users to create customized quotes and invoices online. The invoices can be used to bill customers via email or hardcopy post. WorkingPoint compiles the info from these invoices so users can track customer payments, inventory costs, shipping charges, accounts receivable and sales taxes. Users can also manage customer overpayments, provide customer loyalty discounts, and view a customer invoice history. Bill & Expense Management Users can track their bills and expenses by entering info into the WorkingPoint interface. WorkingPoint compiles this info so users can track categorized expenses, accounts paid, accounts payable, and vendor purchase history. The interface also allows users to add to their inventory while entering billing info. Double-Entry Bookeeping WorkingPoint automatically records entries under the double-entry bookkeeping system (also known as debits and credits) when the user completes invoicing and expense forms. Users can view transactions in general ledger format and perform closing entries if necessary. This functionality is designed for users who do not have an accounting background. Business Contact Management WorkingPoint provides an interface for users to manage their customer and vendor contact info. The software automatically tracks the user’s relationship with contacts, so users can track a contact’s sales and purchase history. Contacts can be imported and exported via numerous email clients including Microsoft Outlook, Yahoo! Mail, Google Gmail, and Mac Address Book. Inventory Management The software automatically adjusts inventory quantities after every purchase and sale. Users can track their current inventory quantity, average cost of inventory on-hand, cost of goods sold (COGS) and top-selling products. Users can also make manual adjustments to inventory when necessary. Financial Reporting Users can view a balance sheet, income statement, or cash flow statement pertaining to their business. The software automatically manages accruals to produce the balance sheet and income statement. Users can choose a data range from which to draw any of these reports. Financial reports can be converted to pdf format or exported (with formulas intact) to OpenOffice or Microsoft Excel. Cash Management WorkingPoint enables users to monitor cash balances on their bank accounts. The software automatically tracks cash inflows and outflows when users manage their accounts payable and accounts receivable. Business Dashboard The Business Dashboard visually and graphically displays key real-time business data. Users can customize the Dashboard to display data of their choosing. Online Company Profile Users can create an online company profile in order to have a presence on the Internet and as a basis for participation in WorkingPoint’s small business community features. Public profiles are featured in the WorkingPoint Company Directory and can be viewed externally using the URL format: https://businessname.workingpoint.com. == Product Description (Premium Version) == The premium version of WorkingPoint costs $10 per month. It includes all of the functionalities of the free version, allowing unlimited invoicing and account access. It also offers the following functions: 1099 Tax Reporting, invoice payment collection via PayPal, Email Marketing via VerticalResponse, and the Premium Reports & Accounting Package. 1099 Tax Reporting Users can identify qualifying companies and individuals for IRS Form 1099 or IRS Form 1096 reporting. WorkingPoint automatically tracks payments made to these companies and individuals. Users can then generate 1099 reports for distribution. Premium Reports & Accounting Package This includes: a Daily Operating Report providing users with sales and cash flow information, customizable accounts categorization, and cash flow statements using the indirect method of reporting. Invoice Payment Collection via PayPal Users can collect payment on their invoices via PayPal. Email Marketing via VerticalResponse The WorkingPoint premium package includes 500 email credits with the email marketing firm VerticalResponse.

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  • Social trading

    Social trading

    Social trading is a form of investing that allows investors to observe the trading behavior of their peers and expert traders. The primary objective is to follow their investment strategies using copy trading or mirror trading. Social trading requires little or no knowledge about financial markets. == History == One of the first social trading platforms was Collective2] which began offering a social trading functionality to retail traders as early as 2003 (preceding ZuluTrade by four years). In 2010, social trading started to achieve a greater degree of mainstream appeal with eToro, followed by Wikifolio in 2012. Europe-based NAGA, listed on Frankfurt Stock Exchange since 2017, claims more than EUR 27 billion was traded on its platform in the second half of 2019. Some of the other contemporary social trading platforms and tech providers are Trading Motion, Brokeree Solutions, iSystems, and FX Junction, among others. === Research === MIT Computer Scientist and researcher Yaniv Altshuler described social trading networks as complex adaptive systems, and in his 2014 research on eToro's OpenBook, wrote that "Having the inherent ability to share ideas and information between each others, OpenBook's users are given a new source of information they can use in order to enhance their trading performance. As the users are not playing against each other but rather – against the market, this situation becomes a non zero-sum game, hence incentivizing the users to share as much information as possible." His paper concludes that "social trading provides much better opportunities for profiting compared with individual trading," but that users make "excellent but sometimes not optimal decisions in selecting experts when they can see others' choices." A 2015 World Economic Forum report described social trading networks as disruptors, which "have emerged to provide low-cost, sophisticated alternatives to traditional wealth managers. These solutions cater to a broader customer base and empower customers to have more control of their wealth management," and "pose a tangible threat to the traditional practices of the wealth management industry". Economist Nouriel Roubini's thinktank predicted in 2016 that "newer forms of investment, such as socially responsible investments and social trading will bring some of the largest industry growth in the coming years." A 2017 St. John's University study found that 'leader' traders, or those with followers, are more susceptible to the disposition effect than investors that are not being followed by any other traders, with the authors suggesting the observation may be explained by "leaders feeling responsible towards their followers and an urge to not let them down, by fear of losing followers when admitting a bad investment decision and signaling confidence in their initial investment choice, or by an attempt of newly appointed leaders to manage their self-image." Social trading may potentially also change how much risk investors take. A recent experimental study argues that merely providing information on the success of others may lead to a significant increase in risk taking. This increase in risk taking may even be larger when subjects are provided with the option to directly copy others. == Characteristics == Social trading is an alternative way of analyzing financial data by looking at what other traders are doing and comparing and copying their techniques and strategies. Prior to the advent of social trading, investors and traders were relying on fundamental or technical analysis to form their investment decisions. Using social trading investors and traders could integrate into their investment decision-process social indicators from trading data-feeds of other traders. Social trading platforms or networks can be considered a subcategory of social networking services. Social trading allows traders to trade online with the help of others and some have claimed shortens the learning curve from novice to experienced trader. Traders can interact with others, watch others take trades, then duplicate their trades and learn what prompted the top performer to take a trade in the first place. By copying trades, traders can learn which strategies work and which do not work. Social trading is used to do speculation; in the moral context speculative practices are considered negatively and to be avoided by each individual. who conversely should maintain a long-term horizon avoiding any types of short term speculation. Social Media has permeated the trading world such that two main types of trading has evolved: Traditional Trades Single (or non-social) trade: Trader A places a normal trade by himself or herself; This can by manual or automated Social Trading There are two main types of social trading: Copy trade: Trader A places exactly the same trade as trader B's one single trade; (iii) Mirror trade: Trader A automatically executes trader B's every single trade, i.e., trader A follows exactly trader B's trading activities. Other variations offered on some platforms allow users to copy another trader's portfolio (copy portfolio), and follow a trader's dividends (copy dividends), where whenever a followed trader withdraws money from his or her account, a proportional amount of money will be withdrawn from the balance of their follower, in real time. === Key features === Information flow: Unencumbered access to information is important in financial markets and that makes the free exchange of information of interest to small scale as well as individual investors. Cooperative trading: Social trading offers traders the opportunity to work together in trading teams which can trade the markets collaboratively, whether by pooling funds, dividing research or through sharing information. Monetization: As with social networks in the broader sense, monetization strategies are not always clear. As with social networks in general, it is possible, however, that the long-term worth of such websites may come from the variety and depth of data about their users which their active communities are likely to generate. Transparency: Social trading platforms reveal traders' performance stats, open and past positions, and market sentiment, giving members complete information to assess the credibility of the contributors they follow on the platform.

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  • Cognos ReportNet

    Cognos ReportNet

    Cognos ReportNet (CRN) was a web-based software product for creating and managing ad hoc and custom-made reports. ReportNet was developed by the Ottawa-based company Cognos (formerly Cognos Incorporated), an IBM company. The web-based reporting tool was launched in September 2003. Since IBM's acquisition of Cognos, ReportNet has been renamed IBM Cognos ReportNet like all other Cognos products. ReportNet uses web services standards such as XML and Simple Object Access Protocol and also supports dynamic HTML and Java. ReportNet is compatible with multiple databases including Oracle, SAP, Teradata, Microsoft SQL server, DB2 and Sybase. The product provides interface in over 10 languages, has Web Services architecture to meet the needs of multi-national, diversified enterprises and helps reduce total cost of ownership. Multiple versions of Cognos ReportNet have since been released by the company. Cognos ReportNet was awarded the Software and Information Industry Association (SIIA) 2005 Codie awards for the "Best Business Intelligence or Knowledge Management Solution" category. CRN's capabilities have been further used in IBM Cognos 8 BI (2005), the latest reporting tool. CRN comes with its own software development kit (SDK). == Launch == Early adopters of Cognos ReportNet for their corporate reporting needs included Bear Stearns, BMW and Alfred Publishing. Around this same time of launch, Cognos competitor Business Objects released version 6.1 of its enterprise reporting tool. Cognos ReportNet has been successful since its launch, raising revenues in 2004 from licensing fees. == Controversy == Cognos rival Business Objects announced in 2005 that BusinessObjects XI significantly outperformed Cognos ReportNet in benchmark tests conducted by VeriTest, an independent software testing firm. The tests performed showed Cognos ReportNet performed poorly when processing styled reports, complex business reports and combination of both. The tests reported a massive 21 times higher report throughput for BusinessObjects XI than Cognos ReportNet at capacity loads. Cognos soon dismissed the claims by stating Business Objects dictated the environment and testing criteria and Cognos did not provide the software to participate in benchmark test. Cognos later performed their own test to demonstrate Cognos ReportNet capabilities. == Components == Cognos Report Studio – A Web-based product for creating complex professional looking reports. Cognos Query Studio - A Web-based product for creating ad-hoc reports. Cognos Framework Manager – A metadata modeling tool to create BI metadata for reporting and dashboard applications. Cognos Connection – Main portal used to access reports, schedule reports and perform administrator activities. == Versions == Cognos ReportNet 1.1 – Java EE-style professional web-based authoring tool. (base version) Cognos ReportNet IBM Special Edition – comes with an embedded version of IBM WebSphere as its application server and IBM DB2 as its data store. Cognos Linux – for Intel-based Linux platforms.

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  • List of network buses

    List of network buses

    List of electrical characteristics of single collision domain segment "slow speed" network buses: The number of nodes can be limited by either number of available addresses or bus capacitance. None of the above use any analog domain modulation techniques like MLT-3 encoding, PAM-5 etc. PSI5 designed with automation applications in mind is a bit unusual in that it uses Manchester code.

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  • Too Good To Go

    Too Good To Go

    Too Good To Go is a service with a mobile application that connects customers to restaurants and stores that have surplus unsold food. The service covers major European cities, and in October 2020 started operations in North America. As part of the initiatives taken on the International Day of Awareness of Food Loss and Waste to reduce food loss and waste, the app is suggested alongside OLIO among many others. In 2023 Too Good To Go was the fastest-growing sustainable food app startup by number of downloads. As of August 2023, it claimed 164,000 businesses, serving 62 million users, have saved 155 million bags of food. As of March 2023, it claimed to have saved over 200 million meals. == History == The company was created in 2015 in Denmark by Thomas Bjørn Momsen, Klaus Bagge Pedersen, Adam Sigbrand and Brian Christensen. In 2017, Mette Lykke (co-founder of Endomondo) joined as CEO. In February 2019, the company raised an additional 6 million euros in a new round of investment. In August 2019, Too Good To Go was re-launched in Austria. In September 2019, Too Good To Go acquired the Spanish startup weSAVEeat and merged it into its own brand. In November 2019, the offer of Too Good To Go extended to plants through a partnership with the French retail plants company Jardiland. In December 2019, Too Good To Go partnered with the French grocery retail stores Intermarché, and donated 60K euros to the French charity Restaurants du Cœur. In October 2021, Bonnie Wright teamed up with Too Good To Go to drive the initiative to reduce food waste. == Corporate affairs == The key trends for the Danish entity Too Good To Go ApS are (as of the financial year ending December 31): == International expansion == As of March 2026 the company serves the European countries Austria, Belgium, Czechia, Denmark, the Faroe Islands, France, Germany, Ireland, Italy, the Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, the United Kingdom. Outside of Europe the service is available in Australia, Canada, Japan, New Zealand and the United States. == Purpose == The purpose of Too Good To Go is to reduce food waste worldwide. It developed a mobile application that connects restaurants and stores that have unsold, surplus food, with customers who can then buy whatever food the outlet considers surplus to requirements—without being able to choose—at a much lower price than normal. The food on the app is priced at one-third its original price. The company claims this reduces the waste of food that would otherwise be discarded; food waste is a global problem that affects the environment. In three years active, the app reached more than 9.5 million users. As of 2022, more than 57.7 million users and 154,000 establishments have signed up, and 139 million meals have been collected. In 2019, the company had 350 employees in Europe. As of June 2023 the company was estimated to have 1,289 employees. == Use == Food outlets must notify the TGTG company about what they have available on each day, stating what sort of food they have (baked foods, meals, produce, vegan food), and the price for a 'surprise bag', whose contents they determine; the user cannot choose, but the original prices will be three or more times the TGTG price. Notification is made early based upon the quantity predicted to be left over, not at the end of a selling period. Users must register to use the service. A mobile phone with an Internet connection running Android or iOS is needed. The user runs the TGTG app, which lists outlets available within a chosen distance and time range. The customer can then order and pay for a 'surprise bag'. The supplier can cancel an order at any time if the expected surplus is not available—the purchaser is notified by text message—and the purchaser can cancel with two hours' notice. The phone must be taken to the food supplier in a specified pickup time window, often 30 or 60 minutes long, and the transaction is finalised by swiping the app—connected to the Internet—to confirm collection.

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  • Social media use in the fashion industry

    Social media use in the fashion industry

    Social media in the fashion industry refers to the use of social media platforms by fashion designers and users to promote and participate in trends. Over the past several decades, the development of social media has increased along with its usage by consumers. The COVID-19 pandemic was a sharp turn of reliance on the virtual sphere for the industry and consumers alike. Social media has created new channels of advertising for fashion houses to reach their target markets. Since its surge in 2009, luxury fashion brands have used social media to build interactions between the brand and its customers to increase awareness and engagement. The emergence of influencers on social media has created a new way of advertising and maintaining customer relationships in the fashion industry. Numerous social media platforms are used to promote fashion trends, with Instagram and TikTok being the most popular among Generation Y and Z. The overall impact of social media in the fashion industry included the creation of online communities, direct communication between industry leaders and consumers, and criticized ideals that are promoted by the industry through social media. == Background == In 2003, at the beginning of social media development, MySpace was founded as a “social networking service.” It allowed people to create a profile, connect with other people, and post videos, pictures, and songs. As MySpace grew in popularity, it attracted interest from companies wishing to promote their brands on the social platform. MySpace is most well known for exposing musicians and artists who made it big in the industry, and companies wanted to capitalize on their popularity by making brand deals. One of MySpace's deals was with Chevrolet, putting on a ‘secret show’. They had a ‘secret’ list of 10 top artists on MySpace, and many artists posted about the show on their accounts. Another brand deal was with Gucci promoting their “Gucci Synch Watch”, which was very successful as Gucci tapped into the youthful audience on MySpace and advertised a sleek, simple, trendy unisex watch. In 2005, YouTube was released and remains one of the most popular social media platforms today. YouTube allows users to upload videos and is free to anyone with access to the internet. It grew in popularity offering a range of videos: vlogs, cooking, health and diet videos, step-by-step tutorials, tutoring help, and more. Much like MySpace, users create accounts and can build a following, often referring to themselves as ‘YouTubers.’ When YouTube grew in popularity, it piqued the interest of brands wanting to partner with YouTube and individual YouTubers. Some brand deals were made by having ads at the beginning of each video, and the YouTuber would make a profit from each view they receive. Some deals are made by individual YouTubers thanking the brand in videos and promoting the brand's products. More recently, YouTube has delved into fashion. While there were always YouTube channels for Vogue and other fashion companies, popular YouTubers have been invited to different fashion shows and have filmed experiences there. Brands are able to target individual YouTubers based on their followers and the target audiences. In 2010, Instagram was launched, which enlarged the scope of fashion advertising. Instagram allows people to post pictures and short videos with the ability to tag different accounts. For brand deals, companies can simply be tagged in a picture instead of creating ads or lines for a user to say. In each picture, users can tag the brands of clothing they were wearing, making it very easy to promote brands. Additionally, Instagram could display ads on users' feed based on other posts the users liked, which used by fashion companies to target their potential customers. Users also use Instagram to promote fashion when they get invited to fashion events. For example, they can take a picture at the event and post it to their Instagram and put their location at the venue and tag the company. During the beginning of the COVID-19 pandemic, companies relied more on social media to keep their public virtually engaged. Fashion companies had virtual fashion shows, creating videos and content about their designs. As social media expands and new platforms come into existence, new ways of advertising are projected to be created. == Uses == === Advertising === Social media is a popular use of advertisement in the fashion industry. Information sharing has expanded due to the growth of social media platforms, which impacts social consumer involvement with fashion brands. Fashion companies use social media platforms to reach customers on emotional levels and stoke engagement with brand images and messages. Researchers in the United Kingdom have demonstrated that engaging with customers with social media messages that express social passion, social tendency, and personal warmth can boost social engagement with fashion brands. In social spheres, fashion is a method for individuals to represent their distinction through clothing. Some people who desire to socially influence others through their fashion and style now have the possibility thanks to social media in the fashion sector. Customers who want to purchase fashion brands frequently follow fashion authorities on social media and heed their recommendations for purchasing fashion products. === Influencers === Companies leveraged celebrities' fame and social standing to advertise their brands, as Tommy Hilfiger did when incorporating social media into their marketing strategy, making Gigi Hadid, who has 15.5 million Instagram followers as of 2016, a brand ambassador. Though recent developments in social media platforms have led to an increase in the awareness of influencers. Influencer marketing has emerged as a fast expanding marketing strategy in various industries as a result of the unheard-of increase in the number of social media influencers' followers. Recently, influencer marketing has received significant attention in the fashion industry. Research shows that influencer marketing may provide a rate of influence that is 11x times greater than that of other conventional advertising channels. Fashion consumers, specifically those in generations Y and Z, may be more influenced by influencers in the context of the fashion industries as they often view them as friends and personal assistants. Fashion influencer marketing on social media platforms have led fashion consumption on social sopping services. One of these social fashion services is LTK (LIKEtoKNOW.it before 2021) where everyday consumers can find and purchase clothing worn by social media fashion influencers (also known as SMFIs). Launched in 2014, LTK has gained a massive following on Instagram (over 3 million) and has 1.3 million registered users on their mobile application. Utilizing SMFIs has led to massive sales within the fashion industry, 80% of visitors of Nordstrom's mobile platform are referred by influencers. Social media fashion influencers try new fashion products, adopt fashion trends and have power in what their audience purchases. Social media fashion influencers gain a following though promoting fashion products, and posting about their lavish lifestyles attained through their higher socioeconomic status. The attractive lifestyles of the influencers influence their followers to mimic their luxurious lifestyle and are allowed to consume the same products through social shopping services. In addition to brands themselves having direct access to social media users, many content creators have great influence over consumers. "Influencers" across all social media platforms have great power when it comes to where people shop and what they purchase. Influencer marketing has become one of the most effective marketing strategies for many fashion brands. These brand deals and creator partnerships are targeted towards Millennial and Gen Z consumers, specifically on Instagram and TikTok, and 74% of consumers have made a purchase simply because an influencer they follow had recommended it. === Trends === The connection between social media and fashion has become common. Influencer marketing has emerged as a necessity and crucial component of advertising. 85% of American businesses are presently using influencer marketing as part of their marketing plan. Wearing fashion brands is a method to show oneself at social gatherings. Through their clothing, people try to demonstrate how distinct they are. Some people who really desire to socially influence others through their fashion and style now have the possibility thanks to social media in the fashion sector. Customers who want to purchase fashion brands frequently follow fashion authorities on social media and heed their recommendations for purchasing fashion products. In January 2021, the Italian fashion house Bottega Veneta deleted all its social media accounts "to lean much more on its ambassadors and fans" to spread the com

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  • Social network hosting service

    Social network hosting service

    A social network hosting service is a web hosting service that specifically hosts the user creation of web-based social networking services, alongside related applications. Such services are also known as vertical social networks due to the creation of SNSes which cater to specific user interests and niches; like larger, interest-agnostic SNSes, such niche networking services may also possess the ability to create increasingly niche groups of users. == List of social network hosting services == Federated Media Publishing's BigTent BroadVision Clearvale Ning Wall.fm

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